Podcast: The High Performance
Published Date:
Mon, 25 Oct 2021 01:00:00 GMT
Duration:
1:29:23
Explicit:
False
Guests:
MP3 Audio:
Please note that the summary is generated based on the transcript and may not capture all the nuances or details discussed in the podcast episode.
Will Ahmed is the founder and CEO of Whoop, the wearable device that monitors your recovery, sleep, training, and health. Will launched Whoop in 2012 whilst he was at college. As an athlete himself, he was constantly overtraining, and as a result, got interested in how he could prevent it by learning more about his own physiology.
Ten years on, Whoop has a valuation of $3.6 billion, some and 500 employees. So how did the guy who crafted an empire around dialling in good-for-you habits get there? What did he learn along the way? What does the future hold for wearable tech? What were his lessons to high performance?
. . . . . . .
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**Section 1: Introduction to Will Ahmed and Whoop**
* Will Ahmed is the founder and CEO of Whoop, a wearable device that monitors recovery, sleep, training, and health.
* Will launched Whoop in 2012 while he was in college. As an athlete himself, he was constantly overtraining and became interested in learning more about his physiology to prevent it.
* Ten years later, Whoop has a valuation of $3.6 billion and employs around 500 people.
**Section 2: The Importance of High Performance**
* High performance is exceptional output delivered consistently.
* Will's perspective on high performance has evolved over time. Initially, he viewed it as a singular event, such as winning a game or scoring well on a test.
* As an entrepreneur and working with elite athletes, he now recognizes the importance of consistency in high performance.
**Section 3: The Problem of Overtraining and the Origin of Whoop**
* Will struggled with overtraining as a college athlete.
* He became interested in understanding how to train effectively and avoid overtraining.
* This led him to research physiology and eventually start Whoop to help athletes and individuals optimize their training and recovery.
**Section 4: The Mismatch Between Market Perception and Actual Problems**
* Will observed a mismatch between what the market perceived as important (e.g., more exercise data) and the actual problems athletes faced (e.g., injuries, player availability, improper training).
* He realized that customers are better at describing their problems than providing solutions.
* Will focused on solving the problem of overtraining by considering factors beyond exercise, such as sleep, recovery, and other aspects of daily life.
**Section 5: The Benefits of Understanding Recovery and Sleep**
* Whoop helps users understand their recovery and sleep patterns, enabling them to make informed decisions about training and lifestyle.
* Will's fascination with sleep and recovery led to a mindset shift, emphasizing the importance of being well-recovered to take on stress and perform at a high level.
* This mindset shift proved valuable in both his entrepreneurial career and personal life.
**Section 6: Tips for Maximizing Rest Periods**
* Sleep is often misunderstood, and people tend to overestimate the amount of restful sleep they get.
* The focus should be on optimizing the time spent in REM and slow-wave sleep, which are crucial for cognitive repair and physical recovery.
* Lifestyle decisions, diet, and mindset can all impact the quality and duration of REM and slow-wave sleep.
**Section 7: Sleep Consistency and Other Factors Affecting Sleep Quality**
* Sleep consistency, or going to bed and waking up at the same time each day, is important for physiological benefits.
* Hydration, avoiding food within three hours of bedtime, limiting alcohol consumption, reducing blue light exposure before sleep, maintaining a cool, dark, and quiet sleeping environment, and practicing mindfulness can all contribute to better sleep quality.
**Section 8: Lessons from Elite Athletes**
* Elite athletes have a mindset of staying present and focused on achieving greatness.
* They are hyper-focused on recovery and treat themselves like professional athletes in all aspects of their lives.
* Will has adopted this mindset and incorporated gratitude into his life to balance his drive for success with a sense of appreciation.
**Section 9: Transferring Lessons from Elite Athletes to Entrepreneurship**
* The mindset and practices of elite athletes can be applied to entrepreneurship to enhance their performance.
* Being present, grateful, and focused on recovery can help entrepreneurs navigate the challenges of running a business.
**Section 10: The Importance of Meditation**
* Will started meditating daily at the age of 24 when he felt overwhelmed with stress and anxiety as a young entrepreneur.
* Meditation helped him become more present, grateful, and balanced, contributing to his success as an entrepreneur.
**Section 11: The Possibility of Success for Anyone**
* Will believes anyone can build their dream job and start a successful business.
* It requires obsession with a problem, willingness to sacrifice, overcome challenges, and endure personal anxiety.
* Building a business is hard but not impossible, contrary to what many people might say.
Certainly! Here's a detailed summary of the podcast episode transcript:
**Embracing High Performance**
* High-performance leadership involves staying mission-driven, maintaining humility, prioritizing self-care, and fostering a supportive work environment.
* Dealing with negative feedback requires resilience, self-awareness, and the ability to separate personal worth from business outcomes.
* Building a successful team involves seeking individuals with high humility and high intensity, creating a culture of idea meritocracy, and promoting open and respectful debate.
* Creating a vulnerable workplace encourages intellectual honesty, empowers employees to challenge ideas, and fosters a collaborative problem-solving environment.
**Prioritizing Health and Well-being**
* Whoop's sleep bonus incentivizes employees to prioritize sleep and recovery.
* Red recoveries prompt employees to work from home, reducing the risk of spreading illness.
* Fitness classes and Whoop team challenges promote physical activity and camaraderie.
**The Infinite Purpose of Whoop**
* Whoop's infinite purpose is to improve health by encouraging meaningful lifestyle shifts and providing actionable insights to optimize sleep, recovery, and overall well-being.
**The Future of Tracking Technology**
* Wearable technology is poised to revolutionize healthcare by providing actionable insights, predicting health risks, and enabling personalized interventions.
* Future iterations of wearable technology may integrate with medical devices and provide real-time health monitoring and feedback.
**Additional Points of Interest**
* The importance of sound and crowd energy in sports performance, as highlighted by George Ford's experiences during empty stadium games.
* The benefits of using LinkedIn ads for B2B marketing.
* The advantages of Mint Mobile's affordable wireless plans.
**Overall Message**
High performance and optimal health are achievable through a combination of self-awareness, resilience, and the adoption of technology that empowers individuals to make informed decisions about their well-being.
**High Performance Live Podcast Tour 2022:**
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**Pre-order the audiobook:**
* https://adbl.co/3xQQSCF
**Get a special signed copy, out Dec 9th:**
* https://bit.ly/3kCqhFp
**Pre-order link:**
* http://smarturl.it/hv0sdz
**Sections:**
1. Introduction
2. High Performance Through Habit Formation
3. The T-Shirt Law
4. The Power of Desire
5. The Importance of Removing Destructive Behaviors
6. Quickfire Questions
7. Conclusion
**Summary:**
Will Ahmed, founder and CEO of Whoop, a wearable device that monitors recovery, sleep, training, and health, shares his insights on high performance, habit formation, and the future of wearable technology.
Ahmed emphasizes the importance of consistency in making small changes over time to achieve significant improvements. He also stresses the need to have a clear definition of what you want to achieve and to be willing to make sacrifices to get there.
Ahmed believes that wearable technology has the potential to revolutionize healthcare by predicting disease states and providing personalized preventative care. He also discusses the importance of removing destructive behaviors and focusing on high-intensity, high-humility, and high-loyalty team environments.
In the quickfire questions, Ahmed recommends books, podcasts, and TV series that have influenced him, and he shares his golden rule for living a high-performance life: combining purpose with consistency.
Ahmed's key message is that high performance is about exceptional output delivered consistently over time. He encourages listeners to focus on the small, everyday details and processes that can lead to big results.
# Summary of High Performance Podcast Episode with Will Ahmed:
## Introduction:
- Will Ahmed, founder and CEO of Whoop, a wearable device that tracks various health metrics, joins the podcast.
- Will shares his journey from being an athlete who overtrained to establishing Whoop, which now has a valuation of $3.6 billion and 500 employees.
## Key Points:
1. **The Power of Dialing in Good Habits**:
- Will emphasizes the significance of forming good habits to improve overall well-being and performance.
- He highlights the importance of sleep, recovery, and training in achieving optimal health.
2. **From Athlete to Entrepreneur**:
- Will's personal experience with overtraining as an athlete led him to explore ways to prevent it.
- This pursuit eventually resulted in the creation of Whoop, a device that helps individuals optimize their training and recovery.
3. **The Science Behind Whoop**:
- Whoop utilizes various sensors to track key physiological metrics, including sleep, heart rate variability, and strain.
- This data helps users understand their bodies better and make informed decisions about their training and lifestyle.
4. **The Intersection of Physiology and Psychology**:
- Will stresses the connection between physiology and psychology in achieving high performance.
- He explains how optimizing physiological factors like sleep and recovery can positively impact mental well-being and performance.
5. **The Importance of High-Performance Habits**:
- Will highlights the significance of establishing high-performance habits in all aspects of life.
- He emphasizes the value of consistency, discipline, and a growth mindset in achieving success.
6. **The Future of Wearable Tech**:
- Will shares his insights on the future of wearable technology.
- He envisions a future where wearables will become even more sophisticated and integrated with various aspects of our lives.
## Conclusion:
Will Ahmed's journey from athlete to successful entrepreneur underscores the power of understanding and optimizing one's physiology. By combining physiological data with psychological insights, Whoop empowers individuals to make informed decisions and achieve high performance in all areas of their lives. The future of wearable technology holds immense promise, and Will's vision for Whoop aligns with this exciting trajectory.
# High Performance Podcast Episode Transcript Summary
Will Ahmed, the founder and CEO of Whoop, a wearable device that tracks recovery, sleep, training, and health, joins the High Performance Podcast. Ahmed, an athlete himself, was motivated to create Whoop after experiencing overtraining and wanting to learn more about preventing it through understanding his physiology.
**Whoop's Success:**
- Founded in 2012, Whoop has grown to a valuation of $3.6 billion and employs over 500 people.
- Ahmed's focus on developing good habits and understanding his physiology has been instrumental in Whoop's success.
**Key Insights from Ahmed's Journey:**
- **Importance of Data:** Ahmed emphasizes the value of data in understanding and improving performance. Whoop's technology provides users with personalized data to help them optimize their training and recovery.
- **Balance in Life:** Ahmed stresses the importance of balance in life, including prioritizing sleep, nutrition, and mental well-being alongside physical training.
- **High-Performance Habits:** Ahmed shares his insights on developing high-performance habits, such as setting clear goals, maintaining consistency, and embracing challenges.
- **Future of Wearable Tech:** Ahmed discusses the future of wearable technology, predicting advancements in tracking and analyzing physiological data, as well as integration with other aspects of life.
**High-Performance Lessons:**
- **Embrace Challenges:** Ahmed encourages individuals to embrace challenges and view them as opportunities for growth and learning.
- **Prioritize Recovery:** He emphasizes the significance of recovery for optimizing performance and preventing burnout.
- **Focus on the Process:** Ahmed highlights the importance of focusing on the process rather than solely on outcomes, as this mindset leads to more consistent and sustainable performance.
**Overall Message:**
Ahmed's journey with Whoop and his insights on high performance provide valuable lessons for individuals seeking to optimize their performance in various aspects of life. He emphasizes the importance of data, balance, and developing good habits while embracing challenges and prioritizing recovery.
[00:00.000 -> 00:05.920] Hi there, welcome along to a brand new episode of the High Performance Podcast.
[00:05.920 -> 00:08.960] If you've not joined us before, an especially warm welcome.
[00:08.960 -> 00:13.360] You're about to hear a conversation with one of the most remarkable people that we've ever
[00:13.360 -> 00:14.360] spoken with.
[00:14.360 -> 00:16.480] And that's what high performance is all about, really.
[00:16.480 -> 00:23.000] It's just conversations with world leading entrepreneurs, artists, sports people, business
[00:23.000 -> 00:26.360] leaders, anyone who has set the bar or changed the
[00:26.360 -> 00:30.320] story in the in the area of the world in which they operate. We want to hear from
[00:30.320 -> 00:34.000] them on the podcast and they're quite intense conversations because we don't
[00:34.000 -> 00:37.040] sort of beat around the bush or float around the edges we get straight in
[00:37.040 -> 00:41.240] straight to the heart of how and why and what they've done. I can't wait for you
[00:41.240 -> 00:45.440] to hear today's episode. A little teaser of what to expect is coming up shortly,
[00:45.440 -> 00:47.440] but first, we have a book coming out.
[00:47.440 -> 00:49.680] I'm sure many of you know that already by now.
[00:49.680 -> 00:51.640] And if you listen to the podcast, I guess,
[00:51.640 -> 00:54.200] you know, you're the kind of person that likes hearing audio
[00:54.200 -> 00:57.800] and you absorb information in that way.
[00:57.800 -> 01:00.600] In which case, the audio book may well be perfect for you.
[01:00.600 -> 01:03.120] All you have to do, if you want to pre-order right now,
[01:03.120 -> 01:08.160] the audio book for high performance lessons from the best on becoming your best scroll down in the
[01:08.160 -> 01:13.080] description to this podcast hit the link and you can order your very own audiobook
[01:13.080 -> 01:17.440] as well as that we are coming on tour in 2022 if you would love to come and join
[01:17.440 -> 01:21.420] us we're going to Manchester in December and tickets are sold out in about three
[01:21.420 -> 01:27.880] days so we're going to be coming back to Manchester I believe in 2022 but going to a few other cities as well so if you want to register
[01:27.880 -> 01:31.880] your interest to come and have a really amazing I mean we had a meeting this
[01:31.880 -> 01:35.920] week man we are planning some awesome stuff for our tour if you want to come
[01:35.920 -> 01:38.760] and join us on tour if you want to come and see us live if you want to hear from
[01:38.760 -> 01:43.040] a guest live if you want loads of other big surprises at a live event from
[01:43.040 -> 01:50.080] high-performance then go to the highperformancepodcast.com and register your interest right now and as
[01:50.080 -> 01:55.180] soon as I can I will send you an email with all the details. Right let's give
[01:55.180 -> 01:59.280] you a little teaser of what you can expect on today's High Performance
[01:59.280 -> 02:09.280] Podcast. I think people often are frustrated that they're not getting what they want without actually having clearly defined what it is that they want
[02:09.280 -> 02:13.540] And if you just sort of think about a simple method in your mind ask yourself
[02:13.540 -> 02:17.680] What do you really want in life and then come up with a process for achieving it?
[02:21.940 -> 02:26.320] Brilliant will will arm at the founder of whoop, who we're talking to today is brilliant.
[02:26.320 -> 02:30.120] He's in his early 30s, right? He's built a multi-billion dollar business. I think you'll
[02:30.120 -> 02:34.320] hear him say on the podcast, it's valued at over 3 billion. But what really stood out
[02:34.320 -> 02:38.040] to me from the conversation you're about to hear is not just that this was born out of
[02:38.040 -> 02:42.760] curiosity and how often do we talk about that on the podcast? It was also created through
[02:42.760 -> 02:46.200] passion. How often do we talk about that on the podcast?
[02:46.200 -> 02:50.200] And he, the way he talks, he is as relentless as ever
[02:50.200 -> 02:52.400] for his drive to make whoops successful.
[02:52.400 -> 02:55.120] And how often do we talk about relentlessness
[02:55.120 -> 02:56.840] on the podcast?
[02:56.840 -> 02:58.220] He's incredibly eloquent.
[02:58.220 -> 03:01.340] He's remarkably bright and he shares some amazing stuff.
[03:01.340 -> 03:03.320] In fact, Damien and myself were busy making notes
[03:03.320 -> 03:04.560] throughout the whole conversation.
[03:04.560 -> 03:09.780] So I know you're gonna get loads from this. You might never have heard of Will Ahmed before, but he is a US-based
[03:10.380 -> 03:14.580] entrepreneur who has so much that you can learn from. So I really hope you enjoy the conversation.
[03:15.120 -> 03:20.580] Once again, a million thanks for coming to High Performance to be uplifted and to be inspired.
[03:20.580 -> 03:23.480] I really hope you enjoyed today's episode. It comes next.
[03:23.880 -> 03:28.320] Hey, as you know, this podcast wouldn't exist without Lotus cars. Not only are they the
[03:28.320 -> 03:33.680] epitome of a high performance car manufacturer, but they also have a really good heart as
[03:33.680 -> 03:38.160] well. You may not know that I'm a trustee of a brilliant charity called the Community
[03:38.160 -> 03:43.560] Sports Foundation, and Lotus have given us a car. Not just any old car, they've given
[03:43.560 -> 03:45.900] us the very first Lotus
[03:45.900 -> 03:49.620] Elise 240 Sport Final Edition. So the Lotus Elise is coming to the end of its
[03:49.620 -> 03:54.500] days. The very first final Lotus off the production line they've given to us and
[03:54.500 -> 03:58.980] here's the really good news. That car can be yours for just nine pounds. It's
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[04:09.040 -> 04:12.640] amazing charity I work with. We drive inclusion for people with disabilities,
[04:12.640 -> 04:17.240] we boost mental health and well-being, we inspire disadvantaged people, we work
[04:17.240 -> 04:21.560] really hard to engage with our community and if you would like to get your hands
[04:21.560 -> 04:25.000] on this unique Lotus Elise 240 Sport Final Edition,
[04:25.000 -> 04:26.700] you can enter the draw.
[04:26.700 -> 04:30.400] The draw is actually made very soon, Sunday the 31st of October.
[04:30.400 -> 04:33.600] So if you want to be involved, all you have to do is go right now to
[04:33.600 -> 04:39.900] bridgeclassiccarscompetitions.co.uk or just type in Bridge Classic Cars into your search engine.
[04:39.900 -> 04:46.840] It'll take you there and you can then enter and you will stand a chance of getting your hands on that Lotus Elise and at the same time helping charity.
[04:46.840 -> 04:51.840] So thank you and really thank you everyone at Lotus Cars.
[04:52.040 -> 04:53.000] Love you Lotus.
[04:57.800 -> 05:01.320] Today's guest is a man who seemingly doesn't see boundaries
[05:01.320 -> 05:03.400] and if he does, he sees a way around them.
[05:03.400 -> 05:05.200] He's the son of an Egyptian immigrant
[05:05.200 -> 05:11.500] He grew up in Long Island in the United States, but what he actually longed for was to make his mark. Like many people
[05:11.500 -> 05:13.020] he graduated from university
[05:13.020 -> 05:16.420] But how many graduates actually go on to then create their own business?
[05:16.580 -> 05:21.000] How many of those businesses end up being valued at over a billion dollars?
[05:21.000 -> 05:27.080] But I think and we'll find out from him possibly more important than that how many of those businesses directly impact people's
[05:27.080 -> 05:31.320] lives for good not just ten people or a hundred people but thousands of
[05:31.320 -> 05:35.840] thousands of people every single day and how many people that have created those
[05:35.840 -> 05:40.160] businesses do it quickly how many end up being named on the Forbes 30 under 30
[05:40.160 -> 05:44.720] list this is a man who's done amazing stuff he's done it quickly and he's now
[05:44.720 -> 05:48.800] going to share with us the story of how he got to where he is today. We're
[05:48.800 -> 05:53.440] absolutely delighted to welcome to High Performance the founder of the wearable
[05:53.440 -> 05:56.760] tech brand Whoop. They've been previous partners with us on High Performance. It
[05:56.760 -> 05:59.960] was amazing actually we spoke about them and hundreds of people went out and
[05:59.960 -> 06:03.080] bought them and then got in touch to tell us they loved it. So it's only right
[06:03.080 -> 06:07.120] that we should talk to Will about how it was all created and where he's at today. Will,
[06:07.120 -> 06:09.540] thank you so much for joining us from the United States.
[06:09.540 -> 06:11.900] Jake, Damien, thank you guys for having me.
[06:11.900 -> 06:16.760] So listen, we always start our interviews in exactly the same way. In your mind,
[06:16.760 -> 06:19.720] what is high performance?
[06:19.720 -> 06:27.320] I think high performance is exceptional output delivered consistently.
[06:27.320 -> 06:31.760] You know, I think at various points in my life when I was thinking about high performance
[06:31.760 -> 06:35.600] personally I would view it as sort of a singular thing.
[06:35.600 -> 06:42.320] Like you have a great result or you win the game or you score well on a test and it's
[06:42.320 -> 06:45.620] sort of a, it's an individual performance, right?
[06:45.620 -> 06:46.840] A singular moment.
[06:46.840 -> 06:51.320] And the more time that I've spent building a business
[06:51.320 -> 06:53.800] as an entrepreneur who's trying to perform at a high level
[06:53.800 -> 06:56.000] and then also because Whoop works
[06:56.000 -> 06:57.700] with many of the best athletes in the world
[06:57.700 -> 06:59.680] being around really great athletes,
[06:59.680 -> 07:02.320] the more I've appreciated that high performance
[07:02.320 -> 07:06.360] is also consistency day in, day out. So tell us
[07:06.820 -> 07:11.620] Where that originally came from them because I think if I asked the 18 year old you what is high performance?
[07:11.620 -> 07:17.000] It would have been different. Can you remember when you first started that journey to learning?
[07:17.000 -> 07:24.580] It's about being relentless, but it's about being consistently relentless. Well, I was always into sports and exercise growing up
[07:24.580 -> 07:25.160] You know, I probably played a dozen different sports as a young athlete relentless? Well I was always into sports and exercise growing up you know I
[07:25.160 -> 07:29.400] probably played a dozen different sports as a young athlete I went on to play
[07:29.400 -> 07:33.760] squash while I was at Harvard and so I was a competitive college athlete and I
[07:33.760 -> 07:39.440] would say that my perspective on performances say you know 20 and younger
[07:39.440 -> 07:44.160] was always okay I've got a you know an upcoming match an upcoming game like I'm
[07:44.160 -> 07:45.640] gonna try to win that.
[07:45.640 -> 07:48.800] And it was less about where I am today, and in this moment,
[07:48.800 -> 07:51.640] and more about, can I win that thing coming up?
[07:51.640 -> 07:52.980] And it didn't really matter to me
[07:52.980 -> 07:56.520] if I sort of ran myself into the ground along the way,
[07:56.520 -> 08:03.560] or wasn't necessarily optimal in other aspects of my life.
[08:03.560 -> 08:05.280] As a college athlete, I was someone who
[08:05.280 -> 08:10.240] struggled with overtraining, which is a phenomenon many listeners are
[08:10.240 -> 08:13.160] probably familiar with, where you get fitter and fitter and fitter, then you
[08:13.160 -> 08:17.160] sort of fall off a cliff in an unexpected way. I know you guys are
[08:17.160 -> 08:20.760] quite familiar with that phenomenon. I was also surrounded by other athletes
[08:20.760 -> 08:25.640] who I felt like under-trained or misinterpreted fitness peaks or didn't
[08:25.640 -> 08:30.280] necessarily understand the importance of recovery, they got injured.
[08:30.280 -> 08:36.120] And so at that point in time, I became very personally interested in what did it mean
[08:36.120 -> 08:37.720] to actually be optimal?
[08:37.720 -> 08:40.860] What did it mean to train effectively?
[08:40.860 -> 08:46.640] And this led me down a physiology path that led me to doing a lot of physiology research
[08:46.640 -> 08:47.760] while I was in school.
[08:47.760 -> 08:50.360] I was technically studying government and economics
[08:50.360 -> 08:52.480] while I was at Harvard, and I ended up spending
[08:52.480 -> 08:54.200] a lot of time in the science department,
[08:54.200 -> 08:55.920] which was unfamiliar territory.
[08:55.920 -> 08:59.400] And I would say that whole process of learning
[08:59.400 -> 09:03.700] and researching and really recognizing my own limitations
[09:03.700 -> 09:06.000] as an athlete or an individual got me interested in this idea of consistency. a'n ymweld â'n unigol, yn ddiddorol o'r ffordd y byddwn yn ei ddweud. Ac yn ystod y gweithiau,
[09:06.000 -> 09:08.000] rwy'n credu,
[09:08.000 -> 09:10.000] ac yn ystod y gweithiau,
[09:10.000 -> 09:12.000] rwy'n credu,
[09:12.000 -> 09:14.000] yw'n ddiddorol o'r ffordd y byddwn yn ei ddweud.
[09:14.000 -> 09:16.000] Ac yn ystod y gweithiau,
[09:16.000 -> 09:18.000] rwy'n credu,
[09:18.000 -> 09:20.000] yw'n ddiddorol o'r ffordd y byddwn yn ei ddweud.
[09:20.000 -> 09:22.000] Ac yn ystod y gweithiau,
[09:22.000 -> 09:24.000] rwy'n credu,
[09:24.000 -> 09:25.360] yw'n ddiddorol o'r ffordd y byddwn yn ei ddweudan, ac yna'r ddiddordeb i ddod a edrych ar gyfer
[09:25.360 -> 09:29.040] gysylltiad. Felly, a allwch chi ddweud pam ydych chi'n meddwl mai hwnnw yw bwysig iawn
[09:29.840 -> 09:33.760] i unrhyw busnes i ddiddordeb a ymdrech ar y cyllideb?
[09:34.880 -> 09:38.240] Wel, rwy'n cwrdd â llawer o ddynion, cyfnodwyr, CEOau nawr
[09:38.240 -> 09:43.680] ar fy mhrofod yn adeiladu cymdeithas, ac rwy'n bob amser yn dod o'r gwir
[09:43.680 -> 09:45.400] i adeiladu busnes os ydych chi'n ymwneud â'r broblem, mwy na'r ddiddordeb in building a company. And I always find it's easier to build a business
[09:45.400 -> 09:47.240] if you're obsessed with the problem
[09:47.240 -> 09:49.840] more so than the upside of building a company.
[09:49.840 -> 09:53.200] I do meet young people who say, I want to start a company.
[09:53.200 -> 09:54.200] What should I start?
[09:54.200 -> 09:55.960] Or how can I start something?
[09:55.960 -> 09:59.480] And in my case, I became so obsessed with this problem
[09:59.480 -> 10:03.800] that starting a company was like the last step in that evolution.
[10:03.800 -> 10:05.960] I became an entrepreneur well before I even
[10:05.960 -> 10:07.920] knew what an entrepreneur was.
[10:07.920 -> 10:12.320] And so I tend to find that if you become really obsessed
[10:12.320 -> 10:15.200] with the problem, that's what will pull you through
[10:15.200 -> 10:16.240] in the end.
[10:16.240 -> 10:19.200] And it'll help you overcome enormous challenges
[10:19.200 -> 10:19.960] along the way.
[10:19.960 -> 10:22.400] It'll help you really define what it is that you're after.
[10:22.400 -> 10:25.640] It'll help you create a culture
[10:25.640 -> 10:27.040] that's around solving that problem,
[10:27.040 -> 10:29.000] being very mission-driven,
[10:29.000 -> 10:32.040] versus say, I wanna make a big buck.
[10:32.040 -> 10:35.440] And so I like to gravitate towards entrepreneurs
[10:35.440 -> 10:39.040] who are focused on solving a specific problem.
[10:39.040 -> 10:41.880] So can you tell us about what some of those problems
[10:41.880 -> 10:43.800] that you experienced were?
[10:43.800 -> 10:47.580] Well, overtraining was probably the main lens
[10:47.580 -> 10:49.360] that I was looking at it from.
[10:49.360 -> 10:53.500] You know, why is it that some days I felt
[10:53.500 -> 10:56.100] like I could just keep training and training and training
[10:56.100 -> 10:57.920] and then some days somewhat randomly,
[10:57.920 -> 10:59.340] it seemed like, you know,
[10:59.340 -> 11:01.680] it'd be hard to play a single game.
[11:01.680 -> 11:05.280] And why did it also seem somewhat random
[11:05.280 -> 11:08.040] how I felt on the day of matches, which is, of course,
[11:08.040 -> 11:09.960] when you wanted to feel your peak?
[11:09.960 -> 11:13.040] And so that just got me sort of interested
[11:13.040 -> 11:15.240] in a very specific question, which is, how could I
[11:15.240 -> 11:19.120] know how hard I should train before I trained?
[11:19.120 -> 11:22.840] And why wasn't that something that was sort of commonly
[11:22.840 -> 11:25.920] recognized as important?
[11:25.920 -> 11:29.760] The thing that was confusing in all this is when I would talk to other athletes about
[11:29.760 -> 11:33.840] it or even talk to coaches, and I'd say, you know, if you could have technology, you could
[11:33.840 -> 11:39.960] have tools to better help you understand training or performance, what would you want?
[11:39.960 -> 11:46.400] Athletes especially coaches too, were hyper-focused on how they could get more information about
[11:46.400 -> 11:47.800] exercise specifically.
[11:47.800 -> 11:52.280] Oh, we want sweat analysis, we want better video analysis, we want better positional
[11:52.280 -> 11:57.040] analysis, we want more stats about the performance itself.
[11:57.040 -> 12:00.240] And yet when I asked them, well, what problems are you facing?
[12:00.240 -> 12:04.200] They often were reciting things back to me that I felt as, you know, personally as an
[12:04.200 -> 12:05.600] athlete. Oh, well, we deal with injuries,
[12:05.600 -> 12:07.400] we deal with player availability,
[12:07.400 -> 12:09.300] we deal with athletes not training properly
[12:09.300 -> 12:10.700] on the right days.
[12:10.700 -> 12:12.600] And so I thought there was a real mismatch
[12:12.600 -> 12:16.700] between what the market, so to speak, at the time was saying
[12:16.700 -> 12:19.800] and the problems that they were actually facing.
[12:19.800 -> 12:22.800] And this is a good lesson, I think, for entrepreneurs, too,
[12:22.800 -> 12:26.440] which is customers are much better at describing
[12:26.440 -> 12:28.880] their problems than giving you the solutions
[12:28.880 -> 12:30.240] to those problems.
[12:30.240 -> 12:31.640] And if you're an entrepreneur, you
[12:31.640 -> 12:34.960] want to really listen closely to what the problem actually is,
[12:34.960 -> 12:37.160] and then in turn, do your very best
[12:37.160 -> 12:39.960] to create the appropriate solution to that problem.
[12:39.960 -> 12:43.080] So I thought the problem to overtraining
[12:43.080 -> 12:45.220] was actually understanding everything
[12:45.220 -> 12:47.180] outside of exercise too.
[12:47.180 -> 12:49.980] What are you doing the other 20 hours of the day?
[12:49.980 -> 12:50.900] How are you sleeping?
[12:50.900 -> 12:52.740] How are you recovering?
[12:52.740 -> 12:55.120] And it turned out that was also going to be
[12:55.120 -> 12:58.420] a really good way to continuously understand the body
[12:58.420 -> 13:00.400] and to be able to understand all sorts of things
[13:00.400 -> 13:01.580] as it relates to health.
[13:02.660 -> 13:04.860] Let's just make it clear for people, Will,
[13:04.860 -> 13:06.120] you know, what we're talking about here,
[13:06.120 -> 13:10.120] which is WOOP, which is wearable tech that you created.
[13:10.120 -> 13:12.120] Damian and I have been lucky enough to use them ourselves.
[13:12.120 -> 13:14.080] And the feedback is amazing.
[13:14.080 -> 13:18.080] So if you listen to this and you're not aware of WOOP yet,
[13:18.080 -> 13:19.720] obviously you can find all the information online,
[13:19.720 -> 13:23.280] but basically you wear it and it tells you your HRV,
[13:23.280 -> 13:25.600] which is effectively how well you're
[13:25.600 -> 13:29.480] recovering so how hard you can train and then when you do train it lets you know
[13:29.480 -> 13:32.960] whether you've trained enough or not trained enough it measures your sleep
[13:32.960 -> 13:37.240] not just how much but exactly how you're sleeping the type of sleep you're having
[13:37.240 -> 13:42.080] and I remember once I was feeling a bit under the weather and it came up with
[13:42.080 -> 13:46.520] 4% recovery Will so I woke up and I was due to go to the gym after the school run at 9am.
[13:46.520 -> 13:49.120] Look at your eyes widened, 4%?
[13:49.120 -> 13:50.480] How ill were you?
[13:50.480 -> 13:52.560] And I thought, I was like, I don't feel great,
[13:52.560 -> 13:53.800] but I just checked my, you know,
[13:53.800 -> 13:55.880] obviously you go on your phone and you check your,
[13:55.880 -> 13:59.080] the feedback from the Whoop band and 4% recovery.
[13:59.080 -> 14:00.160] And I was on the phone to my PT,
[14:00.160 -> 14:03.600] he said, not today, because I just need a rest day.
[14:03.600 -> 14:06.680] So you were a focused, driven athlete
[14:06.680 -> 14:08.200] with grand ambitions, I'm sure,
[14:08.200 -> 14:09.480] for a successful sports career
[14:09.480 -> 14:12.160] like lots of college athletes have.
[14:12.160 -> 14:15.920] When you got the answer that doing less was the answer,
[14:15.920 -> 14:17.000] how did you cope with that?
[14:17.000 -> 14:19.400] Because I think that is an issue that so many people have,
[14:19.400 -> 14:21.320] not just people in sport, but people in business,
[14:21.320 -> 14:23.460] people in life, people who are parenting.
[14:23.460 -> 14:27.960] They feel if they're not going at 100%, 100% of the time then they're letting themselves and
[14:27.960 -> 14:32.200] others around them down well I think it's a challenge for a lot of hard
[14:32.200 -> 14:37.560] driving people you know hard driving people have a mindset that allows them
[14:37.560 -> 14:41.440] to push much further than their bodies capable of and often that's a great
[14:41.440 -> 14:46.120] asset but it also is in turn what can cause over
[14:46.120 -> 14:52.240] training, fatigue, burnout if you're an executive. And at least for me personally
[14:52.240 -> 14:59.840] becoming fascinated by sleep and recovery was a real mindset shift. It's
[14:59.840 -> 15:05.600] not necessarily do less when it comes to exercise or strain or even stress that
[15:05.600 -> 15:10.020] you're trying to take on. I mean in many ways I think success is overcoming a
[15:10.020 -> 15:14.860] level of stress that would break most people. So in order to take that stress
[15:14.860 -> 15:21.060] on you need to be really well recovered. And in a way it got me to think about
[15:21.060 -> 15:25.660] well what are all the ways that I can be better recovered? How can I get more sleep?
[15:25.660 -> 15:28.520] How can I be more calm in these pressure moments?
[15:28.520 -> 15:31.520] And that translated much better to a business career
[15:31.520 -> 15:33.500] than anything else.
[15:33.500 -> 15:36.560] So what sort of tips then, Will, did you pick up then
[15:36.560 -> 15:40.920] on how you could maximize those rest periods?
[15:40.920 -> 15:44.200] Oof, well, we could go down quite a rabbit hole here.
[15:44.200 -> 15:51.400] The first thing I'll say for your audience is that sleep is fairly misunderstood.
[15:51.400 -> 15:55.480] People who have never measured their sleep, if you ask them how much sleep they got last
[15:55.480 -> 16:00.560] night, they'll say, well, I went to bed at 11 and I woke up at 6, so I got 7 hours of
[16:00.560 -> 16:01.560] sleep.
[16:01.560 -> 16:02.880] That's pretty good, right?
[16:02.880 -> 16:05.900] In reality, they spent 7 hours in bed, right?
[16:05.900 -> 16:07.800] And as you guys know from Wearing Whoop,
[16:07.800 -> 16:09.300] if you spend seven hours in bed,
[16:09.300 -> 16:12.120] that's gonna consist of four different periods.
[16:12.120 -> 16:14.160] It's gonna consist of the time that you're awake.
[16:14.160 -> 16:17.200] It's gonna consist of time that you're in light sleep.
[16:17.200 -> 16:19.800] It's gonna consist of time that you're in REM sleep
[16:19.800 -> 16:22.740] and slow wave sleep. Those are the four different periods.
[16:22.740 -> 16:29.840] Now, REM sleep and slow wave sleep are where all the magic happens. Awake and light sleep, you don't
[16:29.840 -> 16:34.400] really get much credit from those from a physiological standpoint, right? REM sleep
[16:34.400 -> 16:39.120] is when your mind is repairing, so that's cognitive repair. It's also when you're
[16:39.120 -> 16:43.160] in a deep dream state. So any high-performing executive, anyone who's
[16:43.160 -> 16:47.000] got to do, you know do real cognitive work, which
[16:47.240 -> 16:52.960] is really every human in my opinion, needs to get REM sleep.
[16:52.960 -> 16:57.480] Slow-wave sleep, deep sleep, that's when your body produces about 95% of its human growth
[16:57.480 -> 17:04.480] hormone. And so there's this sort of misconception that you're getting stronger in the gym or
[17:04.720 -> 17:06.320] you're getting stronger during practice.
[17:06.320 -> 17:10.640] And for the most part, you're breaking muscles down that then repair during slow wave sleep.
[17:11.200 -> 17:13.840] So let's now go back to this person who spent seven hours in bed.
[17:15.520 -> 17:21.440] That person could have spent a total of 30 minutes in REM and slow wave sleep,
[17:22.160 -> 17:25.300] or that person could have spent five and a half hours in REM and slow-wave sleep, or that person could have spent five and a half hours in
[17:25.940 -> 17:30.380] REM and slow-wave sleep. Now, that's a world of difference, right?
[17:30.380 -> 17:35.500] The person who's getting 30 minutes versus five and a half hours is living a completely different life.
[17:35.500 -> 17:41.340] I mean, it's so hard to understate the profound difference in those people's lives,
[17:41.340 -> 17:47.000] and the way that their body's recovering, and their body's sort of resilience to just take on the world.
[17:47.000 -> 17:50.000] And a lot of what I've done as an entrepreneur
[17:50.000 -> 17:52.000] but also a lot of what Whoop does as a product
[17:52.000 -> 17:57.000] is it tries to help you figure out what are all the different things
[17:57.000 -> 18:00.000] could be lifestyle decisions, could be diet, could be mindset,
[18:00.000 -> 18:02.000] could be training, whatever,
[18:02.000 -> 18:07.600] that help you optimize the more time that you spend in REM
[18:07.600 -> 18:08.600] and slow wave.
[18:08.600 -> 18:11.440] Because again, we didn't talk about spending more time in bed even.
[18:11.440 -> 18:16.100] We just said, of the time you're going to spend in bed, how do you make it more productive?
[18:16.100 -> 18:18.040] And I think that's a real key for people.
[18:18.040 -> 18:22.200] It's not always, oh, just do more of something or do less of something.
[18:22.200 -> 18:25.240] Sometimes it's taking what you're already doing and making it better and
[18:25.720 -> 18:28.660] For sleep that was that's been a big focus of mine
[18:28.660 -> 18:34.520] And and it's something that we work with a lot of high-performing executives on and athletes on for our listeners
[18:34.520 -> 18:38.140] Then who want more time in those sleeps that are really good for them
[18:38.140 -> 18:45.440] What from what you've learned from you and all of your whoop customers? What are the things that they need to be doing?
[18:45.440 -> 18:53.600] Okay, so the first one, which is a general one that applies to everyone, is the more
[18:53.600 -> 18:58.840] consistently you can sleep, the better. So sleep consistency is this notion of going
[18:58.840 -> 19:05.200] to bed and waking up at the same time. So going to bed at 11 p.m. and waking up at 6 a.m.
[19:05.200 -> 19:08.160] and doing that almost every day or close to it.
[19:08.160 -> 19:11.680] Your body gets a physiological boost
[19:11.680 -> 19:14.080] when you go to bed and wake up at the same time.
[19:14.080 -> 19:16.640] So even if you're spending less hours in bed,
[19:16.640 -> 19:19.900] as long as you consistently do them at the same time,
[19:19.900 -> 19:22.380] you have a positive physiological response.
[19:22.380 -> 19:24.460] This gets more complicated if you travel a lot,
[19:24.460 -> 19:26.680] we can get into that sort of nuance.
[19:26.680 -> 19:28.880] So sleep consistency is really important.
[19:29.720 -> 19:33.680] As a general rule, being more hydrated
[19:33.680 -> 19:37.320] and not eating within three hours of bedtime,
[19:37.320 -> 19:39.720] that tends to help from a diet standpoint.
[19:39.720 -> 19:41.480] This is a little bit personal
[19:41.480 -> 19:43.160] in that some people can get away with eating
[19:43.160 -> 19:47.420] pretty close to bed, but for the most part, I would guess about 90% of people,
[19:48.440 -> 19:51.600] eating within three hours of bedtime tends to disrupt your sleep.
[19:53.880 -> 20:00.720] Alcohol, unfortunately, is just not good. So the less alcohol you can drink, the better. If you're going to drink alcohol,
[20:01.720 -> 20:03.360] it's sort of
[20:03.360 -> 20:10.600] crescendo. It goes wine and then clear liquors tend to be better than dark liquors.
[20:10.600 -> 20:15.120] So there you have it on alcohol.
[20:15.120 -> 20:22.600] As you get closer to bed, having less blue light, so within say 30 minutes of going to
[20:22.600 -> 20:27.000] bed, ideally you're not being exposed to a lot of different screens,
[20:27.000 -> 20:29.000] cell phone, television, laptop.
[20:29.000 -> 20:33.000] As an entrepreneur, I'm actually someone who's constantly looking at my phone
[20:33.000 -> 20:37.000] and what I do to get away with that is I wear blue light-blocking glasses
[20:37.000 -> 20:39.000] before I go to bed.
[20:39.000 -> 20:42.000] So those make a big difference.
[20:42.000 -> 20:47.680] You generally want to sleep in a cold room, a dark room,
[20:48.680 -> 20:51.400] have high quality air if you can,
[20:51.400 -> 20:53.400] you want the room to not be noisy.
[20:54.240 -> 20:58.360] Those are sort of all generally positive things.
[20:58.360 -> 21:00.320] And then mindset helps a lot.
[21:00.320 -> 21:03.040] So making sure that you're not getting in
[21:03.040 -> 21:06.600] some kind of a verbal outbreak with your partner or reading the wrong thing
[21:06.600 -> 21:11.420] Right before you close your eyes those tend to not help your your overall sleep quality
[21:12.460 -> 21:14.460] supplements varies by person I
[21:15.440 -> 21:20.240] Like taking a lot of magnesium before I go to bed and on I would say a few nights a week
[21:20.240 -> 21:22.240] I take a little bit of melatonin
[21:22.480 -> 21:26.040] Brilliant. So and how much of this is consistent with,
[21:26.040 -> 21:30.200] you mentioned earlier around some of the elite athletes
[21:30.200 -> 21:31.840] that you're fortunate enough to work with
[21:31.840 -> 21:34.000] that also use the Woot brand.
[21:34.000 -> 21:37.680] What ideas and techniques have you picked up off them
[21:37.680 -> 21:40.000] that you could share with our listeners
[21:40.000 -> 21:44.400] in terms of driving for this high performance?
[21:44.400 -> 21:48.240] Well, I mean, there's a lot of things come to mind.
[21:48.240 -> 21:50.640] I think the thing that I've taken most
[21:52.280 -> 21:55.000] from the world's best athletes personally
[21:55.000 -> 21:58.480] is just the general mindset that they have
[21:58.480 -> 22:00.480] towards greatness.
[22:00.480 -> 22:08.400] They do a phenomenal job staying present in the sense that they're hyper-focused in the
[22:08.400 -> 22:11.480] moment on being great.
[22:11.480 -> 22:17.080] They don't spend a lot of time really reflecting from a nostalgist standpoint.
[22:17.080 -> 22:19.960] In a way, it seems they're almost driven to a fault.
[22:19.960 -> 22:25.600] The ones who tend to be happiest in being driven to a fault also have some form of gratitude
[22:25.600 -> 22:27.520] that they bring into their life.
[22:27.520 -> 22:33.640] So they're simultaneously hungry and they're on that dopamine train of, I need to win the
[22:33.640 -> 22:38.140] next thing, while also being grateful for their success.
[22:38.140 -> 22:39.640] And that's actually a hard combination.
[22:39.640 -> 22:48.020] I think many high performing athletes andperforming, even entrepreneurs, struggle with being grateful in a sense
[22:48.020 -> 22:50.440] that it would somehow make them complacent,
[22:50.440 -> 22:53.700] and that in a way it would make them less hard-charging.
[22:53.700 -> 22:56.160] So that general mindset, I would say,
[22:56.160 -> 22:57.960] is one of the biggest things I've picked up
[22:57.960 -> 23:02.600] from professional athletes, and particularly the world's best.
[23:02.600 -> 23:10.000] I would say that also they are incredibly focused on recovery.
[23:10.000 -> 23:17.000] And there's this sort of over-focus, I think, from a fan standpoint of what athletes are doing during games.
[23:17.000 -> 23:21.000] And I think there's an under-focus on what they're doing in the other 20 hours.
[23:21.000 -> 23:25.280] And the world's best athletes are competing every minute of the day.
[23:25.280 -> 23:29.440] They treat themselves like professional athletes when they wake up in the
[23:29.440 -> 23:33.360] morning, when they go to a restaurant, when they go to a bar, when they're
[23:33.360 -> 23:37.000] hanging out with people, right? They keep thinking about themselves as professional
[23:37.000 -> 23:44.200] athletes and I think that that's a bit of a misconception for people who
[23:44.200 -> 23:47.320] are earlier in their careers or maybe not quite
[23:47.320 -> 23:51.120] as successful as they want to be as pro athletes.
[23:51.120 -> 23:55.600] So can I ask you then, Will, in terms of how much of this transfers into your own practice
[23:55.600 -> 23:57.720] now as an entrepreneur?
[23:57.720 -> 24:03.160] So we're talking about those elite athletes in a competitive domain, but how much of it
[24:03.160 -> 24:06.840] does it transfer to you as a entrepreneur into your life?
[24:08.240 -> 24:12.040] It's, I mean, look, it's helped enormously.
[24:12.040 -> 24:15.640] I also host the WU Podcast, so I get to interview them
[24:15.640 -> 24:19.500] and have conversations like the one we're having right now,
[24:19.500 -> 24:21.520] where you spend a lot of time hopefully listening
[24:21.520 -> 24:23.560] and sort of generally curious.
[24:23.560 -> 24:31.680] So that's helped me absorb a lot of the information that you otherwise may let drift past you.
[24:31.680 -> 24:40.080] I think I got very focused on this need for being more grateful in my life and really
[24:40.080 -> 24:45.240] emphasizing that. I also, for the last seven years,
[24:45.240 -> 24:48.120] have meditated every single day.
[24:48.120 -> 24:53.120] When I was about 24 years old, I think I kind of felt
[24:53.120 -> 24:57.120] like I had reached a moment of crisis in running the company.
[24:57.120 -> 24:59.160] I was a 24-year-old CEO.
[24:59.160 -> 25:01.600] I had maybe 25 people working for me.
[25:01.600 -> 25:04.800] I had raised about $10 million from investors.
[25:04.800 -> 25:07.560] And all of that felt completely overwhelming.
[25:07.560 -> 25:11.720] And I felt like I was failing as an entrepreneur
[25:11.720 -> 25:12.720] and as a leader.
[25:12.720 -> 25:15.480] And I just was overwhelmed with stress.
[25:15.480 -> 25:16.840] I was drinking too much.
[25:16.840 -> 25:19.600] Like, I just didn't, I wasn't in sync, you know?
[25:19.600 -> 25:22.600] I didn't feel like my body was well-balanced
[25:22.600 -> 25:25.440] and my mind was where it needed to be.
[25:25.440 -> 25:36.640] And that led me to meditation where I really developed a daily practice and it really transformed
[25:36.640 -> 25:39.440] my life in a lot of ways positively.
[25:39.440 -> 25:42.640] And it helped me, I think, be more present.
[25:42.640 -> 25:46.640] It helped me be more grateful. And then in the years to come, as we've
[25:46.640 -> 25:51.100] got more and more successful, going from the business being
[25:51.100 -> 25:53.240] worth hundreds of millions of dollars
[25:53.240 -> 26:00.560] to now $3.6 billion, just being able to appreciate that
[26:00.560 -> 26:03.560] while also still staying motivated to keep charging.
[26:03.560 -> 26:05.360] And I think that
[26:05.360 -> 26:10.400] sort of sense of balance came in large part from from learning to meditate and
[26:10.400 -> 26:16.880] and and being a little bit more present I really want people listening to this
[26:16.880 -> 26:21.120] will to understand the possibilities that are out there for them because I
[26:21.120 -> 26:24.560] think it's easy for some of them to be driving to work you know it might be
[26:24.560 -> 26:27.040] that they're listening to this in a country where the, you know,
[26:27.040 -> 26:30.080] the rain is coming down and they're doing a job they don't necessarily love and
[26:30.080 -> 26:32.720] they hear this and they think great you hang out with these elite athletes, you've
[26:32.720 -> 26:36.840] built a business worth over three billion and you find time to meditate
[26:36.840 -> 26:47.560] every day. That's not my life. Do you really believe that anyone can be as successful as you, that they can build a business
[26:47.560 -> 26:50.980] based really on passion, which is what you've created?
[26:50.980 -> 26:53.480] Do you think that's there for anyone?
[26:53.480 -> 26:54.480] I do.
[26:54.480 -> 26:56.200] I think you have to be obsessed with a problem.
[26:56.200 -> 26:59.480] I think you have to be willing to sacrifice an enormous amount.
[26:59.480 -> 27:08.380] I think you have to be willing to overcome an incredible degree of pain and sort of personal anxiety along the way.
[27:09.340 -> 27:12.780] But look, you can build your dream job.
[27:13.920 -> 27:16.760] I think building a business is much harder
[27:16.760 -> 27:18.760] than you think it will be,
[27:18.760 -> 27:20.020] but it's not nearly as hard
[27:20.020 -> 27:21.520] as what everyone will tell you it is,
[27:21.520 -> 27:23.920] which is to say that it's impossible.
[27:23.920 -> 27:28.240] I remember when I was starting Whoop, it was everyone telling me I was going to fail and
[27:28.240 -> 27:29.880] it was impossible.
[27:29.880 -> 27:33.400] And frankly, it was a really hard, it was just really hard dealing with that.
[27:33.400 -> 27:37.080] Like I put up a real wall to that feedback.
[27:37.080 -> 27:41.400] And and the truth is, it was just a lot harder, but it wasn't impossible.
[27:41.400 -> 27:43.360] So I want to pick up on a few things there.
[27:43.360 -> 27:45.220] The first one is you mentioned about anxiety
[27:45.820 -> 27:52.620] What created that and for our listeners perhaps more importantly, what did you do to overcome it? Well
[27:53.800 -> 27:57.460] You know, I want to be careful not to mix these words too much
[27:57.620 -> 28:01.860] there's sort of some combination of anxiety or stress or
[28:02.680 -> 28:06.200] Feeling down on yourself. There's a mixture of that.
[28:06.200 -> 28:08.680] And even nerves, you could argue,
[28:08.680 -> 28:11.880] you know, standing in front of 20 people or 50 people
[28:11.880 -> 28:15.240] or 600 people who now work for you
[28:15.240 -> 28:18.040] and they've left jobs elsewhere to come
[28:18.040 -> 28:19.880] be on this mission with you, right?
[28:21.320 -> 28:22.840] How do you cope with that?
[28:22.840 -> 28:24.320] How do you manage that?
[28:24.320 -> 28:29.320] And for me, it was staying very mission driven.
[28:29.840 -> 28:31.760] It was being very honest with myself
[28:31.760 -> 28:34.000] about what I thought I was excelling at
[28:34.000 -> 28:36.880] and what areas that I needed to bring in business partners
[28:36.880 -> 28:41.220] or complimentary points of view.
[28:42.800 -> 28:46.960] It was trying to stay humble about the success that we'd had along the way.
[28:48.000 -> 28:55.840] And then I go back to the whole notion of treating yourself as a professional athlete,
[28:55.840 -> 29:09.000] being well-rested, meditating, exercising every day, having good relationships in your personal life These things all all matter in my opinion for how you perform as a leader
[29:09.800 -> 29:12.960] And those people that were telling you in the early days are this isn't gonna happen
[29:12.960 -> 29:18.200] You know the odds of creating a successful business out of this is is negligible
[29:18.200 -> 29:21.320] You know the text really hard to create everyone's tried it but
[29:21.960 -> 29:25.400] Two things I suppose number one. How did you learn to not listen to those?
[29:25.400 -> 29:28.840] But also, like, why do we talk to each other like that?
[29:28.840 -> 29:31.440] What is the benefit of telling anyone at any point
[29:31.440 -> 29:33.120] that their dream and their great ambition
[29:33.120 -> 29:35.000] is not gonna be a success?
[29:35.000 -> 29:38.160] It's like, it doesn't solve any problems for you,
[29:38.160 -> 29:40.760] and I don't think it does much for them either, you know?
[29:40.760 -> 29:42.820] Yeah, you know, I think a lot of it came in the form
[29:42.820 -> 29:45.240] of what people thought was helpful advice.
[29:45.240 -> 29:46.240] Aha, yes.
[29:46.240 -> 29:52.600] But, you know, and therein lies the challenge for young people too, is they're kind of at
[29:52.600 -> 29:57.520] a vulnerable stage in their early 20s or even mid or late 20s when they're still thinking
[29:57.520 -> 30:00.400] about what they want to do with their career and they're going around asking people for
[30:00.400 -> 30:01.400] perspectives.
[30:01.400 -> 30:05.800] In my case, I was also raising capital, so it becomes a little bit more
[30:05.800 -> 30:07.360] of a transactional relationship,
[30:07.360 -> 30:09.760] which is why I think many people told me
[30:09.760 -> 30:11.880] so bluntly they thought I was gonna fail.
[30:14.360 -> 30:17.340] To answer your question, one thing that was,
[30:18.760 -> 30:20.760] that just became a coping mechanism
[30:20.760 -> 30:22.580] was effectively just putting up a wall
[30:22.580 -> 30:24.540] to this negative feedback.
[30:24.540 -> 30:28.760] And there was really two reasons for that. One is that if I actually listened
[30:28.760 -> 30:32.120] to all that feedback, I don't think I would have been able to get out of bed
[30:32.120 -> 30:35.960] in the morning because it just would have been overwhelmingly negative. But
[30:35.960 -> 30:40.880] two, and this took longer to unravel, I at that early stage in building Whoop
[30:40.880 -> 30:45.040] really tied my own individual performance to that of the
[30:45.040 -> 30:49.940] company's performance. If Whoop was doing well, I was doing well. If Whoop was
[30:49.940 -> 30:53.400] doing poorly, I was doing poorly. If Whoop was failing, I was failing as an
[30:53.400 -> 30:59.380] entrepreneur. And that's a super unhealthy relationship to create in
[30:59.380 -> 31:04.440] your mind. I don't know if it was in part because I was a young entrepreneur and
[31:04.440 -> 31:06.200] this was really the first thing I had done in
[31:06.200 -> 31:08.480] my career, it was my first job if you will,
[31:09.360 -> 31:14.840] or if that's something that most entrepreneurs face when they're building a company because they become so obsessed with it.
[31:15.480 -> 31:17.480] But it was certainly the case for me and
[31:18.600 -> 31:26.080] and the thing that it takes a long time to realize and it took me doing work on myself to realize is
[31:26.080 -> 31:29.400] that those are really two independent things.
[31:29.400 -> 31:33.680] There can be all sorts of reasons why your business is succeeding or failing.
[31:33.680 -> 31:38.560] And if you actually just focus on your own individual performance and just keep thinking
[31:38.560 -> 31:48.440] about how can I get a little better every single day, you know, independent from the outcomes of the company, one, you're in a much better head space,
[31:48.440 -> 31:52.280] and two, you wake up 10 years later,
[31:52.280 -> 31:53.680] and you're actually now in a position
[31:53.680 -> 31:56.080] to be running a company of hundreds of people
[31:56.080 -> 31:57.800] and managing hundreds of millions of dollars
[31:57.800 -> 31:59.960] and this and that, whereas at an earlier stage,
[31:59.960 -> 32:03.180] you felt like you couldn't even manage 10 or 20 people.
[32:03.180 -> 32:08.480] You know what, guys? I you're going to find this interesting.
[32:08.480 -> 32:12.560] We're about to be joined by someone who is competing at the very highest level.
[32:12.560 -> 32:16.000] Just to briefly talk to us about the power of sound.
[32:16.000 -> 32:19.720] Because on this episode we're working with Bose and John Lewis for the launch of the
[32:19.720 -> 32:22.480] new Smart Soundbar 900 from Bose.
[32:22.480 -> 32:25.080] And as you know, away from this podcast,
[32:25.080 -> 32:26.400] I work as a sports presenter,
[32:26.400 -> 32:28.000] and it was the weirdest thing for me
[32:28.000 -> 32:30.640] for the last 18 months, two years,
[32:30.640 -> 32:34.040] to go into stadiums and not have the buzz
[32:34.040 -> 32:37.000] and the thrill of tens of thousands of people in there
[32:37.000 -> 32:38.040] when we're doing our work.
[32:38.040 -> 32:40.040] And bear in mind, I'm not even the person
[32:40.040 -> 32:41.520] kicking the football on the football field.
[32:41.520 -> 32:43.320] I'm just standing there talking about it.
[32:43.320 -> 32:45.080] And I think if we've learned anything
[32:45.080 -> 32:47.680] in the last couple of years with the coronavirus pandemic,
[32:47.680 -> 32:50.160] it's the things that we didn't think were important to us
[32:50.160 -> 32:53.040] or things that we didn't think gave us energy
[32:53.040 -> 32:54.560] are actually our energy sources,
[32:54.560 -> 32:57.320] are actually the ways that we drive ourselves on
[32:57.320 -> 32:58.520] and inspire ourselves.
[32:58.520 -> 33:01.080] And that's why really we wanted to work with Bose
[33:01.080 -> 33:03.040] because if sound is important,
[33:03.040 -> 33:05.680] this amazing soundbar they've created
[33:05.680 -> 33:07.400] is going to make you think in new ways
[33:07.400 -> 33:10.200] about the experience of enjoying sport,
[33:10.200 -> 33:11.600] watching it on the television.
[33:11.600 -> 33:13.960] Like, trust me, it's spine-tingling,
[33:13.960 -> 33:15.760] the way that they put the sound into your ears.
[33:15.760 -> 33:17.280] And I think it's really important
[33:17.280 -> 33:20.240] that we have a conversation about the power of sound
[33:20.240 -> 33:22.040] when it comes to sport.
[33:22.040 -> 33:24.280] I'm so pleased to say that George Ford
[33:24.280 -> 33:26.760] of Leicester in England joins us now for a quick conversation
[33:26.760 -> 33:28.780] about the power of sound.
[33:28.780 -> 33:30.760] George, nice to see you, how you doing?
[33:30.760 -> 33:32.460] Yeah, great, thanks, Jake, how are you?
[33:32.460 -> 33:33.600] Yeah, really well, thanks.
[33:33.600 -> 33:36.580] So let's talk then about sound and the importance of sound,
[33:36.580 -> 33:38.640] whether you're doing my job standing by the pitch
[33:38.640 -> 33:41.200] or watching at home or doing what you do
[33:41.200 -> 33:43.460] and actually playing the sport itself.
[33:43.460 -> 33:45.520] Because we're working with Bose
[33:45.520 -> 33:47.440] and their Smart Soundbar 900,
[33:47.440 -> 33:49.320] which I have in my house actually.
[33:49.320 -> 33:52.880] And it uses amazing Dolby Atmos and immersive sound
[33:52.880 -> 33:55.320] to take people closer than I've ever felt
[33:55.320 -> 33:57.240] to being right at the heart of sport.
[33:57.240 -> 34:00.400] It's exclusive with John Lewis or on johnlewis.com
[34:00.400 -> 34:01.420] until the end of the year.
[34:01.420 -> 34:04.680] But I think a conversation about the importance of sound
[34:04.680 -> 34:05.660] when it comes to sport
[34:05.660 -> 34:07.320] is definitely one that we need to have.
[34:07.320 -> 34:08.640] And I just thought it'd be really interesting
[34:08.640 -> 34:10.120] to have a quick chat with you
[34:10.120 -> 34:11.620] from a high-performance perspective
[34:11.620 -> 34:15.360] about the impact of sound and what it does to your game.
[34:15.360 -> 34:16.780] I mean, we're just coming out of a period
[34:16.780 -> 34:18.960] where you've been playing in front of empty stadiums
[34:18.960 -> 34:19.840] and things.
[34:19.840 -> 34:24.120] First of all, how difficult was it to get the motivation
[34:24.120 -> 34:25.560] and the desire in front of
[34:25.560 -> 34:27.160] silence rather than a roaring crowd?
[34:27.160 -> 34:29.320] What was the impact like?
[34:29.320 -> 34:32.960] It was very strange initially, I'll be honest with you.
[34:32.960 -> 34:37.320] I think the first maybe three, four games, it was bizarre.
[34:37.320 -> 34:41.200] It was just a very hollow feeling, to be honest.
[34:41.200 -> 34:46.400] The biggest thing I noticed was the events that happen in a game that usually have a
[34:46.400 -> 34:53.520] big momentum shift, good or bad, depending on what it is, wasn't as significant as what
[34:53.520 -> 34:58.000] it would be if there was a crowd there, home or away and things like that.
[34:58.000 -> 35:01.560] I think that's why we saw maybe some more away teams performing a bit better, getting
[35:01.560 -> 35:02.560] better results.
[35:02.560 -> 35:09.720] It just seemed to even things up a little bit and it just probably showed how much the game is about the atmosphere and
[35:09.720 -> 35:12.040] the fans and how that can affect the game as well.
[35:12.040 -> 35:16.840] And I know sometimes people will think that we're just talking about this product because
[35:16.840 -> 35:20.800] we're being paid to, but honestly I have this in my house right and it is unbelievable.
[35:20.800 -> 35:26.000] And I think it is, well it's basically the tech isn't it? It's the Dolby Atmos and that immersive sound that it creates.
[35:26.000 -> 35:30.000] I mean, I actually watched a game of rugby,
[35:30.000 -> 35:32.000] and honestly, like, the sound is above your head,
[35:32.000 -> 35:34.000] or it's over to the left, or it's over to the right.
[35:34.000 -> 35:38.000] Even in my living room, it honestly felt like I was in the cinema.
[35:38.000 -> 35:41.000] So, I'm completely with you, you know, when you talk about
[35:41.000 -> 35:45.960] just how important it is for crowds and for sound to be back at sport.
[35:45.960 -> 35:48.040] I think it's a really interesting conversation.
[35:48.040 -> 35:51.280] And I guess in some ways, losing the crowds
[35:51.280 -> 35:53.120] for a period of time has made us appreciate them
[35:53.120 -> 35:53.960] more than ever.
[35:53.960 -> 35:55.160] And there was another weird thing.
[35:55.160 -> 35:58.800] A lot, I noticed both watching rugby and football
[35:58.800 -> 36:02.600] is that a big win, like a late try or a drop goal
[36:02.600 -> 36:04.800] or a late goal in a football match or something.
[36:04.800 -> 36:06.400] And then the whistle goes,
[36:06.400 -> 36:07.960] and the players aren't really sure what to do,
[36:07.960 -> 36:10.240] because normally at that moment, the stadium's full,
[36:10.240 -> 36:11.300] the players stay on the pitch,
[36:11.300 -> 36:13.840] they congratulate each other, walk around.
[36:13.840 -> 36:16.480] It was like some of them just sort of stood there,
[36:16.480 -> 36:17.320] and they were just like,
[36:17.320 -> 36:19.240] what do we do, we just walk back in now?
[36:19.240 -> 36:20.640] What do we do?
[36:20.640 -> 36:23.960] Yeah, it was like that, to be honest.
[36:23.960 -> 36:27.200] If I think of the moments probably pre-game when the
[36:27.200 -> 36:30.920] atmosphere is building in the warm-up, that was strange. You had to sort of come up with
[36:30.920 -> 36:36.640] a way as a team to generate your own atmosphere. I know that sounds a bit strange and daft
[36:36.640 -> 36:42.000] but that's what teams had to do. Then things like coming back out at half-time, whether
[36:42.000 -> 36:48.880] you needed a lift by the crowd, that wasn't there. And then at the end of the game, you have a win, which you celebrate with the fans usually, or
[36:49.760 -> 36:53.600] you're losing, the fans are there to give you support as well. It's the same that way as well.
[36:53.600 -> 36:58.800] And it was just like, oh, the game's finished now, let's shake hands and walk off. And like I said
[36:58.800 -> 37:03.440] earlier, it just made me realize how much that the game, live sport and the drama that comes with it
[37:04.000 -> 37:05.560] was nothing without them guys.
[37:05.560 -> 37:11.520] Is there a value as well though at times in silence? I'm just thinking about a huge game
[37:11.520 -> 37:14.760] for England and it's all swirling around you, all the madness and then you've got a kick,
[37:14.760 -> 37:19.760] like a really important kick. What do you want at that moment? Do you want silence or
[37:19.760 -> 37:30.400] does the silence kind of take you out of your flow if you like? Well, I think we get used to coming up with processes or individual things for kickers
[37:30.400 -> 37:34.200] especially to try and deal with the atmosphere and the crowd and everything that comes with
[37:34.200 -> 37:39.160] it to put yourself in almost like a little bubble. Yeah, when you hear the game's going
[37:39.160 -> 37:46.280] on, the crowd's going mad, I use my breathing especially to try and bring me back to what's important, that's the process
[37:46.280 -> 37:49.560] of the kick, rather than thinking what's just going on in the game or what could happen
[37:49.560 -> 37:56.160] next. So I use my breathing especially to try and get myself in that sort of state.
[37:56.160 -> 38:01.200] But when the crowd wasn't there, it was like, I still tried to do the same process, but
[38:01.200 -> 38:06.320] it wasn't as significant. You still need to calm yourself down and get
[38:06.320 -> 38:11.000] yourself in a place to kick but it was obviously a lot more demanding to do it in front of
[38:11.000 -> 38:14.760] a crowd when they're either on your back or supporting for you.
[38:14.760 -> 38:19.640] I just want to talk to you then about when the fans are loud and when it drives you on.
[38:19.640 -> 38:25.120] Can you remember a moment or a game or a specific incident on the rugby field where you feel
[38:25.120 -> 38:29.320] like that cacophony of noise from the fans has made a genuine difference either to your
[38:29.320 -> 38:32.240] performance or the result of a game that you've played in?
[38:32.240 -> 38:38.240] Yeah, there's one game that really sticks out. I think it was the Six Nations in 2014.
[38:38.240 -> 38:43.960] I know that's a long time ago, but we went into that Super Saturday on the last day of
[38:43.960 -> 38:50.240] the Six Nations. We played France at Twickenham and the other results meant that we needed to win by 27 points.
[38:50.240 -> 38:56.960] I think the game ended up 55-35. It was an unbelievable game to play in but the crowd,
[38:56.960 -> 39:01.360] the atmosphere that day at Twickenham, we just went for it as a team. We knew we needed
[39:01.360 -> 39:09.960] to score points, we attacked, we scored tries, we let a few in at the same time, but the way they drove us, the way they kept us going until the very,
[39:09.960 -> 39:13.720] very last play of the game where we could have scored and won the game and unfortunately
[39:13.720 -> 39:19.920] didn't, but it just showed that even with 27 points, which is quite a bit to make up,
[39:19.920 -> 39:24.520] when you've got a stadium like that with a support full of English fans behind you, it
[39:24.520 -> 39:26.640] shows that anything is possible.
[39:26.640 -> 39:28.560] It's a man, thank you so much for talking to us
[39:28.560 -> 39:30.920] and very best of luck with whatever
[39:30.920 -> 39:32.160] the rest of the season holds.
[39:32.160 -> 39:36.280] And if you love the sound of the smart soundbar 900
[39:36.280 -> 39:39.120] from Bose, it's exclusively with John Lewis
[39:39.120 -> 39:41.000] until the end of the year.
[39:41.000 -> 39:43.600] And you can check it out at johnlewis.com
[39:43.600 -> 39:45.220] or your local John Lewis store.
[39:45.220 -> 39:46.620] No worries, thank you, Jay.
[39:46.620 -> 39:47.820] Oh, I really enjoyed that, you know,
[39:47.820 -> 39:50.640] that was like a sort of mini high performance podcast
[39:50.640 -> 39:53.540] episode with George Ford, who is a brilliant,
[39:53.540 -> 39:55.580] brilliant rugby player for both Leicester Tigers
[39:55.580 -> 39:57.340] and England, he's at the absolute top of his game
[39:57.340 -> 40:00.660] and to hear him talk about the importance of the crowd
[40:00.660 -> 40:02.620] when it comes to his rugby career is a good reminder
[40:02.620 -> 40:07.580] to all of you that when you're at an event make some noise make those players make those
[40:07.580 -> 40:11.880] competitors feel it and hear it and if you can't be at the event then the smart
[40:11.880 -> 40:16.680] soundbar 900 is gonna make you feel like you are there it will have a real impact
[40:16.680 -> 40:20.920] on the way that you enjoy watching not just sport but anything when it comes to
[40:20.920 -> 40:30.600] audio whether it's music or anything else, and you can get the Smart Soundbar 900 at JohnLewis.com or head to your local John Lewis store. It's exclusive
[40:30.600 -> 40:38.680] to John Lewis. So, thanks very much, Bose. Thanks to George. That was fun.
[40:38.680 -> 40:43.960] As a person with a very deep voice, I'm hired all the time for advertising campaigns. But
[40:43.960 -> 40:45.000] a deep voice doesn't sell B2B, and advertising But a deep voice doesn't sell B2B.
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[40:49.000 -> 40:53.000] That's why if you're a B2B marketer, you should use LinkedIn ads.
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[41:10.280 -> 41:15.280] ads allows you to focus on getting your B2B message to the right people. So, does
[41:15.280 -> 41:19.440] that mean you should use ads on LinkedIn instead of hiring me, the man with the
[41:19.440 -> 41:24.680] deepest voice in the world? Yes, yes it does. Get started today and see why
[41:24.680 -> 41:25.680] LinkedIn is the place to be, to be.. Get started today and see why LinkedIn is the
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[41:32.280 -> 41:37.440] slash results to claim your credit. That's LinkedIn.com slash results. Terms and conditions
[41:37.440 -> 41:38.440] apply.
[41:38.440 -> 41:45.040] On our podcast, we love to highlight businesses that are doing things a better way so you
[41:45.040 -> 41:50.100] can live a better life and that's why when I found Mint Mobile I had to share.
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[43:09.520 -> 43:12.640] ar mintmobile.com.hpp.
[43:12.640 -> 43:14.960] Mae cyfrifau, ffiiau a'r amgylcheddau ar gael
[43:14.960 -> 43:17.520] ar Mint Mobile i gael gwybodaeth.
[43:17.520 -> 43:18.480] Felly, dweud wrthym, Wil,
[43:18.480 -> 43:20.640] sut yw'n teimlo'n hyderus
[43:20.640 -> 43:22.640] pan fyddwch chi'n mor cyflogedig
[43:22.640 -> 43:24.000] fel ydych chi nawr?
[43:24.000 -> 43:27.580] Ac sut yw'n teimlo'n hyderus pan nad oedd pethau'n dda? Pa oedd y pethau Humble when you're so successful as as you are now and how do you stay optimistic when things weren't so good?
[43:27.580 -> 43:30.380] What were what were some of the specific techniques you use?
[43:30.900 -> 43:32.900] Well one very key
[43:33.820 -> 43:38.840] technique was just visualizing what I expected the business to do or
[43:40.060 -> 43:42.060] to grow to
[43:42.340 -> 43:45.000] In a lot of cases, especially with the product,
[43:45.320 -> 43:48.920] building the technology for what people aren't familiar
[43:48.920 -> 43:52.720] was very hard and a lot of what we were doing or did
[43:52.720 -> 43:54.040] had never been done before.
[43:54.040 -> 43:55.920] So there was an existential question
[43:55.920 -> 43:57.960] of can we actually build this?
[43:57.960 -> 44:00.240] And that for an entrepreneur is scary
[44:00.240 -> 44:02.720] and you also have to manage a team
[44:02.720 -> 44:06.000] around overcoming challenges. And you have to manage a team around overcoming challenges.
[44:06.000 -> 44:11.000] And you have to have this sort of mindset that there's no such thing as a failure along the way.
[44:11.000 -> 44:16.000] You're sort of just finding new ways that it didn't quite work the way you expected, right?
[44:16.000 -> 44:22.000] You're constantly reframing things in your mind towards what that end goal is that you're visualizing towards.
[44:22.000 -> 44:27.520] And I recognized now looking back on this, some of this came somewhat naturally to me
[44:27.520 -> 44:35.200] and it was just sort of my coping mechanism for moving forwards despite feeling pressure
[44:35.200 -> 44:37.160] or feeling overwhelmed.
[44:37.160 -> 44:44.440] I think it also helps a lot to have a team around you that you believe in and consequently
[44:44.440 -> 44:45.640] they believe in you and
[44:46.040 -> 44:50.300] Building that camaraderie because of course it's easier to take on challenges
[44:50.780 -> 44:57.660] With a team or together if you will than it is to take them on alone and certainly the success of whoop is the success
[44:57.660 -> 45:00.300] Of many people working very hard together
[45:00.800 -> 45:03.140] Let's talk then about building a team
[45:03.140 -> 45:05.220] There are many people that listen
[45:05.220 -> 45:08.340] to this from head teachers of schools to people that run businesses with one or
[45:08.340 -> 45:12.480] two members of staff. We have a lot of sports teams and sports franchises that
[45:12.480 -> 45:17.760] share this in the dressing rooms and and in the training facilities. To build a
[45:17.760 -> 45:22.700] team is what they're all trying to do. How do you do it? Well I realized along
[45:22.700 -> 45:29.000] the way that I I looked for a very specific type of person to bring
[45:29.000 -> 45:31.000] onto my team.
[45:31.000 -> 45:37.600] And that was someone who embodied high humility and high intensity.
[45:37.600 -> 45:47.760] High intensity, we'll start there, is being hard driving, having maybe a deep expertise in a particular area
[45:47.760 -> 45:51.000] and sort of a relentlessness, if you will,
[45:51.000 -> 45:56.000] to want to explore that and better at that.
[45:56.160 -> 45:58.720] High humility is recognizing that in that pursuit,
[45:58.720 -> 46:01.000] you don't necessarily have all the answers.
[46:01.920 -> 46:09.980] And when you're building an ambitious company that's operating across
[46:09.980 -> 46:14.700] a lot of different disciplines, what often happens is you'll have one individual representing
[46:14.700 -> 46:20.340] an entire department. So let's take a specific example. Okay, the Whoopstrap. How does it
[46:20.340 -> 46:25.000] send data from the Whoop strap to your iPhone?
[46:25.000 -> 46:27.440] Okay, well that meeting's gonna include
[46:27.440 -> 46:31.360] a hardware engineer, a signal processing engineer,
[46:31.360 -> 46:35.680] an iOS engineer, a product manager, a designer,
[46:35.680 -> 46:38.300] and maybe someone from marketing, okay?
[46:38.300 -> 46:41.060] That group of people's gonna decide how it sends data.
[46:42.220 -> 46:44.320] And guess what, they're all gonna come in
[46:44.320 -> 46:45.880] with their own point of view on it.
[46:45.880 -> 46:48.840] And there's gonna be this natural collision, right?
[46:48.840 -> 46:52.760] And that's sort of the beauty of a high-intensity workplace
[46:52.760 -> 46:55.000] where people are really passionate.
[46:55.000 -> 46:57.480] But what happens often, if everyone also brings
[46:57.480 -> 47:00.200] a level of humility to that conversation,
[47:00.200 -> 47:03.420] is that everyone gets focused on figuring out
[47:03.420 -> 47:06.560] what's the best solution for the company,
[47:06.560 -> 47:08.200] not I came up with it.
[47:10.240 -> 47:12.800] And so I found that having people
[47:12.800 -> 47:14.880] who are high intensity and high humility
[47:16.960 -> 47:20.360] were the best problem solvers for our organization.
[47:20.360 -> 47:23.400] And what in turn that also helped us develop
[47:23.400 -> 47:28.420] was a culture that's more of an idea meritocracy.
[47:28.940 -> 47:33.260] Because when you enter a workplace or a culture
[47:33.260 -> 47:36.140] where you feel like you can challenge anyone
[47:36.140 -> 47:37.660] and you can confront anyone
[47:37.660 -> 47:41.620] and it's ultimately about coming up with the best ideas,
[47:43.340 -> 47:47.000] it allows you to operate at this real freedom.
[47:47.000 -> 47:52.200] And for the organization's benefit, it means that your best ideas might come from a VP
[47:52.200 -> 47:54.100] or they might come from an intern.
[47:54.100 -> 47:55.600] And we've had both.
[47:55.600 -> 47:57.200] And that's pretty exciting.
[47:57.200 -> 48:01.480] And that's pretty exciting for anyone in the org to feel.
[48:01.480 -> 48:05.000] And so, as a consequence of this high intensity,
[48:06.120 -> 48:08.020] high humility group of people,
[48:08.020 -> 48:09.640] we've also been able to build a culture
[48:09.640 -> 48:14.480] that I think is an idea meritocracy.
[48:14.480 -> 48:16.840] So that sounds like, I've read a great quote from you
[48:16.840 -> 48:18.240] when you were talking about your parents
[48:18.240 -> 48:21.240] and you said that line about your mother was book smart,
[48:21.240 -> 48:23.040] but your dad was street smart,
[48:23.040 -> 48:26.760] which taps into that idea of real cognitive diversity,
[48:26.760 -> 48:29.000] people coming at a problem from different angles
[48:29.000 -> 48:31.320] and different solutions.
[48:31.320 -> 48:33.000] Can you break down though for us, Will,
[48:33.000 -> 48:34.800] for people listening to this,
[48:34.800 -> 48:37.160] what are the kind of rules of debating
[48:37.160 -> 48:39.760] or the rules of coming together for a meeting
[48:39.760 -> 48:43.040] that anyone could take and get the best out
[48:43.040 -> 48:44.660] of all those different perspectives
[48:44.660 -> 48:47.180] that you use in in your own culture.
[48:48.180 -> 48:54.480] Well, I don't know if I've ever defined rules in that sense, but I'll try to think about them here with you guys in real time.
[48:55.180 -> 48:58.080] You know, what one general theme I would say is
[49:00.140 -> 49:05.500] you want to embrace chaos, but you don't you don't want any sense of drama.
[49:05.500 -> 49:09.000] So I'm pro chaos, I hate drama.
[49:09.000 -> 49:13.500] And that's one very key point of view, I think, if you're going to have a debate culture.
[49:13.500 -> 49:17.000] Which is that you're going to allow people to be bouncing off each other.
[49:17.000 -> 49:19.000] You're going to allow there to be this collision.
[49:19.000 -> 49:24.500] But it's not going to get personal, and it's not going to be about the politics of an organization,
[49:24.500 -> 49:29.240] or who's going to get promoted, or who feels this way or that. It's really going to be about
[49:29.240 -> 49:35.520] the topic at hand. I think that's probably one of the most key things. I think you also
[49:35.520 -> 49:39.600] want to make sure that you have an environment in which it's clear people are actually listening
[49:39.600 -> 49:49.400] to each other and they're prepared. If there's a draft document for a business proposal, everyone
[49:49.400 -> 49:53.000] should have read the business proposal before they show up to the meeting. If someone's
[49:53.000 -> 49:58.400] giving an explanation for something over Zoom, hopefully the three people listening aren't
[49:58.400 -> 50:05.380] also on Slack messaging other people, but they're actually paying attention. So,
[50:05.380 -> 50:11.540] those are some of the quick things that come to mind. And then I think, you know, the last point which is maybe lost
[50:11.540 -> 50:13.540] the most in all of this, is
[50:13.680 -> 50:15.680] once you do come to a solution,
[50:16.000 -> 50:18.120] you have to agree to commit to it.
[50:19.020 -> 50:27.920] And in some cases, there may still be individuals who slightly disagree or strongly disagree with the decision that's made and you still have to
[50:27.920 -> 50:34.440] You know agree to that you have to sort of agree to disagree and move forwards and and that I think is another key
[50:35.080 -> 50:36.280] attribute and
[50:36.280 -> 50:41.760] How are you with creating a vulnerable culture because it it struck me that when you were talking about, you know
[50:41.760 -> 50:44.760] A conversation about getting the info from the strap to the iPhone, right?
[50:44.960 -> 50:45.400] There's people in that room that know things and I hope I'm not being rude here It struck me that when you were talking about, you know, a conversation about getting the info from the strap to the iPhone, right?
[50:45.400 -> 50:47.080] There's people in that room that know things,
[50:47.080 -> 50:49.480] and I hope I'm not being rude here, Will,
[50:49.480 -> 50:52.360] they know things you're probably never gonna know.
[50:52.360 -> 50:54.360] So you're sitting there thinking,
[50:54.360 -> 50:55.960] okay, there's lots of knowledge
[50:55.960 -> 50:57.660] and lots of learning in the room.
[50:57.660 -> 50:59.240] You can't possibly know everything.
[50:59.240 -> 51:01.480] So how are you with making sure that people are vulnerable,
[51:01.480 -> 51:03.680] that people could admit they don't know certain things,
[51:03.680 -> 51:06.580] to admit to their mistakes because I think creating a
[51:06.580 -> 51:10.660] vulnerable workplace is as important as creating a successful one. I agree with
[51:10.660 -> 51:14.300] that look you want to be very intellectually honest about what you
[51:14.300 -> 51:19.440] think you know and why and you also want people to be able to push up against
[51:19.440 -> 51:26.400] that and and question why you feel so strongly you know something. I think vulnerability often starts at the top.
[51:26.400 -> 51:33.520] I mean, it's no secret that I'm a 31-year-old CEO.
[51:33.520 -> 51:35.360] This isn't just the first company I started.
[51:35.360 -> 51:37.520] It's my first job.
[51:37.520 -> 51:41.760] We're operating at the intersection of technology
[51:41.760 -> 51:45.000] and medicine and research.
[51:46.040 -> 51:51.040] And I didn't study engineering or computer science.
[51:52.180 -> 51:53.500] I'm not a doctor.
[51:54.460 -> 51:57.720] I'm not technically a researcher by trade.
[51:57.720 -> 52:02.720] So I'm operating in fields that I have to rely
[52:04.120 -> 52:08.680] on the people around me and embrace the people around me and hopefully
[52:08.680 -> 52:14.860] empower the people around me. I think if there's one thing I've done well, it's find exceptional
[52:14.860 -> 52:19.180] people and empower them to tell us what to do.
[52:19.180 -> 52:28.380] So how do you manage then, in terms of theroduc y bydd Whoop yn ei wneud, sut y gallwch chi gyrraedd intensiwyr yn eich staff
[52:28.380 -> 52:32.000] heb eu bod yn risgio'r burn-owet a rhai o'r ail
[52:32.000 -> 52:37.000] cyfnodau yna sydd ganddyn nhw'n ymwneud â'r term burn-owet?
[52:38.500 -> 52:40.700] Wel, rydych chi'n ei ddewis i'r diwydiant.
[52:40.700 -> 52:44.980] Dwi'n golygu bod Whoop, er enghraifft, yn cael bonus i'r gofod.
[52:44.980 -> 52:45.000] Os ydych chi'n cael mwy na 85% o'ch cyflwyniad gofyn ym mis. I mean, Whoop, for example, has a sleep bonus.
[52:45.000 -> 52:50.000] If you get over 85% of your sleep performance in a month,
[52:50.080 -> 52:53.420] you get a bonus every month on your paycheck.
[52:53.420 -> 52:56.080] So we actually pay you to sleep.
[52:56.080 -> 52:57.920] If you have a red recovery,
[52:59.160 -> 53:00.840] and this was especially effective
[53:00.840 -> 53:03.960] during the sort of the height of COVID,
[53:03.960 -> 53:06.800] we ask that you don't come into the office
[53:06.800 -> 53:08.480] and you work from home.
[53:09.560 -> 53:10.740] People have read recoveries,
[53:10.740 -> 53:12.800] they either may be getting sick
[53:12.800 -> 53:14.900] or they may be at greater risk to get sick.
[53:14.900 -> 53:18.240] So it's in their advantage and others to stay home.
[53:18.240 -> 53:23.000] We have all kinds of fitness classes that we do together.
[53:23.000 -> 53:24.760] We're on Whoop teams together
[53:24.760 -> 53:26.320] where we're looking at each other's data,
[53:26.320 -> 53:31.040] it's sort of out there in the open in a healthy way.
[53:31.040 -> 53:32.420] We were joined on the podcast, Will,
[53:32.420 -> 53:33.820] by a lady called Suzy Ma,
[53:33.820 -> 53:36.040] who is an entrepreneur that created
[53:36.040 -> 53:38.000] a skincare brand called Tropic.
[53:38.000 -> 53:40.360] And she said that one of her defining things
[53:40.360 -> 53:42.920] is to have the infinite purpose for her life
[53:42.920 -> 53:44.600] and for her business.
[53:44.600 -> 53:48.120] And we've created one for high performance. We have an infinite purpose for her life and for her for her business and we've created one for high performance we have an infinite purpose
[53:48.120 -> 53:51.920] so it has no end and it's it's what we're all about how would you describe
[53:51.920 -> 53:57.680] the infinite purpose of a whoop I think it's to improve health I mean you put
[53:57.680 -> 54:04.040] you put on a whoop and within a year you're sleeping longer you're sleeping
[54:04.040 -> 54:05.380] more consistently,
[54:05.380 -> 54:07.240] you have a lower resting heart rate,
[54:07.240 -> 54:09.160] you have a higher heart rate variability,
[54:09.160 -> 54:11.160] and you've probably made
[54:11.160 -> 54:14.320] at least three meaningful lifestyle shifts,
[54:14.320 -> 54:16.400] whether that's drinking a little less alcohol
[54:16.400 -> 54:18.080] or finding the right diet for you
[54:18.080 -> 54:20.800] or introducing something like mindfulness.
[54:20.800 -> 54:24.080] And I get to hear from Hoop members every single day
[54:24.080 -> 54:25.840] who the product has meaningfully
[54:26.520 -> 54:33.400] Changed their behavior and improve their health. So that's that's an enormously rewarding feeling and
[54:34.960 -> 54:37.640] To your point about infinite possibility
[54:37.640 -> 54:41.720] It doesn't feel like that's ever not going to be a good cause to fight for
[54:42.080 -> 54:47.320] So what's the future looking like then of tracking technology because I think it's in a really interesting place now it's
[54:47.320 -> 54:51.680] already helping people to live that more optimal life. What does it look
[54:51.680 -> 54:55.840] like in 20 or 30 years? Well I don't even know if you have to look that far out. I
[54:55.840 -> 55:00.400] think most people are grossly underestimating the degree to which
[55:00.400 -> 55:06.480] wearable technology is going to change healthcare and dramatically improve health
[55:06.480 -> 55:08.120] broadly.
[55:08.120 -> 55:12.960] Because V1 of wearables, to put it politely, was kind of underwhelming.
[55:12.960 -> 55:20.520] You had these sort of step counters that vaguely told you information that you needed to know
[55:20.520 -> 55:28.300] but didn't really action on any of it. And V2 of wearable technology,
[55:28.300 -> 55:31.460] which I like to think Whoop is out in front of,
[55:31.460 -> 55:34.640] is now able to tell you exactly what to do,
[55:34.640 -> 55:37.640] tell you how to recover, tell you how to train,
[55:37.640 -> 55:38.780] tell you when to go to bed.
[55:38.780 -> 55:40.940] It's much more actionable.
[55:40.940 -> 55:44.340] And it's even on that cusp of telling you
[55:44.340 -> 55:46.120] really interesting things you don't know at all
[55:46.600 -> 55:51.240] You know, for example tens of thousands of people on whoop discovered they had kovat 19
[55:51.960 -> 55:57.680] Through their own whoop data, you know before they actually got tested, right? That's a pretty profound
[56:00.220 -> 56:02.960] Recognition we've had people on whoop realize they had
[56:03.760 -> 56:06.840] Different diseases because their data was so off that they
[56:06.840 -> 56:09.600] want to go see a doctor. We've had people on whoop
[56:09.840 -> 56:12.440] literally go to the ER because they realized they were
[56:12.440 -> 56:15.880] having a heart attack because of their whoop data. Now
[56:17.040 -> 56:20.800] if you think about what that could demonstrate for going
[56:20.800 -> 56:26.640] forwards, I think our technology will have the ability
[56:26.640 -> 56:29.200] to predict disease states,
[56:29.200 -> 56:31.040] predict you're gonna have a heart attack.
[56:31.040 -> 56:32.840] You know, forget going to see a doctor
[56:32.840 -> 56:36.360] on a random day of the year for an annual checkup.
[56:36.360 -> 56:37.920] How about you need to go see a doctor
[56:37.920 -> 56:40.400] in the next 15 minutes, right?
[56:40.400 -> 56:47.000] Like how game changing would that be for you and also for the health care system?
[56:47.000 -> 56:51.520] I mean the health care system, especially in the United States, is totally screwed up.
[56:51.520 -> 56:57.640] And it's screwed up because it's really curative costs versus preventative costs. And when
[56:57.640 -> 57:03.280] you can shift curative costs to being preventative costs, the whole system changes. And I think
[57:03.280 -> 57:08.720] wearable technology, and I expect Whoop, will play a big role in that shift.
[57:08.720 -> 57:13.600] So when Jake and I have interviewed other entrepreneurs similar to yourself, then, Will,
[57:13.600 -> 57:18.440] one of the things we notice is that they always have an organisation that complies with what
[57:18.440 -> 57:23.360] we call the T-shirt law, the idea that they communicate what their business does on the
[57:23.360 -> 57:27.240] front of a T-shirt so everyone can understand it and buy into it
[57:27.560 -> 57:34.120] So what's the t-shirt law for whoop then that that that you can get this out to even more people and understand?
[57:34.360 -> 57:36.360] Those benefits you've just shared with us
[57:37.000 -> 57:40.020] Well, our mission at whoop is to unlock human performance
[57:40.920 -> 57:45.360] So pretty pretty straight into the point especially for this podcast, you know
[57:45.800 -> 57:50.460] What that also means is, you know, how do you change your behavior to improve your performance?
[57:50.520 -> 57:54.820] How do you make just true health improvement part of your performance?
[57:55.600 -> 57:59.720] but ultimately human performance in that context is
[58:01.120 -> 58:03.120] Living a healthier and longer life
[58:03.680 -> 58:05.840] You know, we're going gonna move on in a minute,
[58:05.840 -> 58:09.600] we'll on to our quickfire questions at the end.
[58:10.880 -> 58:12.400] But I just keep coming back to this same thing
[58:12.400 -> 58:13.940] while we're talking, which is I really want people
[58:13.940 -> 58:16.480] listening to this to understand that they might have
[58:16.480 -> 58:19.480] this great desire to run a business, be an entrepreneur,
[58:19.480 -> 58:21.480] be better at the job they have, be better parents,
[58:21.480 -> 58:22.560] whatever it is.
[58:22.560 -> 58:25.200] And it's almost like, from what you've learned,
[58:25.200 -> 58:26.500] from the athletes you hang out with
[58:26.500 -> 58:28.360] to creating tech like this,
[58:28.360 -> 58:31.800] adopting the habits now for living where you want to be
[58:31.800 -> 58:35.060] in six months or six years is the most important thing,
[58:35.060 -> 58:37.960] rather than kind of waiting until that success comes
[58:37.960 -> 58:39.280] and then go, right, now I'm gonna live
[58:39.280 -> 58:40.560] like a successful person.
[58:40.560 -> 58:42.680] Now I'm gonna put my body and my mind
[58:42.680 -> 58:44.400] at the forefront of my thinking.
[58:44.400 -> 58:45.640] It's the total opposite, isn't it?
[58:45.800 -> 58:47.760] Yeah, that's such a good point
[58:47.760 -> 58:52.800] You know, it goes back to the beginning of the conversation where we talked a little bit about consistency
[58:53.560 -> 58:56.880] Making a slight shift and then doing it consistently
[58:57.400 -> 59:01.520] Consistently for a long period of time has unbelievable compounding benefits
[59:01.520 -> 59:05.720] I mean for me just meditating 20 minutes a day,
[59:05.720 -> 59:08.520] but doing that every single day for seven years,
[59:08.520 -> 59:10.840] it completely changed my disposition
[59:10.840 -> 59:12.240] and my attitude as a leader
[59:12.240 -> 59:14.700] and the way I thought about my own life.
[59:14.700 -> 59:16.200] And that's just 20 minutes a day
[59:16.200 -> 59:19.880] of doing something versus nothing, right?
[59:19.880 -> 59:23.560] And it's helped me grow into being a successful
[59:24.480 -> 59:25.000] business leader, or being able to being a successful business leader,
[59:25.120 -> 59:28.100] or being able to be a successful business leader.
[59:28.100 -> 59:30.940] I think there's so many great examples of that.
[59:32.400 -> 59:35.200] We talked a little bit about how you can do that with sleep.
[59:35.200 -> 59:37.840] What are a few very simple things you can change?
[59:37.840 -> 59:40.440] I mean, maybe just make your room colder.
[59:40.440 -> 59:42.740] Maybe put your phone down five minutes before bed
[59:42.740 -> 59:44.960] versus looking at it up until the last second.
[59:44.960 -> 59:46.560] Maybe wear blue light blocking classes.
[59:46.560 -> 59:50.720] Like people need to be willing to experiment a little more
[59:50.720 -> 59:55.000] with their lives and their bodies and their attitudes
[59:55.000 -> 59:58.480] and be willing to see where that takes them.
[59:58.480 -> 01:00:02.240] At least for me, that's been an enormously important
[01:00:02.240 -> 01:00:06.560] piece of my growth is being experimental and and
[01:00:06.560 -> 01:00:09.920] seeing where that takes me. It's a good point. Just actually while we're talking
[01:00:09.920 -> 01:00:12.880] about it just think how many people we know that are living the same life now
[01:00:13.520 -> 01:00:16.160] that they were living five years ago. I had a conversation with someone about
[01:00:16.160 -> 01:00:20.720] this last week. I was like you're in the same place without exploring,
[01:00:21.280 -> 01:00:27.320] without experimenting, it doesn't happen. It's true. So what is the one thing that you would recommend
[01:00:27.320 -> 01:00:29.680] for our listeners right now from all those changes,
[01:00:29.680 -> 01:00:32.140] all that exploring and experimenting that you've done?
[01:00:32.140 -> 01:00:33.000] Where should they begin?
[01:00:33.000 -> 01:00:34.160] What's the one thing?
[01:00:34.160 -> 01:00:36.720] Well, I think a lot of this whole discussion
[01:00:36.720 -> 01:00:38.280] comes back to what do you want?
[01:00:40.600 -> 01:00:43.800] I think people often are frustrated
[01:00:43.800 -> 01:00:45.260] that they're not getting what they want
[01:00:45.260 -> 01:00:46.800] without actually having clearly defined
[01:00:46.800 -> 01:00:48.620] what it is that they want.
[01:00:48.620 -> 01:00:49.720] And if you just sort of think about
[01:00:49.720 -> 01:00:51.360] a simple method in your mind,
[01:00:51.360 -> 01:00:53.940] ask yourself what do you really want in life,
[01:00:53.940 -> 01:00:56.820] and then come up with a process for achieving it.
[01:00:56.820 -> 01:00:58.360] And without the first step,
[01:00:58.360 -> 01:01:00.760] it's hard to come up with the second,
[01:01:00.760 -> 01:01:02.100] or assess the second,
[01:01:02.100 -> 01:01:04.340] as obvious and simple as that sounds.
[01:01:04.340 -> 01:01:07.520] I experience this a lot with entrepreneurs who come assess the second, as obvious and simple as that sounds. I experience this a lot with entrepreneurs
[01:01:07.520 -> 01:01:09.080] who come to me saying, you know,
[01:01:09.080 -> 01:01:11.000] we're frustrated about this, this, and this,
[01:01:11.000 -> 01:01:12.400] and that we're trying to build this business.
[01:01:12.400 -> 01:01:13.920] I say, well, what do you actually want
[01:01:13.920 -> 01:01:15.280] for the business right now?
[01:01:15.280 -> 01:01:17.040] What are the three things that you want?
[01:01:17.040 -> 01:01:19.160] And if that's not well articulated in your mind,
[01:01:19.160 -> 01:01:22.040] it's a little bit harder, I think, to find a process.
[01:01:22.040 -> 01:01:24.800] If you said, look, I want to lose 20 pounds.
[01:01:24.800 -> 01:01:26.900] I want that. Okay, boom, let's come up with a process if you said look I want to lose 20 pounds. I want that okay boom
[01:01:26.900 -> 01:01:28.900] Let's come up with a process for that, right?
[01:01:29.720 -> 01:01:36.080] so I think that that having a clear definition and in in the moment for what you want is is a
[01:01:37.120 -> 01:01:40.680] Is core because there's a lot of sacrifices that may also come
[01:01:41.440 -> 01:01:43.040] from that one
[01:01:43.040 -> 01:01:45.000] That one thought or that one need.
[01:01:47.760 -> 01:01:49.540] I think I read somewhere,
[01:01:53.760 -> 01:01:56.680] a desire is a contract with yourself to be unhappy
[01:01:56.680 -> 01:02:00.040] until you get what you want, something like that.
[01:02:00.040 -> 01:02:01.840] Now that's a little depressing,
[01:02:01.840 -> 01:02:04.360] but it's a helpful lens to think about
[01:02:04.360 -> 01:02:07.400] how many desires do you actually want to have at one time?
[01:02:08.480 -> 01:02:10.320] The more singular they are,
[01:02:10.320 -> 01:02:12.520] the easier it is to achieve them.
[01:02:12.520 -> 01:02:14.160] For the last 10 years,
[01:02:14.160 -> 01:02:16.920] I've been incredibly focused on building this company.
[01:02:16.920 -> 01:02:21.120] I've not had a lot of other wants in my life.
[01:02:21.120 -> 01:02:22.440] It's really been this,
[01:02:22.440 -> 01:02:25.000] and in some ways that's helped build the company
[01:02:29.720 -> 01:02:30.680] so one of the things that I've heard you speak about as well then will is the idea of
[01:02:32.640 -> 01:02:38.560] focusing on stopping doing things Almost having to stop doing list as much as a start doing list and that fits in with this idea of a singular focus
[01:02:38.560 -> 01:02:44.680] So how important is it that you regularly sort of clear the clutter from your life? And how do you go about doing that?
[01:02:44.680 -> 01:02:47.880] I think it's critically important. I mean a lot of
[01:02:48.440 -> 01:02:50.720] Destructive behaviors you'd hope you could stop
[01:02:52.720 -> 01:02:57.040] You know people who maybe have trouble with binge drinking or smoking or
[01:02:57.600 -> 01:02:59.600] overeating etc, right like
[01:02:59.920 -> 01:03:01.920] If you can remove some of those
[01:03:03.000 -> 01:03:05.000] Just as a baseline,
[01:03:05.520 -> 01:03:08.040] obviously you're in a better place.
[01:03:08.040 -> 01:03:09.800] Some people may be at a stage in their life
[01:03:09.800 -> 01:03:12.680] where they say, I just wanna have the most fun possible,
[01:03:12.680 -> 01:03:14.080] that's what I want.
[01:03:14.080 -> 01:03:15.920] And okay, like, you know,
[01:03:15.920 -> 01:03:18.480] then you may not view those as destructive behaviors,
[01:03:18.480 -> 01:03:21.000] you may be in a different place in life.
[01:03:21.000 -> 01:03:22.560] But for people who are listening to this
[01:03:22.560 -> 01:03:25.160] who are really focused on high performance,
[01:03:25.160 -> 01:03:27.600] it'd be worth listing out all the things
[01:03:27.600 -> 01:03:31.280] that you think may undermine your high performance.
[01:03:31.280 -> 01:03:34.120] And look, some of those might be relationships.
[01:03:34.120 -> 01:03:36.580] You know, you're gonna have to have
[01:03:36.580 -> 01:03:38.200] some hard conversations with yourself
[01:03:38.200 -> 01:03:40.280] if you're gonna go through that exercise.
[01:03:40.280 -> 01:03:44.600] But I think you make a great point, Damian.
[01:03:44.600 -> 01:03:49.660] It's a critical list to be considering and just before we hit our quickfire questions
[01:03:49.660 -> 01:03:54.740] I want to come back to your quote about desire as a contract you make with yourself to be unhappy until you get what you
[01:03:54.740 -> 01:04:00.960] Want I've always believed that desire is everything that you need to be successful
[01:04:00.960 -> 01:04:07.300] The desire comes before the success now. Well, I think I'm more inclined to live to take your quote
[01:04:07.300 -> 01:04:13.700] actually, I I mostly was I was making a bit of a stubborn point, which is that you want to be very
[01:04:14.360 -> 01:04:16.880] decisive about the things in your life that you're
[01:04:17.400 -> 01:04:22.180] You're orienting yourself towards and I think for the most part
[01:04:23.260 -> 01:04:27.400] Desires can be highly motivating. They can be very clarifying
[01:04:29.160 -> 01:04:33.720] It's just you want to be mindful of how many of them at the same time are you after and
[01:04:33.980 -> 01:04:35.980] How are those pulling at each other?
[01:04:36.200 -> 01:04:39.360] It's all about I guess we could reframe it as something like
[01:04:40.080 -> 01:04:41.720] desire
[01:04:41.720 -> 01:04:45.840] With no steps towards achieving that aim is a contract you make with yourself
[01:04:46.720 -> 01:04:52.140] To be unhappy because it's all the desire is fine. As long as you make the effort right to achieve them
[01:04:52.140 -> 01:04:54.140] I think that's right interesting
[01:04:54.280 -> 01:05:00.180] So if you can go into our quickfire round then well, we normally finish our interviews with a series of quickfire questions
[01:05:00.180 -> 01:05:07.360] So the first one is can you list the three non-negotiable behaviors that you and the people around you must buy into?
[01:05:07.880 -> 01:05:12.680] Well, we talked about high intensity. I think that's critical, you know being hard-driving
[01:05:13.480 -> 01:05:18.880] Relentless we talked about high humility. Yeah, you know the recognition that you know
[01:05:19.400 -> 01:05:24.840] You don't have all the answers and I think I would add from a team standpoint
[01:05:25.880 -> 01:05:31.360] you know a sense of loyalty a commitment to one another that you're in it together and
[01:05:31.360 -> 01:05:36.320] and you're going to persevere together. Nice, well if you could go back to one
[01:05:36.320 -> 01:05:42.400] period in your life where would you go and why? I would say right here now you
[01:05:42.400 -> 01:05:49.080] know the big focus in the last 10 years for me has been on being present and the importance of being present and I
[01:05:49.480 -> 01:05:55.560] Think the more present you get the more fulfilling your life feels and the better you perform. So right here right now
[01:05:56.240 -> 01:05:58.500] How important is legacy to you?
[01:05:59.480 -> 01:06:02.040] legacy in the sense that I've
[01:06:03.000 -> 01:06:07.800] Helped build products or teams that live on well past me,
[01:06:07.800 -> 01:06:09.560] I would say quite important.
[01:06:09.560 -> 01:06:16.700] I like the idea of being able to create things from scratch and have those things be contributing
[01:06:16.700 -> 01:06:22.060] value well beyond my existence.
[01:06:22.060 -> 01:06:28.840] Legacy from the sense of who was Will Ahmed I I don't know. I haven't I haven't thought enough about that, but I
[01:06:29.720 -> 01:06:34.680] Guess I like the trajectory that I'm on and and I'm mostly focused on and kind of keep going
[01:06:35.060 -> 01:06:38.980] The last hour has been full of brilliant takeaways and lessons for our listeners
[01:06:38.980 -> 01:06:43.620] If you could recommend though one book or maybe another podcast theories apart from your own
[01:06:43.620 -> 01:06:47.140] Obviously, which you're welcome to plug again or a TV series
[01:06:47.500 -> 01:06:52.380] Something that you've absorbed that made a difference to you that you'd love to pass on to our listeners. Well
[01:06:53.100 -> 01:06:55.800] I'd love to plug the podcast for a second
[01:06:55.800 -> 01:07:00.920] You know the the one thing I'll say about having done a podcast and I'm curious if it's like the same for you guys
[01:07:01.820 -> 01:07:06.700] Is the process of actually interviewing people for an hour is a really
[01:07:06.700 -> 01:07:10.140] important process for learning how to listen.
[01:07:10.140 -> 01:07:13.580] You know, you have to be incredibly present as you guys have been, and you have to really
[01:07:13.580 -> 01:07:16.100] listen.
[01:07:16.100 -> 01:07:20.940] And so for me personally, having gone through that exercise of doing a podcast, I said,
[01:07:20.940 -> 01:07:22.660] we'll do 10 and see how it goes.
[01:07:22.660 -> 01:07:25.520] And now we're on, I don't know, 130 or something.
[01:07:27.520 -> 01:07:33.760] But just having gone through that process of having to really listen to people and think
[01:07:33.760 -> 01:07:37.520] about what they've said and ask follow-up questions and ask follow-up questions,
[01:07:37.520 -> 01:07:41.040] because as you guys know, depth is kind of where all the magic happens.
[01:07:42.800 -> 01:07:46.260] That's been an incredibly useful process for me personally.
[01:07:46.260 -> 01:07:49.560] And so this is a slightly different answer to your question
[01:07:49.560 -> 01:07:51.940] but I would encourage people to think about ways
[01:07:51.940 -> 01:07:56.820] in their life that they are forced to listen to people
[01:07:56.820 -> 01:08:01.820] really deeply and to ask questions and follow up on them
[01:08:02.820 -> 01:08:04.420] and think about them.
[01:08:04.420 -> 01:08:07.720] Yeah, I think the thing for us with creating high performance is
[01:08:08.280 -> 01:08:14.040] You realize everyone has got something of value for somebody else and I think we all just live in this world
[01:08:14.040 -> 01:08:16.040] Don't we where we float past everyone?
[01:08:16.120 -> 01:08:22.680] And actually if you stop and engage them and really as you say get to the deep stuff really understand what motivates them it
[01:08:24.000 -> 01:08:26.800] It's magic magic for so many people.
[01:08:26.800 -> 01:08:27.960] 100%.
[01:08:27.960 -> 01:08:29.880] So the final question then, Will, is,
[01:08:29.880 -> 01:08:32.160] what's your one golden rule for our listeners
[01:08:32.160 -> 01:08:35.080] to live a high-performance life?
[01:08:35.080 -> 01:08:40.080] I think it's combining purpose with consistency.
[01:08:41.600 -> 01:08:43.440] You know, back to your original point
[01:08:43.440 -> 01:08:45.360] of what is high performance, I think
[01:08:45.360 -> 01:08:52.360] it's exceptional output delivered consistently over time. A lot of my life has been learning
[01:08:54.040 -> 01:09:00.640] that and wrestling with that. And especially as an entrepreneur, being someone who has
[01:09:00.640 -> 01:09:05.000] the same consistent performance every day and being a predictable
[01:09:11.740 -> 01:09:12.120] Outcome as a result for the rest of my team and my investors and my shareholders and our customers, you know
[01:09:14.800 -> 01:09:15.680] Maintaining that that consistency I think is so key
[01:09:18.760 -> 01:09:23.400] Brilliant. Thank you so much for taking the time to talk to us I I'm always very where aware when we have these conversations with someone like you
[01:09:23.680 -> 01:09:27.000] That's built a business valued at over three billion dollars that
[01:09:27.360 -> 01:09:31.840] It's very easy for people to listen and think well, you know, that is so far away from where I am in my life
[01:09:32.400 -> 01:09:36.960] And I don't want people to think we're having this conversation because anyone can then just go and do that
[01:09:36.960 -> 01:09:39.000] Although you know, the possibility is there
[01:09:39.000 -> 01:09:44.480] I think that's the lesson here for people is that it's not about that end goal and that big moment
[01:09:44.480 -> 01:09:49.900] It's about the everyday tiny small details the little processes if you can get those right,
[01:09:49.900 -> 01:09:51.700] you might build a three billion dollar company,
[01:09:52.500 -> 01:09:57.000] but you might just be happier or healthier or able to run after your kids a bit longer in the park
[01:09:57.000 -> 01:09:58.900] and that in itself is well worth doing,
[01:09:58.900 -> 01:10:00.300] you know, well,
[01:10:00.300 -> 01:10:00.600] yeah,
[01:10:00.600 -> 01:10:07.920] and to your point that those numbers are also a little misleading in the sense that I was struggling more with with running
[01:10:07.920 -> 01:10:12.920] a ten million dollar company than I am now a struggle, you know with managing a
[01:10:14.040 -> 01:10:18.500] multi-billion dollar company and I think a lot of the theme today was
[01:10:18.840 -> 01:10:22.320] what are the the little things that you're doing to grow into a
[01:10:22.760 -> 01:10:28.880] Larger role or to become a slightly better version of yourself. And so for me it was putting a lot of those
[01:10:28.880 -> 01:10:34.120] practices in play and then the business in a way actually followed. But it's not
[01:10:34.120 -> 01:10:39.640] don't feel like because you're having a hard time running your two-person
[01:10:39.640 -> 01:10:43.800] company that you have no chance of being able to build a big business. A lot of it
[01:10:43.800 -> 01:10:45.440] is getting comfortable in that moment
[01:10:45.440 -> 01:10:51.360] So that you can then grow into it. There you go. Everything you now find easy you once found hard, right? For sure
[01:10:51.680 -> 01:10:56.200] Well, thank you so much. Thank you. Well, that's been incredible Damian Jake. Thanks for having me guys
[01:11:00.220 -> 01:11:04.160] Damian check what a bright guy. Hey, I loved it
[01:11:04.160 -> 01:11:08.000] I thought it was really good, really stimulating, brilliant sort of insights
[01:11:08.000 -> 01:11:15.000] into just somebody that started with a passion, identifying a problem and then seeking through
[01:11:15.000 -> 01:11:18.000] curiosity and intensity at really innovative solutions.
[01:11:18.000 -> 01:11:27.680] And I do keep coming back to this point in my head that people can already be, they look at him and go, he runs a three billion dollar business, like the guy is a
[01:11:27.680 -> 01:11:38.280] multi-billionaire, how old did he say he was? 31. He's got that at that age and it's very easy
[01:11:38.280 -> 01:11:42.320] for people to go well, you know, he obviously now can live a life of, you
[01:11:42.320 -> 01:11:46.040] know, of a billionaire but actually I think everyone listening to this can.
[01:11:46.320 -> 01:11:49.840] When he spoke about looking at your daily routine and just changing tiny things.
[01:11:49.840 -> 01:11:51.920] And I was thinking, yep, I could do that and that and that.
[01:11:52.200 -> 01:11:56.680] Putting your phone down a bit earlier, eating breakfast when you normally skip it,
[01:11:56.840 -> 01:12:01.560] spending five minutes extra talking to your kids about their day, trying to be present in the moment.
[01:12:01.760 -> 01:12:06.080] None of those are things that are suddenly unlocked when you've created a multi-billion pound business. They're just things you can do at any time. yn y moment. Nid yw'r pethau hynny sy'n cael eu llwyddo'n awgrym pan wnaethwch gyda'r busnes o £1 miliwn o ffyrdd.
[01:12:06.080 -> 01:12:07.880] Mae'n bethau y gallwch eu gwneud,
[01:12:07.880 -> 01:12:09.440] ar unrhyw amser.
[01:12:09.440 -> 01:12:12.000] Wel, pa mor o'n gweinidogau oedd wedi siarad am y ffyrdd
[01:12:12.000 -> 01:12:14.680] o'r fathau gwirioneddol fel y dweud Sir Ian McGeekan.
[01:12:14.680 -> 01:12:15.920] Gwyndwch chi'n cofio,
[01:12:15.920 -> 01:12:18.120] pan ddweud o'r fath o Eric Cantona
[01:12:18.120 -> 01:12:26.840] i Phil Neverly yn y series 2, y ffrase o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwaith o'r gwa yw'r gweithgaredd arall o achosau cymhlethol. Oedd hynny'n yr hyn rydych chi'n ei wneud. Ac er mwyn i ni, rydyn ni'n clywed ar y series 6
[01:12:26.840 -> 01:12:30.480] i ddarlithydd ddweud wrthym am y gweithgaredd arall
[01:12:30.480 -> 01:12:32.160] o achosau cymhlethol,
[01:12:32.160 -> 01:12:34.160] mae'n ymwneud â'r holl gynhyrch o gynhyrchau cyffredinol.
[01:12:34.160 -> 01:12:35.040] Beth bynnag y gwnaethom ei wneud,
[01:12:35.040 -> 01:12:37.480] os yw'n mynd i'r ystafell ar y chyfnod unig,
[01:12:37.480 -> 01:12:41.080] os yw'n ymdrechu ar y gwybodaethau,
[01:12:41.080 -> 01:12:43.520] mae'n ymwneud â'r gweithgaredd arall
[01:12:43.520 -> 01:12:45.920] o wneud yr un peth ar gyfer ac ar gyfer yn unig, dim ond yn wir. Yr hyn rydych chi'n ei ddweud ar y diwedd o ar yr un gwaith, i'r un peth ar y gwaith,
[01:12:45.920 -> 01:12:46.960] i'r un peth ar y gwaith,
[01:12:46.960 -> 01:12:47.960] i'r un peth ar y gwaith,
[01:12:47.960 -> 01:12:48.960] i'r un peth ar y gwaith,
[01:12:48.960 -> 01:12:49.960] i'r un peth ar y gwaith,
[01:12:49.960 -> 01:12:50.960] i'r un peth ar y gwaith,
[01:12:50.960 -> 01:12:51.960] i'r un peth ar y gwaith,
[01:12:51.960 -> 01:12:52.960] i'r un peth ar y gwaith,
[01:12:52.960 -> 01:12:53.960] i'r un peth ar the'r gwaith.
[01:12:53.960 -> 01:12:54.960] i'r un peth ar the'r gwaith,
[01:12:54.960 -> 01:12:55.960] i'r un peth ar the'r gwaith.
[01:12:55.960 -> 01:12:56.960] I think that's the message
[01:12:56.960 -> 01:12:57.960] I think that's the message
[01:12:57.960 -> 01:12:58.960] I think that's the message
[01:12:58.960 -> 01:12:59.960] I think that's the message
[01:12:59.960 -> 01:13:00.960] I think that's the message
[01:13:00.960 -> 01:13:01.960] I think that's the message
[01:13:01.960 -> 01:13:02.960] I think that's the message
[01:13:02.960 -> 01:13:03.960] I think that's the message
[01:13:03.960 -> 01:13:04.960] I think that's the message
[01:13:04.960 -> 01:13:06.880] I think that's the message I think that's the message I think that's the message I think that's the message I think that's the message nid ydw i'n mynd i ddod o hyd i hyn, oherwydd dyma'n anodd i mi. Ond mae'r gwybodaeth o Will yn
[01:13:06.880 -> 01:13:12.400] y gwirionedd arall. Iawn, yna, rwy'n credu ei fod yn pwynt gwych iawn, mae'n ei wneud yno,
[01:13:12.400 -> 01:13:19.520] y byddai'n dweud, dydyn ni ddim yn ymwneud â'r sylwad o ddechrau busnes yn
[01:13:19.520 -> 01:13:26.960] aml yn fwy anodd na'r realiaethau o'i w y peth. Gall ein ddau o'n ddau eich bod yn gallu'n dweud ein bod ni ddim yn galw ar rywbeth
[01:13:26.960 -> 01:13:29.280] neu ddim yn cael y canlyniadau pan fydd y realiaeth
[01:13:29.280 -> 01:13:30.160] yn gwneud y peth.
[01:13:30.160 -> 01:13:32.000] Byddwn yn ddod o'r gwrs i'r canlyniadau
[01:13:32.000 -> 01:13:33.680] pan fyddwn yn ei angen.
[01:13:33.680 -> 01:13:34.880] Iawn, rwyf wedi mwynhau'r diwrnod hwnnw,
[01:13:34.880 -> 01:13:36.000] Damien. Diolch i chi iawn.
[01:13:36.000 -> 01:13:36.640] Diolch, Jake.
[01:13:36.640 -> 01:13:37.280] Rwy'n hoffi.
[01:13:37.280 -> 01:13:37.780] Top man.
[01:13:41.840 -> 01:13:43.040] Natalie!
[01:13:43.040 -> 01:13:44.000] Helo Natalie.
[01:13:44.000 -> 01:13:44.500] Helo.
[01:13:49.200 -> 01:13:52.880] Dyma un o'n rhan fwyafferth o unrhyw gwrs o'r cyflwyniad cyffredin Natalie! Hi Natalie! Hi! This is one of our favourite parts of any High Performance episode, where we get to speak to someone who has got in touch with us to say High Performance has
[01:13:52.880 -> 01:13:56.680] made a difference. Natalie, are you cool if I just start by reading out what you sent
[01:13:56.680 -> 01:14:02.920] us on Instagram? Absolutely, go for it. Sweet. So Natalie said, this may seem really dramatic,
[01:14:02.920 -> 01:14:08.480] but I just have to let you know that the High Performance Podcast has changed my life.
[01:14:08.480 -> 01:14:10.680] After listening to the amazing show with Michelle Mone,
[01:14:10.680 -> 01:14:13.400] it's given me clarity, confidence, and inspiration.
[01:14:13.400 -> 01:14:16.000] And get this, this is worth a round of applause, Damien.
[01:14:16.000 -> 01:14:18.720] Last week, I won Businesswoman of the Year
[01:14:18.720 -> 01:14:20.920] for my business that I set up, woo!
[01:14:20.920 -> 01:14:22.760] In May 2020 with my husband.
[01:14:22.760 -> 01:14:24.200] I still can't believe it.
[01:14:24.200 -> 01:14:25.120] Thank you for everything you do
[01:14:25.120 -> 01:14:29.680] and for every inspiring episode that make a huge difference to people's lives. Amazing work. Thank
[01:14:29.680 -> 01:14:33.680] you to everyone involved. Of course, we'll pass your message on to everyone involved, Natalie.
[01:14:33.680 -> 01:14:37.840] But I just think it's so important for other listeners to kind of hear stories of people that
[01:14:37.840 -> 01:14:41.200] are going through a similar experience and listening to high performance and feeling the
[01:14:41.200 -> 01:14:46.080] impact. So, has changed my life. That is a big statement.
[01:14:46.080 -> 01:14:47.600] Can you explain how and why?
[01:14:47.600 -> 01:14:54.160] It is a big statement and it is a little dramatic, but that's honestly how I feel. And I just
[01:14:54.160 -> 01:15:00.840] had to tell you guys, because honestly, I cannot thank you enough, because this is,
[01:15:00.840 -> 01:15:06.320] listening to your podcast have honestly positively impacted almost every aspect of
[01:15:06.320 -> 01:15:13.040] my life in terms of my parenting, you know, being a wife, in the business world, of course,
[01:15:13.040 -> 01:15:19.440] and just me personally, I feel like I've gone such a massive personal growth and on a journey.
[01:15:19.440 -> 01:15:23.240] And honestly, I can stem it right back to listening to that very first podcast.
[01:15:23.240 -> 01:15:28.680] Now I am totally out of the loop and I've only just got into the podcasting world over
[01:15:28.680 -> 01:15:33.720] the last few months and just so happened to start listening to you guys.
[01:15:33.720 -> 01:15:36.760] And it was honestly the best thing that I've ever done.
[01:15:36.760 -> 01:15:40.100] And the first one I listened to was the Michelle Moan podcast.
[01:15:40.100 -> 01:15:46.000] And it was like a switch was flicked in my head or in me. ac roedd fel bod y swydd yn cael ei ddod yn fy nghyfrad, neu yn fy hun, ac roedd yn ddod yn fy nghyfrad.
[01:15:46.000 -> 01:16:28.320] Roedd yn ddod yn fy nghyfrad. Roedd yn ddod yn fy nghyfrad. Roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n meddwl, roeddwn i'n ddod yn fawr i gyd ar y cyfrifiad gwirioneddol, a chael sefydliad to do that. And I kept thinking, why, why am I being asked to do people want to
[01:16:28.320 -> 01:16:34.880] know what I'm really feeling positive about myself, positive about business, not about me as
[01:16:34.880 -> 01:16:42.800] a person. And listening to that podcast just made me think, wow, I took so much from it. And it was
[01:16:42.800 -> 01:16:46.060] almost like that was it then. I wanted more.
[01:16:46.060 -> 01:16:47.240] I wanted to hear more.
[01:16:47.240 -> 01:16:49.600] I wanted to find out more.
[01:16:49.600 -> 01:16:55.440] And every podcast that I listen to now, I can take like little hidden gems from it and
[01:16:55.440 -> 01:17:00.400] it's unlocking like little secret treasure and words of wisdom that I can then implement
[01:17:00.400 -> 01:17:01.880] into my life.
[01:17:01.880 -> 01:17:07.160] And the bite-sized ones are brilliant as well. So even if I can't listen to an entire episode,
[01:17:07.160 -> 01:17:09.600] the bite-sized ones that summarize,
[01:17:09.600 -> 01:17:11.000] but you know, what you, why is,
[01:17:11.000 -> 01:17:12.880] I mean, your questions are brilliant,
[01:17:12.880 -> 01:17:14.400] your guests are amazing.
[01:17:14.400 -> 01:17:17.160] And I just take so, so much from it.
[01:17:17.160 -> 01:17:19.160] The money isn't, the check is in the post,
[01:17:19.160 -> 01:17:20.000] isn't it, Damien?
[01:17:20.000 -> 01:17:22.080] Yeah, it is, incredible.
[01:17:22.080 -> 01:17:25.000] Yeah, I mean, thank you so much i chi i fod yn ddiddorol iawn
[01:17:25.000 -> 01:17:27.000] a chyfathrebu gyda'ch cynnydd.
[01:17:27.000 -> 01:17:30.000] Ond a allech chi ddweud rhywbeth yn benodol?
[01:17:30.000 -> 01:17:32.000] Felly os ydych chi'n mynd i'r
[01:17:32.000 -> 01:17:33.000] Michelle Moan-episode,
[01:17:33.000 -> 01:17:35.000] beth oedd yn benodol
[01:17:35.000 -> 01:17:36.000] y gafodd eich bod chi ei ddweud
[01:17:36.000 -> 01:17:38.000] a'i gweithredu i'ch bywyd?
[01:17:38.000 -> 01:17:40.000] Felly pan roeddwn i'n clywed Michelle Moan,
[01:17:40.000 -> 01:17:42.000] mae'n rhywun rydw i bob amser wedi edrych arno,
[01:17:42.000 -> 01:17:44.000] rydw i bob amser wedi meddwl ei fod yn
[01:17:44.000 -> 01:17:50.640] ymwybyddiaeth gwych, ond o'n gyfraith, someone that I've always looked up to as, you know, I've always thought she was just this amazing female entrepreneur that almost probably had it easy and just got really successful.
[01:17:51.280 -> 01:17:55.680] And I think you probably mentioned in your podcast that you kind of had a similar notion about her,
[01:17:55.680 -> 01:18:01.760] that she just got really successful and had it like this easy ride. And when I was listening to
[01:18:01.760 -> 01:18:07.600] her and all the things that she'd gone through, which was just incredible, I was moved to tears in some parts.
[01:18:07.600 -> 01:18:15.400] I thought, she has such determination and courage and strength and resilience.
[01:18:15.400 -> 01:18:20.320] And they're all qualities that I didn't realize at the time, but I have those qualities.
[01:18:20.320 -> 01:18:23.760] And you know, I nearly died when I was age 10.
[01:18:23.760 -> 01:18:26.400] I contracted meningitis and sepsiomia and nearly
[01:18:26.400 -> 01:18:32.000] died. So I'm really, really lucky to be here. So I always have a positive outlook on life,
[01:18:32.000 -> 01:18:37.360] but never had that confidence or, or I didn't feel like I had that resilience. But when I said
[01:18:37.920 -> 01:18:43.760] it's like a switch was flicked, it was what it was like. And I listened to Michelle. And
[01:18:43.760 -> 01:18:46.240] although she's been through some horrendous things
[01:18:46.240 -> 01:18:49.240] that I just, my heart breaks for her.
[01:18:49.240 -> 01:18:52.120] There were lots of things that I felt relatable to myself
[01:18:52.120 -> 01:18:54.280] that I thought, you know, but you can do that,
[01:18:54.280 -> 01:18:56.560] but you could do that, but you could go on to do that.
[01:18:56.560 -> 01:18:59.880] And it was just so inspirational.
[01:18:59.880 -> 01:19:02.840] And your questions were amazing.
[01:19:02.840 -> 01:19:05.360] And she was just brilliant,
[01:19:05.360 -> 01:19:07.400] and it just really encompassed everything
[01:19:07.400 -> 01:19:10.400] about a female entrepreneur that I thought,
[01:19:10.400 -> 01:19:12.400] you're on this journey already,
[01:19:12.400 -> 01:19:14.320] have some belief, have some confidence,
[01:19:14.320 -> 01:19:15.640] and just go for it,
[01:19:15.640 -> 01:19:18.920] because if Michelle can do it, you can, Natalie.
[01:19:18.920 -> 01:19:19.760] I love that.
[01:19:19.760 -> 01:19:21.920] It's almost a bit like that story, Damien,
[01:19:21.920 -> 01:19:22.920] about the fish in the sea,
[01:19:22.920 -> 01:19:24.400] and one fish swims past another one,
[01:19:24.400 -> 01:19:26.280] and says, lovely morning in the ocean.
[01:19:26.280 -> 01:19:28.480] The other fish goes, what ocean?
[01:19:28.480 -> 01:19:32.000] Because often, we're in something, we don't realise we're there.
[01:19:32.000 -> 01:19:35.520] And this is relevant not just to Natalie, but so many people listening to this
[01:19:35.520 -> 01:19:39.760] podcast, Damien, is that they're already doing the things that they don't believe
[01:19:39.760 -> 01:19:41.440] are high performance.
[01:19:41.440 -> 01:19:48.000] But then they listen to our guests and realise, oh my goodness, I'm in that now, it's just that imposter syndrome is sitting there on our
[01:19:48.000 -> 01:19:51.840] shoulders going, you're not good enough, you're not worthy, you're never going to achieve it, other people are better.
[01:19:51.840 -> 01:19:54.440] Silence that voice and amazing things can happen, right?
[01:19:54.440 -> 01:19:59.200] See, I was nominated for this award in May and I felt embarrassed.
[01:19:59.200 -> 01:20:00.200] Why's that?
[01:20:00.200 -> 01:20:04.040] I thought they'd made a mistake. So when I got nominated for this Businesswoman of the Year,
[01:20:04.040 -> 01:20:06.560] I thought, how embarrassing, they've made a mistake, So when I got nominated for this business woman of the year, I thought, how embarrassing
[01:20:06.560 -> 01:20:07.560] they've made a mistake.
[01:20:07.560 -> 01:20:10.320] They're going to contact me and say, Oh, not really.
[01:20:10.320 -> 01:20:11.320] It's not you.
[01:20:11.320 -> 01:20:15.680] And then when they didn't, I just felt that I was having to try and justify it because
[01:20:15.680 -> 01:20:17.440] people say, Oh, you know, congratulations.
[01:20:17.440 -> 01:20:18.440] And I just felt mortified.
[01:20:18.440 -> 01:20:21.600] No, that that's not, I shouldn't really have it.
[01:20:21.600 -> 01:20:25.040] So that was in the May and started listening to the podcast around June,
[01:20:25.040 -> 01:20:30.880] July time. And then by the time the awards ceremony came around, I actually, and I already
[01:20:30.880 -> 01:20:35.440] felt like a winner, and this is going to sound a bit cheesy and a bit cliche because I actually
[01:20:35.440 -> 01:20:42.000] realized that, you know, whatever happens, you do deserve to be a finalist. And that was such
[01:20:42.000 -> 01:21:06.000] a switch of mindset from initially being nominated and feel completely embarrassed and undeserved of a dyna oedd y swydd o ddealltwriaeth o'r dechrau i fod yn ymwneud ag e a teimlo'n gyflawniol ac arwain arno. I mewn i mewn, rwy'n credu, dwi'n gwybod, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dwi'n dweud, dion hwnnw. Oedd yn ymwneud â'r ymdrechion hwnnw. Oedd yn ymwneud â'r ymdrechion hwnnw.
[01:21:06.000 -> 01:21:08.000] Oedd yn ymwneud â'r ymdrechion hwnnw.
[01:21:08.000 -> 01:21:10.000] Oedd yn ymwneud â'r ymdrechion hwnnw.
[01:21:10.000 -> 01:21:12.000] Oedd yn ymwneud â'r ymdrechion hwnnw.
[01:21:12.000 -> 01:21:14.000] Oedd yn ymwneud â'r ymdrechion hwnnw.
[01:21:14.000 -> 01:21:16.000] Oedd yn ymwneud â'r ymdrechion hwnnw.
[01:21:16.000 -> 01:21:18.000] Oedd yn ymwneud â'r ymdrechion hwnnw.
[01:21:18.000 -> 01:21:20.000] Oedd yn ymwneud ag ymdrechion hwnnw.
[01:21:20.000 -> 01:21:22.000] Oedd yn ymwneud ag ymdrechion hwnnw.
[01:21:22.000 -> 01:21:24.000] Oedd yn ymwneud ag ymdrechion hwnnw.
[01:21:24.000 -> 01:21:26.000] Oedd yn ymwneud ag ymdrechion hwnnw. Oedd yn ymwneud ag'r cwmni yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd yn y cyfan, a oedd inni'n gwneud? a oedd inni'n gwneud?
[01:21:26.000 -> 01:21:28.000] a oedd inni'n gwneud?
[01:21:28.000 -> 01:21:30.000] a oedd inni'n gwneud?
[01:21:30.000 -> 01:21:32.000] a oedd inni'n gwneud?
[01:21:32.000 -> 01:21:34.000] a oedd inni'n gwneud?
[01:21:34.000 -> 01:21:36.000] a oedd inni'n gwneud?
[01:21:36.000 -> 01:21:38.000] a oedd inni'n gwneud?
[01:21:38.000 -> 01:21:40.000] a oedd inni'n gwneud?
[01:21:40.000 -> 01:21:42.000] a oedd inni'n gwneud?
[01:21:42.000 -> 01:21:44.000] a oedd inni'n gwneud?
[01:21:44.000 -> 01:21:49.000] a oedd inni'n gwneud? a oedd rwy'n meddwl, rwy'n meddwl sut i allu cyflwyno hynny i fy mhobl ifanc, ac yna byddwch yn mynd, felly os oeddwn yn siarad gyda fy mhlywyr am hyn, a dweud, ie, dywedodd hwn yn unig pan roeddwn i angen hynny.
[01:21:49.000 -> 01:21:54.000] Felly gallaf ddod i gyd yn fwy o bethau a phobl sy'n gwybod sut i fod yn adroddiadur.
[01:21:54.000 -> 01:22:07.000] Dw i wedi cael 14 oed a dw i'n cael un oed oed, felly mae fy nghyfraithau ar gyfer y sgiliau ar y pwynt, felly rwy'n cael rhai pethau o hynny. Ac rydw i wedi dechrau dweud i fy nghyfrifolwyr 14 oed i ddechrau clywed ar y podcast,
[01:22:07.000 -> 01:22:11.000] oherwydd rwy'n meddwl, os gall hwn newid fy bywyd ar 36,
[01:22:11.000 -> 01:22:17.000] cofio'r effaith a gallai hwn gael ar gyfer y 14-oed sydd gael y byd cyfan yng nghanol ei ffyrdd.
[01:22:17.000 -> 01:22:20.000] Ac rydw i wedi sylwi'r newid mawr i hi hefyd.
[01:22:20.000 -> 01:22:23.000] Roedd yn clywed Michelle Moan, ar ddiweddarach i mi.
[01:22:23.000 -> 01:22:29.200] Nawr mae hi'n clywed mwy o'i gynllun ei hun. Ac rydw i wedi gweld cymryd newid mawr i'w hyder hefyd. her as well. She listened to Michelle Mone one off my recommendation. Now she's listening to more of her own accord. And I've seen a huge shift in her confidence too. So this is having
[01:22:29.200 -> 01:22:35.120] a massive impact, not just on our generation, but on the younger ones too, whether that's through
[01:22:35.120 -> 01:22:38.640] their parents or teachers listening to the podcast and passing down the knowledge and
[01:22:38.640 -> 01:22:42.800] the wisdom that they're learning, or whether they're listening to it and consume it themselves.
[01:22:43.520 -> 01:22:46.760] You guys are honestly amazing.
[01:22:46.760 -> 01:22:48.240] Can't thank you enough.
[01:22:48.240 -> 01:22:49.520] Oh, as are you.
[01:22:49.520 -> 01:22:51.160] Hey, listen, have you got three non-negotiables
[01:22:51.160 -> 01:22:52.600] to share with us?
[01:22:52.600 -> 01:22:53.740] Yes.
[01:22:53.740 -> 01:22:55.440] It's very simple.
[01:22:55.440 -> 01:22:56.760] Is be kind.
[01:22:56.760 -> 01:22:59.380] I think that's the number one.
[01:22:59.380 -> 01:23:01.040] If that's the heart of everything you do.
[01:23:01.040 -> 01:23:03.360] To yourself as well as to others, by the way.
[01:23:03.360 -> 01:23:04.760] Yeah, you know what?
[01:23:04.760 -> 01:23:08.920] I do high five myself in the mirror. Thank you, Mel Robbins. Honestly, what an
[01:23:08.920 -> 01:23:14.240] impact that has. Who can believe it? Mad, isn't it? But it does work. It does because
[01:23:14.240 -> 01:23:18.720] it makes me immediately smile. And you know, if you start the day with a smile on your
[01:23:18.720 -> 01:23:25.000] face, you know what can go wrong. So thank you again for that one. So work hard.
[01:23:25.000 -> 01:23:26.000] Good one.
[01:23:26.000 -> 01:23:31.000] Be the best that you can be basically and do not compare.
[01:23:31.000 -> 01:23:33.000] Lovely, I like that last one.
[01:23:33.000 -> 01:23:39.000] We're all on our own journey and it's okay to look to the side of you and see what other people are doing.
[01:23:39.000 -> 01:23:41.000] But be proud of them.
[01:23:41.000 -> 01:23:43.000] Don't have that jealousy in you.
[01:23:43.000 -> 01:23:47.000] I look at other people in the business and think, wow, rydych chi'n gwneud hynny'n briliant, well done you.
[01:23:47.000 -> 01:23:51.000] Rwy'n ymdrech ar y peth hon, a dyma fi, a dyma ein busnes a'n cymdeithas.
[01:23:51.000 -> 01:23:54.000] Felly, ie, gweldwch eich hun yn apogesig.
[01:23:54.000 -> 01:23:59.000] Mae'r cysylltiad hwnnw, ar y cyfrifiad sydd wedi'i gynhyrchu,
[01:23:59.000 -> 01:24:01.000] a wnaethom ei wneud gyda Wil Ahmed,
[01:24:01.000 -> 01:24:06.640] a byddai Wil yn siarad llawer o ran y sy fod y dymuned yn creu sefydliad anodd
[01:24:06.640 -> 01:24:11.520] i'w gyrraedd i'w lle y byddwch chi'n eisiau bod, ond mae hynny'n ymdrechion unigol, felly mae hynny'n
[01:24:11.520 -> 01:24:17.120] yn ymdrech. Natalie, diolch yn fawr iawn am dod ymlaen yma a bod yn ddifrifol ac yn ddifrifol
[01:24:17.120 -> 01:24:21.040] ac rydyn ni'n ddweud'n aml yn y gweithiau, y podcast High Performance yw'n dda, ond byddwn yn hoffi
[01:24:21.040 -> 01:24:26.660] clywed o bobl ddifrifol ymlaen am eu high-ddarpariaeth hig, ac rwy'n credu bod y I would love to hear from so-called normal people about their high-performance journey. And I think these little conversations
[01:24:26.660 -> 01:24:27.820] are fulfilling that really.
[01:24:27.820 -> 01:24:29.900] And I hope it's powerful for other people to hear
[01:24:29.900 -> 01:24:32.000] that they're not on their own on this journey
[01:24:32.000 -> 01:24:33.160] with us on high performance.
[01:24:33.160 -> 01:24:35.140] You know, there are many other people on the way to work,
[01:24:35.140 -> 01:24:37.260] walking the dog or going for a run who are listening.
[01:24:37.260 -> 01:24:40.700] And, you know, let's not be embarrassed
[01:24:40.700 -> 01:24:42.660] or think it's odd that we can listen to a podcast
[01:24:42.660 -> 01:24:43.700] and it can change our lives
[01:24:43.700 -> 01:24:49.280] because you get information from so many different places and it's cool to listen to this and let it
[01:24:49.280 -> 01:24:53.680] impact you. So listen, you might enjoy this conversation, we are enjoying it even more
[01:24:53.680 -> 01:24:58.800] because it's so good for us to meet you and hear your story. Thank you so much. Honestly, I don't
[01:24:58.800 -> 01:25:11.920] know how I can kind of repay you, but when I say it's life changing, I'm being deadly serious. So thank you for all your guests, the production team, everyone involved. Keep doing it because it's
[01:25:11.920 -> 01:25:14.640] just phenomenal, the impact you have. Thank you.
[01:25:14.640 -> 01:25:16.800] Paul Mathews Thank you. And listen, we're repaid every day
[01:25:16.800 -> 01:25:21.600] you wake up with a smile on your face, feeling good, empowering your kids, making your colleagues
[01:25:21.600 -> 01:25:25.920] feel great. That is all the repayment that we need, all right? Okay, but I have pre-ordered the book as well.
[01:25:27.040 -> 01:25:29.200] We'll take that. That helps.
[01:25:32.960 -> 01:25:34.640] Oh, she is lovely, Damien.
[01:25:34.640 -> 01:25:39.520] Yeah, it was really, really heartwarming to hear that. I think what I liked, Jake, was
[01:25:40.240 -> 01:25:45.000] hearing what the stories do. I think what our guests do is tell us stories, and stories have Mae'n ddiddorol i ddweud hynny. Rwy'n credu bod ein hosbwyswyr yn dweud ein storïau.
[01:25:45.000 -> 01:25:47.000] Mae'r storïau yn cael ddau gweithgareddau.
[01:25:47.000 -> 01:25:50.000] Un, gallant ysbrydoli fel y dywedodd Natalie,
[01:25:50.000 -> 01:25:52.000] ond hefyd gallant ddangos,
[01:25:52.000 -> 01:25:54.000] gallant ddangos yr oedran,
[01:25:54.000 -> 01:25:58.000] gallant ddangos'n ffordd i ddangos sut y gallwn ei ddangos
[01:25:58.000 -> 01:26:00.000] a'i ddefnyddio'n ein hunain.
[01:26:00.000 -> 01:26:04.000] Mae'r rhan o ddangos a'r ddangos yn dda iawn
[01:26:04.000 -> 01:26:05.240] i ddweud sut mae pobl yn ei ddangos a'i ddefnydd'r ysbrydoli a'r llun o'r llun yn ddiweddar i ddweud
[01:26:05.240 -> 01:26:09.000] sut mae pobl yn ei ddewis ac yn ei ddefnyddio fel y mae Natalie wedi'i ddysgu.
[01:26:09.000 -> 01:26:11.600] Mae'n ddwyfair. Ac rwy'n gobeithio i chi y tu hwnnw,
[01:26:11.600 -> 01:26:14.040] y pethau y mae wedi'u dysgu, o'u gweithredu
[01:26:14.040 -> 01:26:18.240] neu eich bod yn eich meddwl ychydig mwy o fath o sut y gall y cyflawniau fwy ymdrech chi.
[01:26:18.240 -> 01:26:20.800] Ac mae hi'n siwr yn ymddangos y llyfr yno, os ydych chi, ar ôl i chi,
[01:26:20.800 -> 01:26:23.200] eisiau gyda'r llyfr, mae'n ymwneud â'r 9 Decembre,
[01:26:23.200 -> 01:26:24.560] ond gallwch chi ei gyflawni ar ôl nawr.
[01:26:24.560 -> 01:26:28.400] Cymaint y mae angen i chi ei wneud yw ysgrifennu ar y gysylltiad ar gyfer y podcast hon. If you by the way want to order the book, it's out on the 9th of December, but you can pre-order it right now. All you have to do is just scroll down on the description for this podcast, you'll see
[01:26:28.400 -> 01:26:30.720] the link right there and you can order it.
[01:26:30.720 -> 01:26:34.680] Tell you what Damien, so I wasn't aware till we were talking, but Natalie runs a business.
[01:26:34.680 -> 01:26:36.160] Should I just give it a quick shout out?
[01:26:36.160 -> 01:26:38.720] I think I've got her email, her web address here.
[01:26:38.720 -> 01:26:43.500] Right, so colleaguebox.co.uk is Natalie's business that she's created herself.
[01:26:43.500 -> 01:26:47.800] She created it in lockdown and it it looks like their personalised gift boxes
[01:26:47.800 -> 01:26:49.900] sent to your colleagues, your friends and your colleagues.
[01:26:49.900 -> 01:26:51.300] So why not?
[01:26:51.300 -> 01:26:55.400] Why not give her a shout out and wish all the best with her with her own business?
[01:26:55.400 -> 01:26:58.100] Colleaguebox.co.uk.
[01:26:58.100 -> 01:27:01.000] We've got lots of other feedback from the week, Damien.
[01:27:01.000 -> 01:27:04.200] An amazing reaction, actually, to the John McAvoy episode.
[01:27:04.200 -> 01:27:05.280] Harry on Instagram said, I've listened to John McAvoy episode. Harry on Instagram said,
[01:27:05.280 -> 01:27:07.640] I've listened to John McAvoy talk on a few occasions
[01:27:07.640 -> 01:27:09.640] and always been astonished by his story.
[01:27:09.640 -> 01:27:13.800] Inspired and ultimately impressed by him as a human being.
[01:27:13.800 -> 01:27:15.480] Ian said, one of the best episodes
[01:27:15.480 -> 01:27:17.400] that I've ever listened to on any podcast.
[01:27:17.400 -> 01:27:18.960] What you're doing at the moment is incredible.
[01:27:18.960 -> 01:27:21.160] Wonderful lessons for all walks of life.
[01:27:21.160 -> 01:27:23.440] A message from Phil saying,
[01:27:24.640 -> 01:27:27.200] John McAvoy's dedication to helping others is unbelievable.
[01:27:27.200 -> 01:27:28.900] What a top guest to get on.
[01:27:29.700 -> 01:27:30.800] And Simon said,
[01:27:30.800 -> 01:27:33.200] I watched John McAvoy on the High Performance Circle when it
[01:27:33.200 -> 01:27:34.900] was released, and I listened again this morning.
[01:27:34.900 -> 01:27:37.700] I definitely picked things up second time around that I didn't
[01:27:37.700 -> 01:27:39.200] initially, so what an inspiration.
[01:27:39.600 -> 01:27:40.400] And if you're wondering,
[01:27:40.400 -> 01:27:42.000] what is the High Performance Circle?
[01:27:42.600 -> 01:27:47.000] It's our members club where you can get access earlier than anybody else to some exclusive podcasts.
[01:27:47.000 -> 01:27:50.800] There are keynote speeches, there are boosts on there, you'll get a newsletter.
[01:27:50.800 -> 01:27:53.360] We work with partners to give you discounts and stuff.
[01:27:53.360 -> 01:27:56.560] All you have to do to become part of the High Performance Circle is go to
[01:27:56.560 -> 01:28:01.760] thehighperformancepodcast.com.
[01:28:01.760 -> 01:28:03.520] I love hearing those stories, man.
[01:28:03.520 -> 01:28:04.560] I love hearing them.
[01:28:04.560 -> 01:28:08.000] And I hope that...I just hope that people realize that it's,
[01:28:08.000 -> 01:28:10.900] it is cool, isn't it, Damien, to listen to a podcast and get inspiration.
[01:28:10.900 -> 01:28:13.300] It doesn't have to be from some, you know,
[01:28:13.300 -> 01:28:16.600] amazing book that's been out for 30 or 40 years full of wisdom.
[01:28:16.600 -> 01:28:18.300] I suppose the other thing I always think about, right,
[01:28:18.300 -> 01:28:21.300] when people like Natalie talk, Damien, is that they attribute it to us, right?
[01:28:21.300 -> 01:28:23.100] But it really is nothing to do with us, is it?
[01:28:23.100 -> 01:28:24.600] We're literally just having a conversation.
[01:28:24.600 -> 01:28:27.000] It's Natalie taking the learnings. It's Natalie passing it on. It's Natalie being inspired. Mae'r cyfansoddwyr yn ymdrechu i'r holl ddynion, ac yn ymdrechu i'r storiau, ond mae'r unig ffyrdd y mae'n rhaid i bobl wneud y gysylltiad hwn.
[01:28:27.000 -> 01:28:29.000] Wrth ddweud am y cyfansoddwyr,
[01:28:29.000 -> 01:28:31.000] nid yw pobl yn ymdrechu i'r holl ddynion.
[01:28:31.000 -> 01:28:33.000] Mae'n rhaid i'r holl ddynion ddweud,
[01:28:33.000 -> 01:28:35.000] ac mae'n rhaid i'r holl ddynion dweud,
[01:28:35.000 -> 01:28:37.000] mae'n rhaid i'r holl ddynion dweud,
[01:28:37.000 -> 01:28:39.000] mae'n rhaid i'r holl ddynion dweud,
[01:28:39.000 -> 01:28:41.000] mae'n rhaid i'r holl ddynion dweud,
[01:28:41.000 -> 01:28:43.000] mae'n rhaid i'r holl ddynion dweud,
[01:28:43.000 -> 01:28:46.480] mae'n rhaid i'r holl ddynion dweud, mae'n rhaid i'r holl ddynion dwe ond mae'n rhaid i bobl wneud y cyfathrebu.
[01:28:46.480 -> 01:28:47.920] Wrth ddweud am y cyfathrebu cyhoeddiol,
[01:28:47.920 -> 01:28:50.680] nid yw pobl yn ymweld â'u cyfathrebu cyhoeddiol
[01:28:50.680 -> 01:28:52.080] pan ydyn nhw'n ysgafnod yn un diwrnod
[01:28:52.080 -> 01:28:54.480] a'u cyrraedd cyfathrebu cyhoeddiol
[01:28:54.480 -> 01:28:56.200] ac yn gwybod sut ydyn nhw'n cael hynny.
[01:28:56.200 -> 01:28:57.440] Mae'r rhan fwyaf o'r penderfyniad
[01:28:57.440 -> 01:28:58.640] y byddent am fynd arno,
[01:28:58.640 -> 01:29:01.200] a'r penderfyniad i fwyta'r podcast,
[01:29:01.200 -> 01:29:02.880] y penderfyniad i ddechrau'r meddwl,
[01:29:02.880 -> 01:29:27.120] y penderfyniad i ddysgu o'r penderfyniad a'i ddefnyddio, mae'r holl beth ynau a'r gyrfod
[01:29:27.120 -> 01:29:29.280] ysbrydolol iawn. Yn fywyd, wrth gwrs, wrth gwrs, trwy'r
[01:29:29.280 -> 01:29:32.320] ymgysylltu gyda Will, defnyddwyd gennym Zoom, yn y bôn, ar gyfer y
[01:29:32.320 -> 01:29:34.800] chatau gyda phobl pan fyddant ymlaen, ac nid ydynt yn gallu cael nhw i ni.
[01:29:35.080 -> 01:29:37.840] A gofynnais i Damien fod yn dda iawn a'n
[01:29:37.840 -> 01:29:39.840] ysbrydolol i 31 oed.
[01:29:39.920 -> 01:29:40.600] Mae'n anhygoel.
[01:29:41.160 -> 01:29:44.960] Ac os yw'n eich cymryd yn rhywfaint, byddwn ni'n hoffi
[01:29:44.960 -> 01:29:46.240] clywed beth y what you make of Will Ahmed
[01:29:46.240 -> 01:29:47.680] or any other episodes that you're listening to
[01:29:47.680 -> 01:29:48.520] at the moment.
[01:29:48.520 -> 01:29:50.080] You can get in touch with us at High Performance
[01:29:50.080 -> 01:29:52.020] on Instagram, Damien is at Liquid Thinker,
[01:29:52.020 -> 01:29:53.200] I'm at jakeumphrey.
[01:29:53.200 -> 01:29:55.880] But please, I'd love you just to ping us a message,
[01:29:55.880 -> 01:29:56.720] tell us what you're learning,
[01:29:56.720 -> 01:29:58.320] tell us how and why you're learning it
[01:29:58.320 -> 01:30:00.600] and how High Performance has impacted you.
[01:30:00.600 -> 01:30:02.320] And before we sign off, a quick message.
[01:30:02.320 -> 01:30:04.840] This is from Jake, who sent us, and it isn't me,
[01:30:04.840 -> 01:30:06.520] sent us a message saying,
[01:30:06.520 -> 01:30:09.080] this podcast is a game changer for everyone.
[01:30:09.080 -> 01:30:10.680] I reckon I'm the original OG,
[01:30:10.680 -> 01:30:12.480] one of the first to start listening to you guys.
[01:30:12.480 -> 01:30:14.040] I used to tell my friends and family about you
[01:30:14.040 -> 01:30:16.320] from the start, and now they're hooked.
[01:30:16.320 -> 01:30:17.320] During the first lockdown,
[01:30:17.320 -> 01:30:19.160] you got me through some tough times on my walk
[01:30:19.160 -> 01:30:21.280] during my one hour exercise per day.
[01:30:21.280 -> 01:30:22.600] And now you're helping me evolve
[01:30:22.600 -> 01:30:24.240] as a professional golfer and coach,
[01:30:24.240 -> 01:30:26.300] but more importantly, as a a person from how to win
[01:30:26.300 -> 01:30:29.200] the morning like Phil Neville to being my own cheerleader
[01:30:29.300 -> 01:30:31.000] from high-fiving myself in the mirror.
[01:30:31.600 -> 01:30:32.500] Love that Jake.
[01:30:33.400 -> 01:30:35.000] We love all of you for sharing your thoughts.
[01:30:35.000 -> 01:30:36.700] Damien, thanks ever so much for your time, buddy.
[01:30:37.000 -> 01:30:37.600] Thanks mate.
[01:30:37.600 -> 01:30:38.300] Loved it as always.
[01:30:38.300 -> 01:30:39.100] Good to catch you up.
[01:30:39.300 -> 01:30:39.800] And you.
[01:30:39.800 -> 01:30:41.000] Have a brilliant week, everybody.
[01:30:41.000 -> 01:30:43.600] Wherever you are, whatever you're up to, please keep coming
[01:30:43.600 -> 01:30:44.700] back to High Performance.
[01:30:44.700 -> 01:30:45.920] If you're struggling, if you've got
[01:30:45.920 -> 01:30:50.200] questions, if you need a little hit of inspiration, just pop an episode on and I
[01:30:50.200 -> 01:30:53.560] really do recommend popping on an episode that perhaps you wouldn't expect
[01:30:53.560 -> 01:30:57.080] to be inspired by because those are the ones that will really wake up your
[01:30:57.080 -> 01:31:00.380] mindset, those are the ones that will provide that cognitive diversity just to
[01:31:00.380 -> 01:31:03.400] get you looking at the world in a different way. As you know, we couldn't do
[01:31:03.400 -> 01:31:05.400] this without Damien Hughes.
[01:31:05.400 -> 01:31:09.080] Thanks to Finn Ryan and also Sophie King from Rethink Audio
[01:31:09.080 -> 01:31:11.400] for their hard work on creating this podcast.
[01:31:11.400 -> 01:31:13.200] We couldn't have done it without them.
[01:31:13.200 -> 01:31:17.400] As you know, we couldn't do it with the team of Will and Eve and Hannah.
[01:31:17.400 -> 01:31:20.400] Of course, we couldn't do it without founding partner Lotus Cars,
[01:31:20.400 -> 01:31:23.200] but most of all, we wouldn't do it if you weren't listening to it,
[01:31:23.200 -> 01:31:24.600] if you weren't getting something from it
[01:31:24.600 -> 01:31:28.000] and you weren't telling us about how high performance has impacted your life.
[01:31:28.000 -> 01:31:33.000] So whether it's listening to this podcast, buying the book, coming to see us on tour in 2022,
[01:31:33.000 -> 01:31:39.000] just keep on interacting with us and we'll keep building this community of people looking to live a high performance life.
[01:31:39.000 -> None] Whatever you are, whatever you're up to, have a great day. See ya. you