E168 - Barry Hearn: 10 life lessons that made me a multi-millionaire

Podcast: The High Performance

Published Date:

Mon, 19 Dec 2022 00:01:32 GMT

Duration:

1:07:12

Explicit:

False

Guests:

MP3 Audio:

Please note that the summary is generated based on the transcript and may not capture all the nuances or details discussed in the podcast episode.

Notes

Barry Hearn OBE is a sporting events promoter and the president and founder of Matchroom Sport. Barry is involved in many sports including snooker, darts, pool and golf. Barry’s ‘10 rules for life’ have carried him through his career and personal life, today he shares them with Jake and Damian. These rules include: it’s better to be lucky than good looking; tell the truth, it’s easier than telling lies and life begins with smiles and ends with tears. They discuss the three stages of life and how to use them to your advantage, whilst giving back to the people around you. 


In this interview, Barry shares with Jake and Damian his wisdom and the source of his ferocious self-belief, with take-aways that can be applied to anyone’s and everyone’s life. 


“I'm unbeatable. You can dim me, you can damage me. You’re never ever gonna beat me.”


 - - - - 


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Summary

# Barry Hearn's Ten Rules for Life: High Performance Podcast Transcript Analysis

## Introduction:

The High-Performance Podcast hosted by Jake Humphrey and Professor Damien Hughes welcomes Barry Hearn OBE, a renowned sporting events promoter and founder of Matchroom Sport. Barry shares his ten rules for life, emphasizing the importance of luck, honesty, work ethic, and self-belief.

## Rule 1: It's Better to Be Born Lucky Than Good-Looking:

- Barry believes luck plays a crucial role in success, but it's essential to seize opportunities when they arise.
- He credits his success to a combination of luck and hard work, highlighting moments like Steve Davis joining his snooker tournament and B Sky B's investment at a critical time.

## Rule 2: Tell the Truth, It's Easier Than Telling Lies:

- Barry emphasizes the importance of honesty and integrity, both personally and professionally.
- He shares an anecdote about rejecting a lucrative business deal because he disliked the people involved, demonstrating his commitment to truthfulness.

## Rule 3: Sheer Work Ethic Can Make You Look Like a Genius:

- Barry stresses the significance of hard work and dedication in achieving success.
- He describes his unwavering enthusiasm for his work, even at the age of 74, and his competitive spirit that drives him to excel.
- Barry attributes his success to his relentless work ethic, which he developed from a young age.

## Rule 4: Life Begins with Smiles and Ends with Tears:

- Barry reflects on the emotional journey of life, emphasizing the importance of enjoying the good times and learning from the bad.
- He believes in compartmentalizing negative experiences to avoid dwelling on them and maintain a positive outlook.

## Rule 5: Don't Be Afraid to Take Risks:

- Barry discusses the importance of taking calculated risks, especially when there's nothing to lose.
- He shares his experience of starting his business with limited resources and highlights the significance of perseverance and resilience.

## Rule 6: There's No Substitute for Self-Belief:

- Barry emphasizes the power of self-belief and determination in overcoming challenges and achieving success.
- He believes in his abilities and never allows setbacks to define him, demonstrating an unwavering belief in his potential.

## Rule 7: Learn to Say No:

- Barry stresses the importance of setting boundaries and prioritizing tasks, avoiding overcommitment and burnout.
- He believes in focusing on a few key areas and dedicating time and energy to them, rather than spreading oneself too thin.

## Rule 8: Don't Be Afraid to Delegate:

- Barry acknowledges the importance of delegating tasks and trusting others to handle responsibilities.
- He emphasizes the need to empower team members and provide them with the necessary support and resources to succeed.

## Rule 9: Always Be Prepared to Learn:

- Barry believes in continuous learning and improvement, constantly seeking new knowledge and experiences.
- He encourages staying curious and open-minded, embracing opportunities to learn from mistakes and adapt to changing circumstances.

## Rule 10: Give Back to the Community:

- Barry highlights the importance of giving back to the community and making a positive impact on society.
- He shares his involvement in various charitable initiatives and his belief in using success to help others.

## Conclusion:

Barry Hearn's ten rules for life offer valuable insights into his philosophy for success and personal fulfillment. His emphasis on hard work, honesty, self-belief, and giving back resonates with listeners seeking guidance on achieving high performance in their personal and professional lives. The podcast serves as an inspiring reminder of the importance of embracing opportunities, learning from setbacks, and making a positive contribution to the world.

# Barry Hearn's Life Lessons: A Journey of Success and Impact

## Introduction

Barry Hearn OBE, a renowned sporting events promoter and founder of Matchroom Sport, shares his 10 life lessons in an interview with Jake Humphrey and Damian Hughes. These lessons, gathered from his personal and professional experiences, offer valuable insights for achieving success and making a positive impact.

## 10 Life Lessons from Barry Hearn

1. **It's Better to Be Lucky Than Good-Looking:** Hearn emphasizes the importance of luck and seizing opportunities. He encourages individuals to work hard and make the most of favorable circumstances.


2. **Tell the Truth, It's Easier Than Telling Lies:** Honesty is a cornerstone of Hearn's philosophy. He believes that honesty simplifies life and builds trust.


3. **Life Begins with Smiles and Ends with Tears:** Hearn stresses the brevity of life and the need to cherish every moment. He advises against wasting time on trivial matters and encourages individuals to focus on what truly matters.


4. **Pressure Is Only Felt by Those That Fail:** Hearn believes that pressure is a self-imposed barrier. He encourages individuals to embrace challenges and view them as opportunities for growth and success.


5. **You Will Run a Better Business and a Better Life If You Think Poor:** Hearn advocates for a mindset of scarcity, even in times of abundance. He believes that this approach leads to better decision-making and value for money.


6. **Unusual Things Happen Every Day of Your Life. How You Deal with Them Makes You Unusual:** Hearn highlights the importance of resilience and adaptability. He believes that everyone has unique strengths and abilities that can be harnessed to overcome challenges.


7. **Life Ends in Tears. Smile for the Rest of Your Life:** Hearn emphasizes the inevitability of death and encourages individuals to live life to the fullest. He believes that focusing on happiness and positivity can lead to a more fulfilling existence.


8. **Nothing Will Change by Sitting on the Sofa:** Hearn advocates for taking action and pursuing goals. He believes that complacency leads to stagnation and missed opportunities.


9. **The Race Is Over When You've Won. What Do You Want to Do?:** Hearn encourages individuals to consider their purpose and legacy beyond material success. He believes that true fulfillment comes from making a positive impact on the world.


10. **The Game Is Never Over:** Hearn emphasizes the importance of continuous learning and growth. He believes that life is a journey of self-discovery and that there is always more to learn and experience.

## Conclusion

Barry Hearn's life lessons provide a roadmap for achieving success and making a meaningful contribution to society. His emphasis on hard work, resilience, and a positive mindset serves as an inspiration for individuals seeking to lead fulfilling and impactful lives.

# **High Performance Podcast Episode Summary**

## **Guest: Barry Hearn OBE**

- Barry Hearn OBE is an English sporting events promoter and the president and founder of Matchroom Sport.
- Hearn is involved in many sports including snooker, darts, pool and golf.
- Hearn's ‘10 rules for life’ have carried him through his career and personal life, today he shares them with Jake and Damian.
- These rules include:
- It’s better to be lucky than good looking.
- Tell the truth, it’s easier than telling lies.
- Life begins with smiles and ends with tears.


## **Key Points and Discussion:**

- **The Importance of Dreams:**
- Hearn believes that it is important for young people to have dreams and that it is the job of adults to give them those dreams.
- He is concerned that not enough kids have dreams today and that this is a problem that needs to be addressed.
- Hearn suggests that one way to do this is to get kids involved in sports, as this can help them to develop a sense of purpose and ambition.


- **The Value of Hard Work:**
- Hearn emphasizes the importance of hard work and dedication in achieving success.
- He believes that there is no substitute for hard work and that it is the key to unlocking one's full potential.
- Hearn also stresses the importance of perseverance and never giving up on one's dreams, even when faced with setbacks.


- **The Power of Self-Belief:**
- Hearn is a strong advocate for self-belief and believes that it is essential for success.
- He says that he has always believed in himself, even when others doubted him.
- Hearn encourages others to believe in themselves and to never let anyone tell them that they can't achieve their dreams.


- **The Importance of Authenticity:**
- Hearn believes that it is important to be authentic and to be yourself.
- He says that he has never tried to be someone he's not and that this has helped him to connect with people and build relationships.
- Hearn encourages others to be themselves and to not try to be someone they're not.


- **The Value of Giving Back:**
- Hearn believes that it is important to give back to the community and to help others.
- He says that he has always tried to help others and that this has given him a sense of purpose and fulfillment.
- Hearn encourages others to give back to their communities and to make a difference in the world.


## **Conclusion:**

- Barry Hearn is a successful businessman and sports promoter who has achieved great things in his life.
- He attributes his success to his hard work, dedication, self-belief, authenticity, and commitment to giving back.
- Hearn's story is an inspiration to anyone who wants to achieve success in life.

Raw Transcript with Timestamps

[00:00.000 -> 00:06.020] Hi there, I'm Jake Humphrey and this is High Performance, the podcast that reminds you
[00:06.020 -> 00:07.140] that it's within.
[00:07.140 -> 00:10.360] Your ambition, your purpose, your story are all there.
[00:10.360 -> 00:14.980] We just help unlock it by turning the lived experiences of the planet's highest performers
[00:14.980 -> 00:16.840] into your life lessons.
[00:16.840 -> 00:20.820] And right now, myself and Professor Damien Hughes are going to speak to one of the most
[00:20.820 -> 00:26.040] fascinating business people on the planet so that he can be your teacher. Before we get there though,
[00:26.280 -> 00:27.860] if you're struggling for Christmas presents,
[00:27.860 -> 00:30.720] I know we're releasing this episode just a few days before Christmas.
[00:31.360 -> 00:35.280] There is still time for you to get your hands on tickets for the 2023 High
[00:35.280 -> 00:39.520] Performance Tour. They can be in your inbox, on email, in seconds,
[00:39.840 -> 00:41.960] and you can then print them out, stick them in a card,
[00:42.000 -> 00:44.160] and you've got a great Christmas present for a friend of yours.
[00:44.200 -> 00:46.440] If you fancy coming and joining us on the tour,
[00:46.440 -> 00:49.120] just click the link in the description to this podcast.
[00:49.120 -> 00:50.240] Right, but let's get to it.
[00:50.240 -> 00:52.680] Today's episode, oh, this is good, man.
[00:52.680 -> 00:55.240] We welcome Barry Hearn.
[00:55.240 -> 00:57.160] Someone said once about me,
[00:57.160 -> 00:59.620] "'He's not the brightest candle in the room,
[00:59.620 -> 01:02.560] "'but he burns longer than anyone else.'
[01:02.560 -> 01:04.200] And that's exactly what I do.
[01:04.200 -> 01:06.680] I won't be defeated, you see.
[01:06.680 -> 01:08.960] I don't think my ego will take it.
[01:08.960 -> 01:10.040] I have to win.
[01:10.900 -> 01:15.200] That 180 grand saved my life, saved my business,
[01:15.200 -> 01:16.800] and saved me, more importantly,
[01:16.800 -> 01:19.720] showed me that you're never completely finished.
[01:19.720 -> 01:21.000] You know, while you're breathing,
[01:21.000 -> 01:22.840] there's fighting the old dog.
[01:22.840 -> 01:28.520] The situation will define you as a person as well as you will define the situation and you learn more about
[01:28.520 -> 01:33.460] yourself in adversity than you'll ever learn in success. That's what everyone's
[01:33.460 -> 01:37.440] got to find, they've got to find that inner strength that takes some past
[01:37.440 -> 01:48.040] ordinary people if they want to be special. I'm unbeatable. I can't be beat. It's impossible. You can dent me. You can
[01:48.040 -> 01:51.680] damage me. You're never ever going to beat me.
[01:51.680 -> 01:56.240] You know what, I think this is such a cool episode of high performance. Barry's now 74
[01:56.240 -> 02:01.860] years old, right? And this conversation felt packed with seven decades of wisdom, as well
[02:01.860 -> 02:08.680] as that he's self-made. I know lots of you listen to this podcast because you want to make your mark and if that's you then you need to
[02:08.680 -> 02:12.620] realize that it is all there for you that you can do it you need to believe
[02:12.620 -> 02:16.140] you need to feel encouraged you need to know that we've got your back and we'll
[02:16.140 -> 02:20.100] be here all year long with episodes and inspiration that will help you and I
[02:20.100 -> 02:24.740] think this episode is one of those because after over 50 years in business
[02:24.740 -> 02:25.680] Barry's
[02:25.680 -> 02:29.160] about to share with you his 10 rules for life.
[02:29.160 -> 02:32.400] He will tell you that nothing's a risk when you have nothing to lose.
[02:32.400 -> 02:36.900] He will explain how difficult situations can define you as a person, and will leave you
[02:36.900 -> 02:41.440] with an understanding that you don't need to be the brightest candle in the room, you
[02:41.440 -> 02:45.520] just need to burn longer than anyone else.
[02:45.520 -> 02:49.600] This is a cracking episode of High Performance.
[02:49.600 -> 02:58.100] Barry Hearn comes next.
[02:58.100 -> 03:03.400] As a person with a very deep voice, I'm hired all the time for advertising campaigns.
[03:03.400 -> 03:05.600] But a deep voice doesn't sell B2B.
[03:05.600 -> 03:09.080] And advertising on the wrong platform doesn't sell B2B either.
[03:09.080 -> 03:13.160] That's why if you're a B2B marketer, you should use LinkedIn ads.
[03:13.160 -> 03:17.120] LinkedIn has the targeting capabilities to help you reach the world's largest professional
[03:17.120 -> 03:18.120] audience.
[03:18.120 -> 03:22.160] That's right, over 70 million decision makers all in one place.
[03:22.160 -> 03:24.760] All the big wigs, then medium wigs.
[03:24.760 -> 03:25.760] Also small wigs, who are on the path to becoming big wigs. big wigs, then medium wigs. Also small wigs, who are
[03:25.760 -> 03:30.460] on the path to becoming big wigs. Okay, that's enough about wigs. LinkedIn ads allows you
[03:30.460 -> 03:35.520] to focus on getting your B2B message to the right people. So, does that mean you should
[03:35.520 -> 03:40.640] use ads on LinkedIn instead of hiring me, the man with the deepest voice in the world?
[03:40.640 -> 03:46.320] Yes. Yes it does. Get started today and see why LinkedIn is the place to be, to
[03:46.320 -> 03:52.000] be. We'll even give you a $100 credit on your next campaign. Go to LinkedIn.com slash
[03:52.000 -> 03:58.000] results to claim your credit. That's LinkedIn.com slash results. Terms and conditions apply.
[03:58.000 -> 04:04.400] On our podcast, we love to highlight businesses that are doing things a better way so you
[04:04.400 -> 04:05.360] can live a better life
[04:05.360 -> 04:07.900] And that's why when I found Mint Mobile
[04:07.900 -> 04:13.260] I had to share. So Mint Mobile ditched retail stores and all those overhead costs and instead
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[05:39.980 -> 05:50.600] Well look, let's start then with the name of the podcast. We always start with this same question. In your mind, what represents high performance? Well you
[05:50.600 -> 05:53.720] can't take the Chartered Accountant out of the Chartered Accountant. High performance is
[05:53.720 -> 05:58.200] represented by bottom line success. It's what you do with the bottom line success
[05:58.200 -> 06:05.660] which defines your own success. Whether you're creating a sustainable business for whatever reason
[06:09.660 -> 06:10.340] The performance is just to be the best you can be and
[06:16.520 -> 06:18.520] That's what you try to do every day in the knowledge that you will fail many times that you will make dozens of mistakes But you will make thousands of decisions
[06:19.240 -> 06:20.840] Very nice. Well
[06:20.840 -> 06:26.560] Your decisions are defined by your ten rules for life and what we wanted to do with this conversation was to base it on
[06:26.960 -> 06:31.400] The ten rules and we'd love you to sort of put some meat on the bones for us
[06:31.400 -> 06:34.600] So your first rule for life is it's better to be born lucky
[06:35.320 -> 06:41.360] Than good-looking. Well, it's so true. Yeah, I mean because without that little bit of luck
[06:41.960 -> 06:48.000] And no matter what you might think how bright you are or how well qualified you are,
[06:48.000 -> 06:49.480] we all need that bit of luck.
[06:49.480 -> 06:52.240] We need to now to take advantage of that.
[06:52.240 -> 06:53.840] What was yours?
[06:53.840 -> 06:57.880] I've had a lifetime of God smiling on me.
[06:57.880 -> 06:59.960] I can't tell you how many times
[06:59.960 -> 07:03.640] I've had the most amazing bits of luck.
[07:03.640 -> 07:05.400] I mean, whether it's a ginger kid,
[07:05.400 -> 07:07.800] just knocking on door random saying,
[07:07.800 -> 07:10.900] can I play in one of your snooker tournaments, Mr. Hearn?
[07:10.900 -> 07:13.040] And it turns out to be Steve Davis.
[07:13.040 -> 07:15.760] Whether it's B Sky B coming over the hill,
[07:15.760 -> 07:17.720] when I was probably about to go skint
[07:17.720 -> 07:19.920] having lost millions of pounds,
[07:19.920 -> 07:21.720] they were like the cavalry coming over.
[07:21.720 -> 07:22.560] Is that right?
[07:22.560 -> 07:23.380] It was that close for you?
[07:23.380 -> 07:30.120] Yeah, I mean, yeah, historically, I made a lot of money in 1982 and I was gonna retire I was 34
[07:30.120 -> 07:36.120] I've been quite smart I had a passion for sport I was always good at
[07:36.120 -> 07:40.640] everything and never great at anything but it gave me a little bit of a
[07:40.640 -> 07:46.400] head start in the knowledge and appreciation of what
[07:42.880 -> 07:49.240] sportsmen and women do. So I got stuck
[07:46.400 -> 07:51.760] into it and then I saw the vision of
[07:49.240 -> 07:54.520] loveliness in America where I saw ESPN
[07:51.760 -> 07:56.320] going from a poulter cabin doing
[07:54.520 -> 08:00.120] college basketball to being this
[07:56.320 -> 08:02.640] amazing techno giant in television. I
[08:00.120 -> 08:04.560] thought one day, one day, something like
[08:02.640 -> 08:06.960] that's going to come into England. So I
[08:04.560 -> 08:09.240] started doing events in the eighties and as usual, I was several years ahead of my time.
[08:09.480 -> 08:14.920] So all I did was lost money, lost money, lost money until it all came right.
[08:14.960 -> 08:20.000] And then a strange boxer with a lisp came into my life just on an off chance as a
[08:20.000 -> 08:29.400] recommendation from Len Ganley, the snooker referee and things like that have happened all the time. Don't you think though that the difference between
[08:29.400 -> 08:33.240] successful people and others is that the successful people are open to the luck
[08:33.240 -> 08:37.880] because they're expecting the lucky break to come their way.
[08:37.880 -> 08:40.720] And I think that you know it's how you take advantage of that break and
[08:40.720 -> 08:45.120] entrepreneurs, which is a word used often and there's not that many
[08:45.120 -> 08:47.480] of them in truth, but we're risk takers.
[08:47.480 -> 08:51.840] See, I never took a risk in my life because I had nothing to lose.
[08:51.840 -> 08:54.740] My dad was a bus driver, my mum was a chai lady.
[08:54.740 -> 08:59.840] The worst thing I could have been was a conductor or, I don't know, a window cleaner, and even
[08:59.840 -> 09:00.960] that's not bad.
[09:00.960 -> 09:05.720] I always think I've put my own kids under much too much pressure in a
[09:05.720 -> 09:11.920] way, Eddie especially. I mean my daughter is technical genius but she's not like
[09:11.920 -> 09:16.940] me and Eddie, she's not a salesperson full of nonsense. But Eddie's been under
[09:16.940 -> 09:21.000] pressure from day one to follow in the footsteps and to go further, which he's
[09:21.000 -> 09:27.320] magnificently managed to do, much to my chagrin. But for me I was
[09:27.320 -> 09:30.920] never under any pressure, there was nothing to lose, so I don't like the
[09:30.920 -> 09:36.120] word pressure anyway, because it's, you know, it's another rule we come on to. So I
[09:36.120 -> 09:41.960] think with me, being good-looking is always nice, but you can't take away that
[09:41.960 -> 09:44.960] bit of luck, and if you look at any successful person, there's a few key
[09:44.960 -> 09:48.400] moments in their life where the good Lord smiled and lady luck
[09:48.400 -> 09:52.280] dealt the cards and they were good enough to take advantage and that's
[09:52.280 -> 09:57.300] probably the key difference between everybody gets that bit of luck some
[09:57.300 -> 10:01.000] people don't recognize it and others don't take advantage of it. So how
[10:01.000 -> 10:04.740] important then Barry do you think humility is because your answer there
[10:04.740 -> 10:06.600] just just reeks of humility that you've recognized. I don't take myself too seriously of it. So how important then Barry do you think humility is? Because your
[10:04.200 -> 10:08.920] answer there just, just reeks of humility
[10:06.600 -> 10:10.760] that you've recognized. I don't take myself too
[10:08.920 -> 10:12.240] seriously. I mean you've got to believe
[10:10.760 -> 10:13.480] in yourself, you've got to have self-belief, of
[10:12.240 -> 10:15.080] course you have, you know, because
[10:13.480 -> 10:17.240] otherwise we wouldn't get up in the
[10:15.080 -> 10:19.120] morning and do what we do. But at the
[10:17.240 -> 10:21.400] same time I think you've got to keep this
[10:19.120 -> 10:23.600] sense of humor, you've got to realize
[10:21.400 -> 10:27.100] you're not really that important in the bigger picture. So we're all going through this journey and
[10:28.140 -> 10:32.940] If we can have a few smiles along the way and not take herself too seriously
[10:33.440 -> 10:38.460] You build a little wall around yourself like that you compartmentalize things in your brain
[10:38.580 -> 10:47.280] You don't get hurt by other people so much or by circumstance or facts. Go on, tell us more about
[10:44.200 -> 10:49.800] that. Well because you don't allow it, you
[10:47.280 -> 10:53.080] don't look back with any regret, it's a
[10:49.800 -> 10:55.000] total waste of time, you can't do anything
[10:53.080 -> 10:57.520] about it, you've already learned the
[10:55.000 -> 10:59.720] lesson of that regret anyway because it
[10:57.520 -> 11:02.160] happened. I'm tired of people saying
[10:59.720 -> 11:05.120] I should have done this, I wish I've
[11:02.160 -> 11:06.800] done that, save your breath, you didn't, move on,
[11:06.800 -> 11:11.480] look forward, plan the future, learn of course from mistakes but don't let them change your
[11:11.480 -> 11:16.520] life. So humility is a nice word to use, it's probably not quite, it's a bit more superficial
[11:16.520 -> 11:22.000] than humility. So when you get bad things you compartmentalise it, you lock it away
[11:22.000 -> 11:25.760] somewhere in your brain and if you're going to think about opening that, you lock it away
[11:21.920 -> 11:27.640] somewhere in your brain and if you're
[11:25.760 -> 11:30.120] going to think about opening that box you do
[11:27.640 -> 11:33.080] it on your own and not in the public
[11:30.120 -> 11:36.080] lair. So you never appear to be having a
[11:33.080 -> 11:38.840] bad day because that really pisses off the
[11:36.080 -> 11:41.040] opposition. Right that takes us nicely
[11:38.840 -> 11:43.840] actually onto your second rule, tell the
[11:41.040 -> 11:46.680] truth. Yeah. It's easier than telling lies.
[11:43.840 -> 11:47.600] It is the most
[11:44.800 -> 11:48.880] refreshing thing to be able to do. And I
[11:47.600 -> 11:50.800] don't think I've always told the truth
[11:48.880 -> 11:53.680] by the way. I mean I think it's a
[11:50.800 -> 11:57.040] luxury that comes later in life with
[11:53.680 -> 11:59.320] perhaps commercial success or a feeling
[11:57.040 -> 12:02.680] of it's all going to end one day anyway so
[11:59.320 -> 12:05.160] what's the point you know. But early doors
[12:02.680 -> 12:08.620] when you're out there grafting and trying to get somewhere, you do tell a few white lies.
[12:10.100 -> 12:13.080] I don't know when I got to that stage of cutting off,
[12:13.080 -> 12:15.080] but I think quite late in life.
[12:15.080 -> 12:17.200] You know, I don't think I was always like that.
[12:17.200 -> 12:18.840] You know, I was a chancer early doors,
[12:18.840 -> 12:20.560] of course I was where I came from.
[12:20.560 -> 12:23.000] I didn't have much excuse not to be.
[12:23.000 -> 12:30.760] But when you do acquire that discipline of mind where you can actually tell people exactly what you're thinking and
[12:31.200 -> 12:37.920] Those that appreciate it will love you for it and those that don't you don't really want to be in their company anyway
[12:37.920 -> 12:43.240] So give us an example of somebody that did appreciate your truth talk years ago. I got approached by some
[12:44.240 -> 12:45.700] Dot-com people from
[12:45.700 -> 12:52.160] the States who wanted to buy my company. I was doing okay, not special and they offered me a
[12:52.160 -> 12:56.480] load of money. I think they offered me about 30 million quid. Oh, it's a lot of money. In those
[12:56.480 -> 13:02.280] days it was a fortune, still a lot of money today and I got involved. You know, I thought
[13:02.280 -> 13:05.360] this is it, you know, business was quite tough,
[13:05.360 -> 13:10.200] let's get the money and get out of it. And I always remember walking around the
[13:10.200 -> 13:13.860] garden with my wife, who was looking for a new house at the time, and she had a
[13:13.860 -> 13:20.640] budget. My wife is old-school, proper, proper lady, difficult, impossibly
[13:20.640 -> 13:26.800] difficult, 52 years married to the same woman, horrendous. How she's put
[13:26.800 -> 13:32.800] up with me I will never ever know but I would be lost without her. And I decided to do what
[13:32.800 -> 13:38.480] I don't normally do which is take people into my confidence. I'm quite an insular person
[13:38.480 -> 13:44.400] other than direct family because I don't think people deserve to be told my innermost thoughts.
[13:44.400 -> 13:45.040] That's why they're called innermost thoughts, you don't share them deserve to be told my innermost thoughts. That's why they're
[13:45.040 -> 13:49.640] called innermost thoughts, you don't share them. But I shared them with her
[13:49.640 -> 13:53.120] that we had this opportunity and if she was looking for a new house she might
[13:53.120 -> 13:58.000] do you want a bigger budget because there's a few quid to spare and I told
[13:58.000 -> 14:01.560] her the story and she said well why are you doing this deal and well you know
[14:01.560 -> 14:08.640] it's a lot of money blah blah blah. She blah. She said that. And what about you? I said, well, you know, I'm going to have to stay on for a few years to help
[14:08.640 -> 14:12.920] the process. And she said, how do you feel about that? And I said, well, I don't really
[14:12.920 -> 14:17.840] like these. They're loud, they're aggressive Americans. They bang the chair and the desk
[14:17.840 -> 14:25.640] and she said, is that where you've got to in life that, you know, you would surrender your independence.
[14:25.640 -> 14:26.960] Is that where you've got to in life?
[14:26.960 -> 14:27.480] Yeah.
[14:27.920 -> 14:32.320] And I thought, no, I think I've gone a bit beyond that.
[14:33.440 -> 14:37.200] And the following day I phoned them up and said, the deal's off.
[14:38.000 -> 14:40.480] And they'd done all their due diligence and whatever.
[14:40.920 -> 14:41.920] They went potty.
[14:42.680 -> 14:43.840] Don't be young boys.
[14:44.320 -> 14:44.920] I said, why?
[14:47.200 -> 14:51.440] I told him the truth. I said said I don't like either of you and I don't really want to work with people like you.
[14:51.440 -> 14:56.080] In fact I don't even want people like you in my world. The jaw dropped and they
[14:56.080 -> 15:01.240] left and I felt cleansed. I felt like I've been baptised again and there was a
[15:01.240 -> 15:09.660] stride come out and the chest came out and I thought you know isn't it lovely and it works in a much simpler scale even with wives
[15:09.660 -> 15:13.980] families whatever tell them you know tell them the truth in business it's
[15:13.980 -> 15:18.900] quite unusual really especially in the cutthroat business that we're in you
[15:18.900 -> 15:23.060] know you'd be a boxing promoter and tell people the truth you know as far as most
[15:23.060 -> 15:28.280] people concerned boxing promoters are all gangsters, which they're not, of course, but it's in imagery. So
[15:28.280 -> 15:32.840] it's refreshing and it makes you feel good about yourself, which I think in
[15:32.840 -> 15:35.840] life, if you don't feel good about yourself, how do you expect other people
[15:35.840 -> 15:40.480] to feel good about you? Yeah, see I love that by having been around sport a lot, I
[15:40.480 -> 15:45.000] often divide people into two camps, you talk about people that tell you
[15:45.000 -> 15:48.520] the truth and people that tell you the time, so the ones that deliver the stuff
[15:48.520 -> 15:52.000] that maybe you don't want to hear, are the truth tellers, the time tellers are the
[15:52.000 -> 15:56.480] ones that tell you the fluff, tell you all the things that are easy to tell, like
[15:56.480 -> 16:01.000] the time. So how do you make that distinction of allowing people into your
[16:01.000 -> 16:08.080] world, into your business and encourage them to be truth-tellers rather than time tellers? It takes time, it takes time I mean we
[16:08.080 -> 16:13.440] have a history I mean bear in mind that Matrim has grown into a sizable company
[16:13.440 -> 16:18.240] now but for years I mean it's a long time coming you know started in 1982 as
[16:18.240 -> 16:21.560] a hundred pound company with me and a girl underneath a billiard hall in
[16:21.560 -> 16:25.120] Romford no ass aspirations whatsoever, I've
[16:25.120 -> 16:29.800] just thought I made some money, I had Steve Davis of his world snooker
[16:29.800 -> 16:34.760] champion, let's have some fun. So I needed a vehicle, so we had a hundred
[16:34.760 -> 16:38.800] pound company called it Matram, named after the room that Steve Davis used to
[16:38.800 -> 16:43.800] play money games in over the years against top pros. It was, but it wasn't
[16:43.800 -> 16:45.480] supposed to go anywhere, it wasn't written
[16:45.480 -> 16:52.040] it was going to be a big company, it was just going to occupy my time as having fun. And
[16:52.040 -> 16:58.480] you know, having fun is an aspect where, again, it's this independence of thought, that if
[16:58.480 -> 17:04.960] you're not having fun, what are we doing it for? Now, it starts off, you have no choice,
[17:04.960 -> 17:05.560] you've got put bread
[17:05.560 -> 17:09.000] on the table for the family so that's not about having fun that's about
[17:09.000 -> 17:12.620] achieving a certain goal but then you've got levels and you go up and down levels
[17:12.620 -> 17:17.400] don't you and when you get to a certain stage you can really have fun and I
[17:17.400 -> 17:21.800] think since 82 although we've had some tough times and we've had some
[17:21.800 -> 17:26.120] disappointments and some tragedies along the way we've had some disappointments and some
[17:23.000 -> 17:27.860] tragedies along the way, we've had fun. I
[17:26.120 -> 17:29.600] think you have to be a little bit
[17:27.860 -> 17:32.540] cynical in this life because let's be
[17:29.600 -> 17:34.640] honest, they're not not all nice people
[17:32.540 -> 17:35.960] are they? True. Yeah I deal in an
[17:34.640 -> 17:37.700] industry where there's a lot of people
[17:35.960 -> 17:40.760] that you probably wouldn't have in your
[17:37.700 -> 17:44.880] house as a guest but you get used to it
[17:40.760 -> 17:45.640] and you treat them with honesty and respect.
[17:46.240 -> 17:50.960] And they return that, funnily enough, in a different type of way.
[17:50.960 -> 17:55.520] I mean, you know, there was years when we was running, my old partner,
[17:55.520 -> 17:59.840] Freddie King, who's, your dad knew well, were two great trainers.
[17:59.880 -> 18:06.900] And Freddie and I ran the fruit machines and the jukeboxes and the pool tables for the
[18:06.900 -> 18:07.900] whole of the East End.
[18:07.900 -> 18:12.800] We ran the whole East End in that department and there was a lot of strange people there,
[18:12.800 -> 18:14.680] but we never had a problem with anybody.
[18:14.680 -> 18:18.880] Because we just told them the truth and there was mutual respect.
[18:18.880 -> 18:24.640] And that's a, it's a nice feeling to have that when you can walk into a room and everyone,
[18:24.640 -> 18:28.540] they don't take liberties with you because they know you're not going to take liberties with them
[18:28.940 -> 18:32.420] So listen number three, you've just said matrim was about having fun
[18:32.460 -> 18:39.400] Hmm, but number three on your list of your ten rules for life is sheer work ethic. Yeah can make you look like a genius
[18:39.400 -> 18:47.840] Yeah, but isn't isn't that working hard fun? I think is what I get up in the morning. I'm excited every day now. It's embarrassing
[18:47.840 -> 18:54.640] It's embarrassing. I'm 74. I should be calming down. I'm getting worse. What are you excited about? I'm excited about deals
[18:54.640 -> 19:00.240] I'm excited about doing things. I'm excited about growing sport. I'm excited about changing lives. I'm excited about
[19:01.320 -> 19:03.800] Ratings, I'm excited about tickets. I'm excited. I'm
[19:06.960 -> 19:12.080] Pathetic I am an anorak. My heartbeat goes up as I drive to the office, I'm supposed to be retired, I go in
[19:12.080 -> 19:15.660] nearly every day, my wife's killing me, when are you gonna spend more time in
[19:15.660 -> 19:21.600] your house? I'm like, yeah, yeah, next week, I'll be back on to you on that.
[19:21.600 -> 19:27.880] What's the secret then for people listening to this, for finding a life that makes them feel like your life makes you feel?
[19:28.160 -> 19:32.780] Probably have a very small brain like mine. I mean, I'm no I'm no genius. I didn't go to university
[19:32.780 -> 19:37.580] I'm not you know, I'm not a smart bloke, you know do a crossword with me takes a long time
[19:37.840 -> 19:42.920] But I'm very good at numbers a Sudoku. I'm great, you know crosswords. I'm terrible
[19:44.200 -> 19:47.080] probably just Just feeling good about yourself do go I'm great you know crosswords I'm
[19:42.280 -> 19:49.960] terrible probably just just
[19:47.080 -> 19:51.560] feeling good about yourself having
[19:49.960 -> 19:53.000] conversations with yourself in the
[19:51.560 -> 19:55.400] mirror in the mornings always a good
[19:53.000 -> 19:57.880] start to the day what do you say baza
[19:55.400 -> 20:00.000] you've bang had it off son let's go and
[19:57.880 -> 20:02.080] have another day so the work ethic is
[20:00.000 -> 20:04.200] absolutely fundamental to it of giving
[20:02.080 -> 20:06.880] everything your best shot so I knew
[20:04.200 -> 20:06.960] early doors I was no genius someone absolutely fundamental to it of giving everything your best shot. So I knew
[20:04.160 -> 20:09.400] early doors I was no genius. Someone said
[20:06.960 -> 20:12.000] once about me, he's not the brightest
[20:09.400 -> 20:14.760] candle in the room but he burns longer
[20:12.000 -> 20:18.040] than anyone else. And that's exactly what
[20:14.760 -> 20:20.640] I do. I won't be defeated you see. I
[20:18.040 -> 20:22.920] don't think my ego will take it. I have
[20:20.640 -> 20:26.520] to win. Everything is a competition,
[20:22.920 -> 20:26.560] everything. So you go to my office and take
[20:26.560 -> 20:32.480] my right-hand drawer, you will see a list of the number of days I've been in the gym
[20:32.480 -> 20:38.480] for the last 12 years. And every month I look at it and go, you lazy bastard. You're letting
[20:38.480 -> 20:43.560] it slip, Baz. You're letting it slip. You're doing less than you did last year, and so
[20:43.560 -> 20:49.880] on. So you make everything into a game. And that's when you know you've cracked it because like
[20:49.880 -> 20:53.320] I love sport but unfortunately God decided I was never going to be great
[20:53.320 -> 20:59.640] at anything but it didn't stop me loving sport. So I thought well I'll make
[20:59.640 -> 21:06.360] business into a sport. So my business is a
[21:03.520 -> 21:09.320] succession of sporting events and I want
[21:06.360 -> 21:12.840] to win all of them. So I prepare
[21:09.320 -> 21:17.120] diligently, I put in the dedication, I
[21:12.840 -> 21:19.040] sacrifice, I put in the time, I create an
[21:17.120 -> 21:22.080] environment where I'm the best I can
[21:19.040 -> 21:24.560] possibly be and then I put on my
[21:22.080 -> 21:25.520] chartered accountant's hat and say now then I put on my Chartered Accountants
[21:23.080 -> 21:28.480] hat and say now really how are we doing?
[21:25.520 -> 21:33.120] Because people tell lies but numbers never
[21:28.480 -> 21:35.920] lie. So every year I set out to beat what
[21:33.120 -> 21:38.600] I did last year and I will continue to
[21:35.920 -> 21:41.000] do that until I'm pushing up the daisies.
[21:38.600 -> 21:42.560] But the people that I've trained and I've
[21:41.000 -> 21:45.480] got a lot of tremendous people coming
[21:42.560 -> 21:47.800] you know very young you
[21:44.960 -> 21:50.880] know Frank Smith on the boxing joined
[21:47.800 -> 21:53.160] us when he was 16 you know as a as a
[21:50.880 -> 21:55.640] runaround for poker tournaments
[21:53.160 -> 21:58.680] delivering pizzas and coffee Matt
[21:55.640 -> 22:00.600] Porter who runs the darts came in from the
[21:58.680 -> 22:02.320] local newspaper when he just come out
[22:00.600 -> 22:05.200] of university and there's a whole
[22:02.320 -> 22:07.600] succession of people like that
[22:03.720 -> 22:09.360] and they are trained with my ethos you
[22:07.600 -> 22:12.520] know this is how we're going to run this
[22:09.360 -> 22:15.240] business. It's changing, I can feel it
[22:12.520 -> 22:17.040] changing because we're getting so big that
[22:15.240 -> 22:19.640] we have to be what you might call a
[22:17.040 -> 22:22.160] normal business which I hate, which is why
[22:19.640 -> 22:24.640] I came off the board because I'm never
[22:22.160 -> 22:26.480] going to be chairman of a PLC, wrong
[22:24.640 -> 22:25.280] person, wrong job. So can I ask you then off the board because I'm never gonna
[22:22.320 -> 22:27.640] be chairman of a PLC, wrong person, wrong
[22:25.280 -> 22:29.440] job. So can I ask you then Barry, like who
[22:27.640 -> 22:30.920] trained you in that work ethic? My mum I
[22:29.440 -> 22:33.000] think. You described your mum being a
[22:30.920 -> 22:34.760] child lady, your dad being a bus. Well my
[22:33.000 -> 22:37.160] dad was all, my dad had his first heart attack
[22:34.760 -> 22:39.600] when he was about 29, so and his
[22:37.160 -> 22:42.240] father had died early and his father,
[22:39.600 -> 22:43.600] they were all in their 40s, so when
[22:42.240 -> 22:45.960] those days when you had a heart attack
[22:43.600 -> 22:45.160] they said sit in a chair for three months their forties. So when those days when
[22:42.840 -> 22:46.920] you had a heart attack they said sit in
[22:45.160 -> 22:49.280] a chair for three months and carry on
[22:46.920 -> 22:52.640] smoking, you know, today is slightly
[22:49.280 -> 22:55.520] different. So my mother was the one who was,
[22:52.640 -> 22:58.560] she was a working-class snob really,
[22:55.520 -> 23:02.360] lovely lady but she was, you know, tough old
[22:58.560 -> 23:05.440] girl as always. The women in our world, my
[23:02.360 -> 23:06.000] world, run
[23:03.320 -> 23:08.480] everything. Equality is something that
[23:06.000 -> 23:11.080] never really came up in our household because
[23:08.480 -> 23:13.000] the women were always the boss anyway. You
[23:11.080 -> 23:14.760] know, the dad would come home on Friday,
[23:13.000 -> 23:17.000] his wage packet would go on the table,
[23:14.760 -> 23:18.840] it would be unopened because there
[23:17.000 -> 23:20.880] was nothing left. He would have
[23:18.840 -> 23:22.480] rattling money, in other words any coin in
[23:20.880 -> 23:24.800] a wage packet could go in his pocket.
[23:22.480 -> 23:27.600] My father never had a bank account, in his
[23:24.800 -> 23:26.120] life never had a
[23:23.760 -> 23:28.760] bank account, in his life never had money.
[23:26.120 -> 23:31.000] When he died he had one and tenpence on
[23:28.760 -> 23:33.680] him in his pocket, that was his total assets.
[23:31.000 -> 23:35.640] But the mother looked after everything and
[23:33.680 -> 23:37.280] my grandmother was the same. I mean I
[23:35.640 -> 23:39.920] think it's a working-class trait in all
[23:37.280 -> 23:42.920] families because there wasn't enough to
[23:39.920 -> 23:45.280] go round so no one was going to be silly
[23:42.920 -> 23:45.540] with money, it was all allocated. But she
[23:45.540 -> 23:50.600] was the one that wanted me to be special I think and in her world special was
[23:50.600 -> 23:55.200] first off you've got to learn to speak properly. So she sent me to elocution
[23:55.200 -> 23:59.920] lessons when I was 11, as you can see it had very little effect. But after that
[23:59.920 -> 24:11.440] she sent me to I think amateur dramatic society, I joined at 12 at 13 I was doing Bertok Brecht plays and Shakespeare and at 14. I was in the voice Appreciation Society
[24:11.440 -> 24:15.800] I specialized in poems of Robert Graves and toured around all the schools
[24:16.160 -> 24:22.240] Hey, folks, really and that also taught me to look after myself because the kids took the mic mercilessly
[24:22.240 -> 24:30.440] You can imagine but it was my mother is this is part and parcel of making I hated it hated it but looking back it made me
[24:30.440 -> 24:35.240] what I am when I when I she got me a job effectively as an article clerk and
[24:35.240 -> 24:40.080] chartered accountancy she was the one every night as soon as you finished your
[24:40.080 -> 24:45.920] meal I'm 18 years old no there's no
[24:42.800 -> 24:48.640] going out you know go to your room lock the
[24:45.920 -> 24:50.800] door three hours before you go to bed Lee
[24:48.640 -> 24:53.640] read that there was never a
[24:50.800 -> 24:55.600] possibility of failing an exam because I
[24:53.640 -> 24:58.200] knew it all I didn't may not know what it
[24:55.600 -> 25:00.520] meant but I knew it word perfect and it
[24:58.200 -> 25:01.600] was just about the work ethic she said
[25:00.520 -> 25:04.120] you know if you're not the brightest
[25:01.600 -> 25:06.560] thing read that book five times instead
[25:04.120 -> 25:11.480] of once just put the hours in put the hours in and you'll be alright and it worked and it's worked ever since even today
[25:11.480 -> 25:16.960] I have a prodigious work ethic now, which is sometimes annoying to those around me
[25:16.960 -> 25:17.400] Yeah
[25:17.400 -> 25:23.640] and especially when I'm supposed to be retired and putting my nose in all these bright young people doing this business and making
[25:23.660 -> 25:29.060] nosy and all these bright young people doing this business and making broadcast and sport so attractive to everybody but there's an underlying role
[25:29.060 -> 25:35.060] for us as well which is taking away barriers to entry, diversity, all these
[25:35.060 -> 25:39.260] things are commonplace in the background where I came from and they're really
[25:39.260 -> 25:46.720] important to me so you know I want to see people like me
[25:43.960 -> 25:49.040] be successful but they've got to make the
[25:46.720 -> 25:51.920] effort that I made or if not I will
[25:49.040 -> 25:53.200] throw them away like a used tissue. And
[25:51.920 -> 25:54.880] I don't think you're joking there are you?
[25:53.200 -> 25:56.680] I think people have to come up to your
[25:54.880 -> 25:59.040] standard. Absolutely, no, no, no, I don't joke
[25:56.680 -> 26:00.880] about things like that. You can be nice to
[25:59.040 -> 26:02.640] everybody but if they won't help
[26:00.880 -> 26:05.040] themselves, I don't have time to change
[26:02.640 -> 26:06.500] the world. I can change if I've got the right army with me, which I have.
[26:07.200 -> 26:13.100] And individual sports like darts, snooker, boxing, but particularly darts probably.
[26:13.100 -> 26:17.700] I think when I finish, I'll look back on darts and say that was the biggest.
[26:18.200 -> 26:23.900] Because to change a whole sport with its social hang-ups and all fat blokes
[26:23.900 -> 26:26.320] throwing arrows, and then you say
[26:26.320 -> 26:30.960] yeah and 22,000 people bought a ticket at the Shalker football stadium to watch it
[26:30.960 -> 26:36.160] eat that you know it's like us getting even against the rest of the world I
[26:36.160 -> 26:40.120] think we all have a little chip on our shoulder as well I had a big chip on my
[26:40.120 -> 26:44.120] shoulder anyone who spoke because of what well because of what you haven't
[26:44.120 -> 26:48.860] got and what other people have got you want want it, you know. I never knew I was
[26:48.860 -> 26:54.020] poor until I was 10 or 11. I didn't know people, they didn't do toilets, you know,
[26:54.020 -> 26:58.120] and things like that. Kids and I, I wasn't unhappy, I was happy every day.
[26:58.120 -> 27:03.640] I had a loving family around me. And what did you do? You realise you want, you want those things. You go up,
[27:03.640 -> 27:05.660] you see the houses on the top of deal
[27:05.660 -> 27:07.940] And you say why I'm not how do I get one of these?
[27:08.540 -> 27:13.540] Well, there's two or three paths you can go down and that's where your parents come in and steer you in the right direction
[27:14.260 -> 27:16.260] What was the moment that you remember?
[27:17.420 -> 27:21.660] Realizing that you were poor. I started a car washing around when I was 12
[27:22.860 -> 27:26.840] with a
[27:23.400 -> 27:29.000] mate of mine at school and we borrowed
[27:26.840 -> 27:31.000] enough money to get a bucket and a sponge
[27:29.000 -> 27:33.560] and all that and I see all these big
[27:31.000 -> 27:35.520] houses half a mile away at the top of the
[27:33.560 -> 27:38.800] you know we was on the council estate at the
[27:35.520 -> 27:41.360] bottom and I just see these houses and
[27:38.800 -> 27:43.280] these cars you know knocking on the door
[27:41.360 -> 27:45.480] it's gonna wash your car five shillings
[27:43.280 -> 27:46.960] a car you know and knocking on the door, it's gonna wash your car, five shillings a car, you know. And then later on it became gardening,
[27:46.960 -> 27:51.860] window cleaning, babysitting, anything to make a few quid.
[27:51.860 -> 27:55.840] Because when you saw things, it was quite clear,
[27:55.840 -> 27:58.580] you could either steal it and get it for free
[27:58.580 -> 28:01.520] and get yourself in trouble, or you could work hard.
[28:01.520 -> 28:04.400] I wasn't gonna steal anything, I knew that was wrong.
[28:04.400 -> 28:09.600] So I was just gonna work hard. I wasn't going to steal anything, I knew that was wrong. So I was just going to work hard and get it. So you know, I remember buying my first scooter at
[28:09.600 -> 28:18.480] school. 240 quid it was, Lambretta GT200, absolute nuts, absolute nuts. And no one in my school had
[28:18.480 -> 28:27.080] a brand new Lambretta GT200 and I paid cash and every penny came out of that bucket. I met a lady that I
[28:27.080 -> 28:33.520] used to wash her car. I became part of her family. I was known as Boy Barry
[28:33.520 -> 28:39.960] because I'd saw the kids grow up and I got almost adopted by them and I went to
[28:39.960 -> 28:45.280] see her about a year ago and she's very
[28:41.760 -> 28:47.080] old now, you know, quite frail and she
[28:45.280 -> 28:49.600] sort of looked at me and she said, you
[28:47.080 -> 28:53.400] always said you'd have a golden bucket
[28:49.600 -> 28:55.800] one day. Really? Yeah, and I remember saying
[28:53.400 -> 28:57.800] that one day, it's like Paul's Norse says
[28:55.800 -> 29:00.160] Rodney, one day we're gonna be, one day
[28:57.800 -> 29:01.800] I'm gonna have a golden bucket and I've
[29:00.160 -> 29:04.480] got that golden bucket now, in fact
[29:01.800 -> 29:05.840] I've got several of them. Brilliant. And I've got that golden bucket now. In fact, I've got several of them brilliant and I've earned every single one of them
[29:06.480 -> 29:13.760] Let's talk about failure because lesson number four is pressure is only felt by those that fail
[29:14.040 -> 29:19.660] Hmm is Pete what that really means is that people make excuses for their own weaknesses?
[29:20.360 -> 29:22.360] We've all got weaknesses
[29:23.400 -> 29:24.480] But
[29:24.480 -> 29:27.640] It's very
[29:25.240 -> 29:31.160] tiresome for me to hear people say, oh
[29:27.640 -> 29:32.760] yeah I couldn't handle it or yeah I'd rather
[29:31.160 -> 29:34.840] keep my mouth shut. Firstly I would never
[29:32.760 -> 29:36.800] tell anyone if that was the case with
[29:34.840 -> 29:39.320] me because that's something inside me
[29:36.800 -> 29:41.280] to sort out and secondly it's probably
[29:39.320 -> 29:43.240] lacking appreciation that we've all got
[29:41.280 -> 29:46.120] an opportunity in life to do something
[29:43.240 -> 29:46.440] and it won't always go right so don't appreciation that we've all got an opportunity in life to do something and
[29:44.200 -> 29:48.040] it won't always go right, so don't start
[29:46.440 -> 29:52.040] crying around me, go out and do something
[29:48.040 -> 29:55.080] about it and if you do fail, make it one
[29:52.040 -> 29:58.480] time you fail and use that as a springboard
[29:55.080 -> 30:00.520] to succeed. It's about character isn't it?
[29:58.480 -> 30:02.320] It's about what's inside you. Do you think we breed
[30:00.520 -> 30:04.480] character enough into people these days?
[30:02.320 -> 30:07.880] No, sometimes it's frightening. I had this thing with my children about as I love them so much
[30:08.680 -> 30:09.880] but
[30:09.880 -> 30:13.920] When it comes down to it, are they gonna be good enough in this world?
[30:14.360 -> 30:17.920] Not, you know when dad's not there. They were taken to school in limos
[30:17.920 -> 30:22.400] They went to private schools all the things that I hated when I was younger because I had an inferiority
[30:22.880 -> 30:25.200] Complex about people had things I didn't
[30:25.200 -> 30:30.800] have. And you think, do you spoil them? And then you realise, maybe not. You see, I mean,
[30:30.800 -> 30:36.200] Eddie's a great example. I can't believe how he's turned out. He's a credit to me and what
[30:36.200 -> 30:42.480] he does. And he's got a tremendous work ethic and he doesn't need to have. You know, he
[30:42.480 -> 30:46.120] wasn't ever gonna
[30:42.960 -> 30:47.680] starve or go without and yet there's
[30:46.120 -> 30:49.240] something inside and that's what
[30:47.680 -> 30:51.760] everyone's got to find. They've got to
[30:49.240 -> 30:54.520] find that inner strength that takes and
[30:51.760 -> 30:57.680] past ordinary people if they want to be
[30:54.520 -> 31:00.880] special. So what did you do then? Say, if we
[30:57.680 -> 31:02.600] take Eddie as an example, so as a parent, what
[31:00.880 -> 31:05.080] were the most important characteristics
[31:02.600 -> 31:06.440] that you would have
[31:04.080 -> 31:09.440] demonstrated or nurtured in him, that gave
[31:06.440 -> 31:11.480] him that drive? I think it's just lessons, I
[31:09.440 -> 31:14.560] mean everything in our house is
[31:11.480 -> 31:17.640] competitive, tremendously competitive,
[31:14.560 -> 31:19.560] viciously competitive, so even now I
[31:17.640 -> 31:20.880] play table tennis with my grandchildren
[31:19.560 -> 31:23.920] on a Sunday, I don't let them win a
[31:20.880 -> 31:26.960] point, not a point, not a point, they win
[31:23.920 -> 31:26.920] a point, they've won a point themselves.
[31:26.920 -> 31:28.680] And you know, every now and again,
[31:28.680 -> 31:31.680] Baza, can't you let us win one?
[31:31.680 -> 31:34.040] But it's getting closer.
[31:34.040 -> 31:36.240] The 13 year old is getting closer
[31:36.240 -> 31:37.680] and it's only a matter of time.
[31:37.680 -> 31:39.080] And I was like that with Eddie, you know,
[31:39.080 -> 31:41.760] we'd play cricket, I wouldn't hold back.
[31:41.760 -> 31:43.240] I was quite quick ball, I was young,
[31:43.240 -> 31:49.840] I'd ball flat out to him, no matter what age he was. Want to be in this game? We'll find out. When I thought he was
[31:49.840 -> 31:54.760] going a little bit too public school-ish, I took him, I famously took him down to the
[31:54.760 -> 31:58.960] gym and we had a proper, what was supposed to be a proper three round fight, a proper
[31:58.960 -> 32:04.840] fight and he dropped me twice in the second round, we never had the third round. I left
[32:04.840 -> 32:08.100] happier than he did, you know, because I found out something about my
[32:08.100 -> 32:10.480] son that I hoped was inside him.
[32:11.360 -> 32:12.200] He didn't swallow it.
[32:12.840 -> 32:13.120] Right.
[32:13.600 -> 32:18.320] He had some character about him and he took a couple, not many, and he handed
[32:18.320 -> 32:19.920] it out, you know, and it was nice.
[32:20.180 -> 32:21.280] He was just disappointed.
[32:21.280 -> 32:30.160] He didn't have a chance to beat me up in one extra round. But it's not something you can describe in a one page or a set of lines.
[32:30.160 -> 32:34.320] All parents love their children and no children in the world are born bad.
[32:34.320 -> 32:36.000] It's up to us.
[32:36.000 -> 32:41.040] And sometimes we let our kids down and sometimes they surprise us with how good they are.
[32:41.040 -> 32:43.520] And I've been very blessed.
[32:43.520 -> 32:45.760] Number five is you will run a better business
[32:45.760 -> 32:49.080] and a better life if you think poor.
[32:49.080 -> 32:51.360] Do you know what, that is probably the greatest line
[32:51.360 -> 32:54.020] I've ever read and I use it all the time.
[32:55.760 -> 32:59.520] There are lots of people that achieve short-term success.
[32:59.520 -> 33:02.760] They get lucky, like it says, better to be born lucky,
[33:03.640 -> 33:06.800] but they haven't got in them to be sustainable.
[33:08.120 -> 33:12.140] And that's because they don't think poor.
[33:12.140 -> 33:13.400] They think they've cracked it.
[33:13.400 -> 33:16.640] And I think I might have got a little bit like that
[33:16.640 -> 33:19.120] in the eighties a little bit where I'd made a load of money
[33:19.120 -> 33:21.560] and you think I'm untouchable.
[33:21.560 -> 33:23.440] You're never untouchable.
[33:23.440 -> 33:25.460] You're never over the winning line
[33:30.760 -> 33:31.200] When the fat lady sings that's the time you what that was a great song ever written the gambler
[33:39.280 -> 33:40.040] There's time enough for counting when the dealings done. So after that stage you think poor but that is a twofold connection one
[33:45.560 -> 33:46.360] It makes you get value for money. Even if you're stinking rich, even if you've got money coming out your ears
[33:49.040 -> 33:49.720] Do you really want to be treated like that person?
[33:51.200 -> 33:56.920] or You're gonna think poor and say I want my value doesn't make you a nasty person. It just means
[33:58.000 -> 34:00.000] Don't disrespect me
[34:00.120 -> 34:06.240] I'm thinking poor to with the clients and the people that you're servicing, if
[34:06.240 -> 34:09.600] you think poor you're going to give them value for money because you realize that
[34:09.600 -> 34:13.560] that customer will keep coming back to you if you've serviced their needs
[34:13.560 -> 34:18.240] properly and you haven't taken liberties with them either. Sometimes there are
[34:18.240 -> 34:23.760] people there that you think, oh, and again I think this is an attitude that takes
[34:23.760 -> 34:30.980] some time to evolve. I've no doubt I took people's trousers down in deals over the years. I've no doubt some people took mine down
[34:31.680 -> 34:34.320] But when you start thinking poor it gives you a new balance
[34:35.200 -> 34:37.200] Because you're just you're running it
[34:37.880 -> 34:43.200] Just on the facts of the situation on you. What do you do to check yourself when you realize that you're not thinking poor
[34:43.200 -> 34:48.840] I have a wife that tells me keep my feet on the ground and you know, you think I'm Jack the lad
[34:49.200 -> 34:54.160] You wake up in the morning. You're feeling happy. You think you know what I am untouchable
[34:54.600 -> 34:57.720] The moment you think like that, it's a slippery slide down
[34:58.200 -> 35:00.760] You've got to keep thinking about the long-term plan
[35:00.800 -> 35:03.320] So you put in plans in hedge because you ask yourself
[35:03.320 -> 35:05.760] What do you want to achieve don't you and what you want to achieve is you put in plans in your head because you ask yourself what do
[35:03.600 -> 35:07.240] you want to achieve don't you and what
[35:05.760 -> 35:09.480] you want to achieve is different at
[35:07.240 -> 35:11.120] different stages in your life. You know
[35:09.480 -> 35:14.000] you start off my, I remember the first thing
[35:11.120 -> 35:15.720] I want to do, I want to have my own house. You
[35:14.000 -> 35:18.120] know I mean we got our own family house
[35:15.720 -> 35:21.120] I was 18, our first time we bought a
[35:18.120 -> 35:23.320] house. You know it was great but then I
[35:21.120 -> 35:25.640] think as a working-class bloke I want
[35:23.320 -> 35:26.320] to pay my mortgage off. I want to pay my, you know,
[35:26.320 -> 35:32.040] because then no one can take that away from me. I'll always have a house over my head, you know.
[35:32.040 -> 35:36.200] It's a bit of a negative thought as well as a positive thought. But then you set different
[35:36.200 -> 35:41.040] barriers where you want to be. People say, what's enough money? How many times people said to you,
[35:41.040 -> 35:46.860] what's enough money? There is no enough. It's not the whole point The whole context of money is not about what's enough
[35:47.400 -> 35:48.940] You're playing a game
[35:48.940 -> 35:53.400] You're playing to win. There's no limit. You don't stop you don't ever stop
[35:54.040 -> 35:58.020] Because once you stop what else is there to do so you don't think you've made it. Oh, of course
[35:58.020 -> 36:02.840] No, I'm on a journey. I'm nowhere near come to the end of it. It's like people say to me Wow
[36:03.120 -> 36:05.280] Darts was a tiny little business,
[36:05.280 -> 36:13.200] it's now massive. What's second biggest rated sport behind soccer on Sky? We haven't started.
[36:13.200 -> 36:18.320] People with small visions think we've made it. That's because they haven't got the vision.
[36:18.320 -> 36:22.500] World domination, global domination. By the way, you're never going to hit the target
[36:22.500 -> 36:25.600] you set. So you never ever stop. Because if the day you stop, you're never gonna hit the target you set, so you never ever stop.
[36:25.600 -> 36:29.800] Because if the day you stop you're weak, and the day you're weak you won't be a
[36:29.800 -> 36:34.120] success. But there's that great quote, I think it was Joe Louis that said it's
[36:34.120 -> 36:38.220] hard to get up and run when you're wearing silk pajamas Barry, so how, when
[36:38.220 -> 36:44.160] you look at your your home and it's and you're surrounded by opulence and wealth
[36:44.160 -> 36:45.140] and all the trappings
[36:45.140 -> 36:53.340] of the success that you have enjoyed. But how do you keep that that mindset?
[36:53.340 -> 36:57.720] It's an attitude, you see with Joe Lewis said that, he's coming out of an
[36:57.720 -> 37:06.640] environment of complete and utter poverty, probably troubled
[37:02.560 -> 37:08.760] childhood, dealing with very unsavory
[37:06.640 -> 37:11.720] characters, having to earn a living with his
[37:08.760 -> 37:16.240] fists and suddenly he gets silk
[37:11.720 -> 37:18.480] pajamas. That's a quantum stage of his
[37:16.240 -> 37:21.720] life that's very difficult to evaluate.
[37:18.480 -> 37:24.800] My grandfather was a oil tanker driver for
[37:21.720 -> 37:27.860] 40 years, all he
[37:23.540 -> 37:30.740] talked about was retiring at 65 and once
[37:27.860 -> 37:32.960] he got to 65 he sat in his chair and he
[37:30.740 -> 37:36.420] was dead two years later, happens to a lot
[37:32.960 -> 37:38.720] of people, that's because they set
[37:36.420 -> 37:41.720] different targets, the answer is to have an
[37:38.720 -> 37:44.660] open-ended approach to say I just want to
[37:41.720 -> 37:47.140] be the best I can be every day of my
[37:44.660 -> 37:45.880] life, every hour of my life every hour of my
[37:45.880 -> 37:51.240] life there isn't a day off there isn't a time off mentally you know I mean I have
[37:51.240 -> 37:56.800] holidays I sit around sometimes I go fishing a lot but I'm always thinking
[37:56.800 -> 38:01.000] and I have some great ideas when I'm thinking you know some some of them may
[38:01.000 -> 38:05.600] work some don't work you mustn't take the easy way out.
[38:05.600 -> 38:07.760] You mustn't, it's so tempting.
[38:07.760 -> 38:11.140] Because again, it comes back to what is enough?
[38:11.140 -> 38:15.960] Enough is not a material question, it's a mental question.
[38:15.960 -> 38:18.240] Enough is when your brain says,
[38:18.240 -> 38:20.920] I really don't wanna get out of this chair anymore.
[38:22.260 -> 38:23.720] That's enough.
[38:23.720 -> 38:28.520] Enough is when you just lose that passion to do what you've loved
[38:28.520 -> 38:34.440] doing every day of your life. And please God, you can never say for sure, it's a cruel world
[38:34.440 -> 38:40.120] as we know, that you keep that feeling in your head and it drives you forward every
[38:40.120 -> 38:46.040] day. And that's why it has to be a game because it's too serious to be treated
[38:46.040 -> 38:52.680] seriously. On our podcast we love to highlight businesses that are doing
[38:52.680 -> 38:56.720] things a better way so you can live a better life and that's why when I found
[38:56.720 -> 39:01.200] Mint Mobile I had to share. So Mint Mobile ditched retail stores and all
[39:01.200 -> 39:08.760] those overhead costs and instead sells their phone plans online and passes those savings to you. And for a limited time they're
[39:08.760 -> 39:12.900] passing on even more savings with a new customer offer that cuts all Mint Mobile
[39:12.900 -> 39:18.980] plans to $15 a month when you purchase a three-month plan. That's unlimited talk
[39:18.980 -> 39:27.520] text and data for $15 a month and And by the way, the quality of Mint Mobile's wireless service in
[39:27.520 -> 39:32.720] comparison to providers that we've worked with before is incredible. Mint Mobile is here to
[39:32.720 -> 39:38.800] rescue you with premium wireless plans for $15 a month. So say goodbye to your overpriced wireless
[39:38.800 -> 39:50.380] plans, those jaw-dropping monthly bills, those unexpected overages, because all the plans come with unlimited talk and text and high speed data delivered on the nation's largest 5G network. Use
[39:50.380 -> 39:54.860] your own phone with any Mint Mobile plan, bring your phone number along with all your
[39:54.860 -> 40:00.100] existing contacts. So ditch overpriced wireless with Mint Mobile's limited time deal and
[40:00.100 -> 40:05.280] get premium wireless service for just $15 a month. To get this new customer offer
[40:05.280 -> 40:07.960] and your new three month unlimited wireless plan
[40:07.960 -> 40:12.640] for just 15 bucks a month, go to mintmobile.com slash HPP.
[40:12.640 -> 40:16.100] That's mintmobile.com slash HPP.
[40:16.100 -> 40:18.760] Cut your wireless bill to 15 bucks a month
[40:18.760 -> 40:21.920] at mintmobile.com slash HPP.
[40:21.920 -> 40:24.200] Additional taxes, fees, and restrictions apply.
[40:24.200 -> 40:27.000] See Mint Mobile for details.
[40:27.000 -> 40:35.000] Unusual things happen every day of your life. How you deal with them makes you unusual.
[40:35.000 -> 40:39.000] Everybody in this world has got one, not everybody, but pretty well everyone's different.
[40:39.000 -> 40:44.000] They've all got a different DNA. I think the odds of having the same DNA are 14 million to one.
[40:44.000 -> 40:48.480] So we all deal with things differently and we're all different and people have different
[40:48.480 -> 40:53.820] approaches and different ways and different thoughts in their head, different circumstances.
[40:53.820 -> 40:58.040] Everybody in the world is absolutely better than anybody else at something.
[40:58.040 -> 41:02.720] The sadness is most of them don't find out what it is because they don't get the opportunity.
[41:02.720 -> 41:05.400] But nature says that they must be better at something than everyone else because they don't get the opportunity.
[41:01.680 -> 41:06.560] But nature says that they must be better
[41:05.400 -> 41:09.040] at something than everyone else because
[41:06.560 -> 41:11.920] they're different. When you get into a
[41:09.040 -> 41:14.200] situation in life and you're on some
[41:11.920 -> 41:17.560] sort of progression you have to make a
[41:14.200 -> 41:19.920] lot of decisions and sometimes they'll
[41:17.560 -> 41:22.600] come at you from really bizarre angles
[41:19.920 -> 41:24.680] and you can mix a lot of these rules by
[41:22.600 -> 41:25.000] the way together. I'll tell you a little story
[41:25.680 -> 41:28.360] So I'm doing my Conkers in
[41:29.320 -> 41:33.440] 1989 for those of you don't understand what your Conkers is. It's not a good time
[41:33.960 -> 41:38.080] I'm losing millions of pound. I owe the bank millions of pounds
[41:38.880 -> 41:42.560] And like a fire coming out for the later championship rounds
[41:43.040 -> 41:48.360] I'm getting close to having enough. I learned more during this period by the way than I learned the whole of
[41:48.360 -> 41:53.560] my life. I never shared that time with anybody, wives, family, anything. It wasn't
[41:53.560 -> 41:59.400] their job to know, it was my job to fix. And I had an event starting, it was the
[41:59.400 -> 42:09.560] European Snooker League, I think it was starting in January 89 and Christmas Eve 1988 I
[42:09.560 -> 42:15.060] had one last pitch I needed a sponsor for three hundred thousand pound and I
[42:15.060 -> 42:19.540] didn't have one and I was losing so much money this was like for the first time I
[42:19.540 -> 42:24.160] actually thought I'm a chartered accountant I can always get a job so I
[42:24.160 -> 42:26.360] wasn't gonna starve I wasn't gonna
[42:24.680 -> 42:29.320] starve, I wasn't gonna be in trouble,
[42:26.360 -> 42:31.240] but the dreams of what I was thinking of
[42:29.320 -> 42:33.880] my life was gonna be clearly wasn't
[42:31.240 -> 42:37.200] happening. I got off at Slough station to
[42:33.880 -> 42:39.160] see Trust House 40. The managing director
[42:37.200 -> 42:41.160] there was a guy called Alan Hearn, no
[42:39.160 -> 42:44.400] relation but interesting, same
[42:41.160 -> 42:46.520] surname. Four o'clock I got off the train
[42:44.400 -> 42:46.360] at Slough and it started to snow.
[42:46.360 -> 42:48.040] It was like a Dickens novel.
[42:48.040 -> 42:50.680] Walked into it, my heart wasn't in it at all.
[42:50.680 -> 42:52.240] Got in to see Mr. Hearn.
[42:52.240 -> 42:53.200] He said, what have you got for me?
[42:53.200 -> 42:55.560] I said, and I started the sales pitch,
[42:55.560 -> 42:58.200] which I'm generally quite good at, but this was awful.
[42:58.200 -> 43:01.160] My heart, it was, I'd had too much of a battering.
[43:01.160 -> 43:04.920] I'd lost too many deals, finished it in 20 minutes.
[43:04.920 -> 43:05.560] Quite honestly,
[43:05.560 -> 43:10.520] I was an embarrassment to be there. And he looked at me and he said, it's Christmas Eve.
[43:10.520 -> 43:16.680] It's 4.30 Christmas Eve. I went, I know. He said, you must really need this. And I said,
[43:16.680 -> 43:22.920] tell the truth. I said, I do. I really need this. And he said, well, I've got no money.
[43:22.920 -> 43:25.920] And that was like someone kicked me straight in the lower region.
[43:25.920 -> 43:28.720] So I thought, well, that's it.
[43:28.720 -> 43:30.160] I can't do more than I've done.
[43:30.160 -> 43:31.680] I've given it the best shot.
[43:31.680 -> 43:35.720] I've had two years of absolutely nightmares
[43:35.720 -> 43:39.420] and I've shouldered it on my own, probably a mistake.
[43:39.420 -> 43:41.620] So I just thought, well, I'll go out with some class.
[43:41.620 -> 43:43.240] And I said, well, Mr. Hearn,
[43:43.240 -> 43:44.440] thank you very much for seeing me.
[43:44.440 -> 43:45.000] I appreciate it's Christmas Eve. Hearn thank you very much
[43:43.840 -> 43:47.000] for seeing me I appreciate it's
[43:45.000 -> 43:49.800] Christmas Eve let me wish you and your
[43:47.000 -> 43:52.640] family a happy new year I turn around to
[43:49.800 -> 43:55.120] walk out the door and he said but I've
[43:52.640 -> 43:57.360] got hotel rooms I said what does that
[43:55.120 -> 43:59.920] mean it's what I've got no money I said
[43:57.360 -> 44:01.640] no I understood that bit he said but I've
[43:59.920 -> 44:04.000] got hotel rooms he said and at that time
[44:01.640 -> 44:07.120] Trust House Forty Ed Sandy Lane in
[44:04.000 -> 44:06.120] Barbados Plaza Atheneum Paris Waldorf hotel rooms he said and at that time Trust House Forty had Sandy Lane in
[44:03.920 -> 44:08.880] Barbados, Plaza Atheneum in Paris,
[44:06.120 -> 44:11.480] Waldorf in London, they're great hotels.
[44:08.880 -> 44:13.920] He said I will give you three hundred thousand pound of
[44:11.480 -> 44:17.280] hotel rooms but no money for this
[44:13.920 -> 44:18.880] sponsorship and we shook hands. I left by
[44:17.280 -> 44:21.440] the time I got, walked back to Slough
[44:18.880 -> 44:23.200] Station I'd sold the lot to mates of mine
[44:21.440 -> 44:27.960] in the travel business at a 40% discount for
[44:24.200 -> 44:31.880] cash I got 180 grand that 180 grand
[44:27.960 -> 44:34.280] saved my life saved my business and saved
[44:31.880 -> 44:36.240] me more importantly show me that you're
[44:34.280 -> 44:38.000] never completely finished you know while
[44:36.240 -> 44:40.520] you're breathing there's fighting the old
[44:38.000 -> 44:43.200] dog that was a 12-round knockout for me
[44:40.520 -> 44:45.240] in my world but it taught me lots of
[44:43.200 -> 44:47.600] things it taught me that when
[44:44.960 -> 44:49.800] you're in situations like that the
[44:47.600 -> 44:52.000] situation will define you as a person as
[44:49.800 -> 44:54.400] well as you will define the situation
[44:52.000 -> 44:56.400] and you learn more about yourself in
[44:54.400 -> 44:58.080] adversity than you'll ever learn in
[44:56.400 -> 45:00.120] success. And what did you learn about
[44:58.080 -> 45:02.880] yourself that surprised you? I've got
[45:00.120 -> 45:08.960] some nuts mate I got I'm unbeatable, I'm
[45:02.960 -> 45:08.960] totally and completely unequivocally
[45:08.960 -> 45:12.960] unbeatable. But you didn't know that
[45:10.720 -> 45:14.960] before right? No, I didn't know how
[45:12.960 -> 45:18.320] unbeatable because I'd never been
[45:14.960 -> 45:20.800] beaten that badly, it's like a fighter just
[45:18.320 -> 45:22.240] look at it as a fight, there's plenty of times
[45:20.800 -> 45:24.960] you go in the ring you fancy the job
[45:22.240 -> 45:27.280] you're unbeatable, yeah yeah, it's all in the
[45:24.960 -> 45:29.440] head, other times you go in the ring, you fancy the job, you're unbeatable. Yeah, yeah. It's all in the head. Other times you go in the ring, think, this keys is too good for me.
[45:29.440 -> 45:31.040] You've lost before you start.
[45:31.040 -> 45:31.440] Yeah.
[45:31.440 -> 45:37.600] It's in the head. But over a period of time, you learn a little bit more about yourself
[45:37.600 -> 45:48.740] because you have more experience in different circumstances. Then you find out what you really are. I Found out I'm unbeatable. I can't be beat. It's impossible
[45:49.200 -> 45:55.740] You can dent me you can damage me. You're never ever gonna beat me. I'm too happy not to exist
[45:56.840 -> 46:01.860] Go on tell us what that actually takes us nicely on to rule number seven, doesn't it? Life ends in tears
[46:02.080 -> 46:05.400] Yeah, so I'm just all up my father never taught me anything because he was you know, he wasn't an active father number seven doesn't it? Life ends in tears. Yeah. So smile for the rest of your life.
[46:05.400 -> 46:09.720] My father never taught me anything because he was, you know, he wasn't an active father.
[46:09.720 -> 46:14.560] Yeah. But what he did say was, don't waste a minute son. Yeah. Don't waste a minute.
[46:14.560 -> 46:18.480] Everyone knows this. Everyone knows this already, but we all walk around obsessed with the tiny
[46:18.480 -> 46:23.360] little things that gets down or frustrate us or missing a buzz or you've managed to
[46:23.360 -> 46:28.240] get rid of those things. Like how have you done done that well okay I think you just compartmentalize your brain it's
[46:28.240 -> 46:31.220] a such what's important what is important in your life you know you can
[46:31.220 -> 46:34.880] make a list couldn't you most important in your life family without a doubt as
[46:34.880 -> 46:39.180] don't I plug my book but business a close second is what it says on the back
[46:39.180 -> 46:42.720] page and that's exactly what it is everyone knows but when it comes to
[46:42.720 -> 46:46.920] Sunday lunch around my house you talk, my wife will pick up your plate
[46:46.920 -> 46:48.080] and give it to the dog.
[46:49.520 -> 46:50.340] End of story.
[46:51.240 -> 46:52.920] No one disagrees.
[46:52.920 -> 46:54.040] The woman's in control.
[46:55.000 -> 46:57.600] She's in charge, she's the matriarch of the family.
[46:57.600 -> 46:58.760] And that's how it should be.
[46:58.760 -> 47:02.480] Well, I've been used to that, succession of time.
[47:02.480 -> 47:06.240] When my grandfather retired at 65 I remember him saying
[47:06.240 -> 47:10.800] about a month before he retired to my grandmother, Gladys I don't know what
[47:10.800 -> 47:14.560] we're gonna do when we retire because my pension is only gonna be three or four
[47:14.560 -> 47:19.440] quid a month or week or whatever, how are we gonna survive? She said well we've
[47:19.440 -> 47:23.280] always got our savings Will and he looked at her and never forget his face
[47:23.280 -> 47:26.840] savings? We're talking about savings? She said well I've always put a few savings will and he looked at her and never forget his face savings we're
[47:24.720 -> 47:30.160] talking about savings as you said well
[47:26.840 -> 47:34.320] I've always put a few pound away have you
[47:30.160 -> 47:36.880] had no idea been married 45 years he had
[47:34.320 -> 47:39.400] no idea he said how much have we got
[47:36.880 -> 47:43.120] she's a little over six thousand pound he
[47:39.400 -> 47:44.840] nearly had a heart attack six thousand pound
[47:43.120 -> 47:45.760] I mean that
[47:44.080 -> 47:47.000] was enough to buy a little bungalow by the
[47:45.760 -> 47:50.680] way when you retired in Shoeburyness
[47:47.000 -> 47:52.520] and some change. Go through your life I mean
[47:50.680 -> 47:54.920] it's terribly easy to say and look
[47:52.520 -> 47:57.760] people are out there suffering we're in a
[47:54.920 -> 47:59.440] recession there's gonna the gap between
[47:57.760 -> 48:01.960] the haves and the have-nots is widening
[47:59.440 -> 48:03.440] every day we've got to do something we've got
[48:01.960 -> 48:05.640] to do a lot about it because this
[48:03.440 -> 48:05.880] country is unique and without getting too deep
[48:05.880 -> 48:08.160] We don't look unique enough for me
[48:09.040 -> 48:10.720] but
[48:10.720 -> 48:18.680] Somehow the other you've got to try and push that to one side because we're we're going through the motions of waiting to die
[48:20.120 -> 48:22.120] so deal with it and
[48:23.520 -> 48:29.000] You do know I think life begins with smiles and ends with tears, doesn't it?
[48:29.000 -> 48:31.000] That's one thing you can't change.
[48:31.000 -> 48:32.000] So there's no point in...
[48:32.000 -> 48:35.000] When you can't affect anything, don't give it a moment's thought,
[48:35.000 -> 48:37.000] because that moment is a wasted thought,
[48:37.000 -> 48:39.000] and you could be thinking about something else.
[48:39.000 -> 48:42.000] And as you get older, you're now 74,
[48:42.000 -> 48:44.000] are you more aware of your mortality?
[48:44.000 -> 48:46.600] Yeah. Do you sort of fear the end or not?
[48:46.600 -> 48:51.800] I spend most of my time planning how I can get around inheritance tax. I hate it. You know,
[48:51.800 -> 48:56.240] 40% of government. That's a very practical way of looking at it. 40% you've already paid tax on,
[48:56.240 -> 49:01.040] by the way. I know, I know. Don't tell me, don't tell me. It's absolutely disgraceful. But then
[49:01.040 -> 49:09.960] I start thinking about there's other things we can do. I think there's three stages. Actually, there's five stages in life, but really three for most people.
[49:09.960 -> 49:14.920] Number one is the selfish stage, when you're fighting to get out of wherever you are, or
[49:14.920 -> 49:16.280] fighting to achieve you.
[49:16.280 -> 49:20.560] Whatever you're doing, you can be a rich kid, you're still going to be selfish.
[49:20.560 -> 49:22.040] Poor doesn't change anything.
[49:22.040 -> 49:23.040] It's an attitude.
[49:23.040 -> 49:29.120] Perhaps you're not a nice husband, perhaps you're not the nicest father, you're so determined to succeed
[49:29.120 -> 49:33.840] you've got to run over people to get there. There'll be casualties, then you
[49:33.840 -> 49:38.400] get to a certain stage where you think I'm getting there. Inside you start to
[49:38.400 -> 49:42.200] relax, your metabolism slows down a little bit. Now I used to have a terrible
[49:42.200 -> 49:50.520] temper when I was younger, that's gone, it's gone. The third stage is where you say well that's all taken care of now so
[49:50.520 -> 49:54.280] I can look at my community or where I come from and perhaps do a little bit of
[49:54.280 -> 49:59.160] good to that. It does go to number four, we can say I can look at my country and
[49:59.160 -> 50:02.680] say how can I do well for the country and number five is how can I do well for
[50:02.680 -> 50:07.600] the world but unless
[50:04.080 -> 50:10.560] you're Jeff Bezos or Bill Gates or Warren
[50:07.600 -> 50:12.720] Buffett very rarely do we get to number five
[50:10.560 -> 50:14.520] I don't suppose I'll have a dramatic
[50:12.720 -> 50:16.240] effect on the world but I can have an
[50:14.520 -> 50:18.760] effect on where I came from and the
[50:16.240 -> 50:22.000] community I work in and that is
[50:18.760 -> 50:25.160] actually another target as for later in
[50:22.000 -> 50:26.720] life because the great
[50:24.400 -> 50:30.640] thing about making money and being
[50:26.720 -> 50:33.200] successful is the race is over when you've
[50:30.640 -> 50:35.680] done that. There isn't a chapter on what
[50:33.200 -> 50:38.000] to do with it, so you might as well do some
[50:35.680 -> 50:39.600] good with it. See that reminds us a few of
[50:38.000 -> 50:42.000] our previous guests that we've
[50:39.600 -> 50:44.720] interviewed Barry have spoken about a book
[50:42.000 -> 50:46.400] called the second mountain by an American
[50:44.720 -> 50:46.480] writer called David Brooks that says Barry have spoken about a book called The Second Mountain by an American
[50:44.800 -> 50:48.480] writer called David Brooks that says
[50:46.480 -> 50:51.240] that the first mountain of your life is
[50:48.480 -> 50:53.160] your stages one and two. Yeah. The second mountain
[50:51.240 -> 50:56.640] is stage three when you start thinking
[50:53.160 -> 50:59.200] about legacy and wider impact. So how do
[50:56.640 -> 51:02.960] you intend to make a difference to a wider
[50:59.200 -> 51:04.760] community? Well it's not something I
[51:02.960 -> 51:07.760] publicized number one because I always
[51:04.760 -> 51:05.800] hate people you know.
[51:06.400 -> 51:09.440] Charity, charity, giving charity publicly is
[51:09.440 -> 51:10.480] not really charity.
[51:11.120 -> 51:15.320] So we started the Matram Family Foundation and
[51:15.320 -> 51:19.160] we support various, mainly children's hospices.
[51:19.160 -> 51:21.240] Wherever I have a place of business.
[51:22.040 -> 51:24.600] So in Bristol, where Weld Snooker's based, I
[51:24.600 -> 51:26.680] have a children's hospice there. Sheffield, which is very important to me, I have a place of business. So in Bristol where World Snooker's based, I have a
[51:24.720 -> 51:28.320] children's hospice there. Sheffield which
[51:26.680 -> 51:31.640] is very important to me, I have a hospice
[51:28.320 -> 51:33.800] there, couple in London, one in
[51:31.640 -> 51:35.040] Stoke, funnily enough, because Stoke's
[51:33.800 -> 51:39.280] where a lot of darts players come from.
[51:35.040 -> 51:41.080] Okay. And a particular scheme on for the
[51:39.280 -> 51:43.840] kids in Dagenham where I was born.
[51:41.080 -> 51:47.000] And that's a beginning, there's not, we
[51:43.840 -> 51:50.740] haven't finished at all, but as I say, the game, the business game is over. What do you want to do? If you
[51:50.740 -> 51:54.260] could get to a stage in your life where you sit there, I can't think of anything
[51:54.260 -> 51:59.820] I need. I need to get up in the morning, I need to watch some competitive sport
[51:59.820 -> 52:03.460] where I see people really achieving their dreams and entertaining me by
[52:03.460 -> 52:05.840] their excellence. but me personally
[52:06.400 -> 52:12.600] Just give me another day and why you're doing that, you know, you've been quite smart. You've had a few results
[52:13.040 -> 52:14.720] God's been kind to you
[52:14.720 -> 52:18.920] There's a surplus there that will be used again. I don't think I've ever talked about this before
[52:19.040 -> 52:21.600] It's not something I really want to share to be honest with you
[52:21.600 -> 52:28.100] Let's talk about what are the reasons why the race has been successful even though you say God knows how you've given us your life lessons in this
[52:28.700 -> 52:33.700] Interview and number eight on your life lessons is nothing will change by sitting on the sofa
[52:34.140 -> 52:39.040] Well, it's a little bit like the work ethic one really but sitting on the sofa comes in different stages
[52:39.040 -> 52:41.040] You can start off by being lazy
[52:41.060 -> 52:47.320] what worries me today, especially amongst some of the
[52:44.920 -> 52:50.560] youngsters that I see is that there's not
[52:47.320 -> 52:53.200] enough get up and go and a lot of that
[52:50.560 -> 52:56.120] is society's problem. It's not, the kids
[52:53.200 -> 52:57.760] weren't born like that, you know, maybe they
[52:56.120 -> 53:00.840] didn't get enough parental guidance
[52:57.760 -> 53:03.960] maybe, maybe they didn't get enough
[53:00.840 -> 53:05.640] activities at school maybe, maybe they
[53:03.960 -> 53:05.600] got in with a wrong crowd who'd failed
[53:05.600 -> 53:10.340] earlier, I don't know, but for whatever reason is we need to get people
[53:10.340 -> 53:15.040] motivated to do something. If the facilities don't exist, I'm a big
[53:15.040 -> 53:18.420] believer in government spending on sport, which I don't think is anywhere near
[53:18.420 -> 53:23.040] enough. I think we should be spending the same amount of money on sport as we send
[53:23.040 -> 53:26.480] on defence. There's a
[53:24.880 -> 53:28.640] percentage of gross national product
[53:26.480 -> 53:30.880] that we allocate to overseas good
[53:28.640 -> 53:32.520] causes and yet we've got 30%
[53:30.880 -> 53:34.680] of children undernourished in this
[53:32.520 -> 53:37.000] country. All these things I can't live
[53:34.680 -> 53:40.720] with, I don't see the rationale to it.
[53:37.000 -> 53:43.240] But when you look at kids, it's depressing
[53:40.720 -> 53:45.400] sometimes and it may be not their
[53:43.240 -> 53:45.720] fault but it's very easy to get in that rut.
[53:46.480 -> 53:52.520] Gang culture, peer pressure against kids. We talk about carrying knives and things like that, you know.
[53:53.560 -> 53:55.560] Hardly ever did I see a knife growing up.
[53:56.040 -> 53:58.960] See a lot of people who were tough guys, a lot of people could fight,
[53:59.400 -> 54:04.260] but they weren't, you know, there wasn't the drugs and all that sort of stuff as much as there is today.
[54:04.260 -> 54:06.900] And this is an issue that's got to be dealt with because
[54:06.900 -> 54:11.160] these kids got... if you take away someone's dream, I had a dream, you had a dream, we all
[54:11.160 -> 54:15.520] had dreams when we were growing up. What worries me about today's society is not
[54:15.520 -> 54:19.800] enough kids have a dream and it's our job to give them that dream, some how or the other.
[54:19.800 -> 54:23.440] If you were given 30 seconds or a minute in front of a bunch of young people,
[54:23.440 -> 54:26.880] what do you say to drive that message home to them?
[54:26.880 -> 54:29.120] I've done lots of things with young people.
[54:30.120 -> 54:31.880] I used to do some stuff in the East End London
[54:31.880 -> 54:35.800] with the police on kids who are on second or third chances.
[54:35.800 -> 54:37.280] And I used to ask them questions,
[54:37.280 -> 54:38.580] and it used to horrify me.
[54:39.800 -> 54:41.680] First question was always,
[54:41.680 -> 54:43.480] hands up, how many of you get out of bed
[54:43.480 -> 54:48.000] before midday on
[54:44.200 -> 54:50.520] Saturday? Six out of 20. How many of you have
[54:48.000 -> 54:53.040] got a part-time job, a proper job, not
[54:50.520 -> 54:55.920] running bits of paper around for
[54:53.040 -> 55:00.080] bouncers to sell drugs to people? Proper
[54:55.920 -> 55:02.400] job, part-time or full-time? Six out of 20. And the
[55:00.080 -> 55:06.440] worst, how many of you do active sport?
[55:02.400 -> 55:09.280] Six out of 20. It's a bad percentage. When we were growing up everybody tried to do anything. One of
[55:09.280 -> 55:12.480] the things you know I always think about darts is you know not everyone can be a
[55:12.480 -> 55:16.880] professional footballer but kids can take a dartboard in their bedroom and
[55:16.880 -> 55:20.760] smash the granny out of the treble twenty and come out and play on the
[55:20.760 -> 55:27.320] developmental tour and win a few bob and be a hero in
[55:24.400 -> 55:29.320] their community because they're not
[55:27.320 -> 55:31.480] professional footballers, they're blokes
[55:29.320 -> 55:33.640] that might earn 20 grand a year and suddenly
[55:31.480 -> 55:35.640] earning 200 grand a year but they
[55:33.640 -> 55:39.720] look like the bloke around the corner.
[55:35.640 -> 55:41.480] So that accessibility is why boxing has
[55:39.720 -> 55:43.800] always been so special because you can
[55:41.480 -> 55:47.960] come out nothing and just on your own
[55:43.800 -> 55:47.840] efforts you can become something.
[55:47.840 -> 55:49.920] My job was, cause I wasn't good enough.
[55:49.920 -> 55:51.460] I mean, I would have liked to have been them.
[55:51.460 -> 55:53.400] Looking back, I'm glad I weren't.
[55:53.400 -> 55:57.160] Cause my job goes on forever until the good Lord takes me.
[55:57.160 -> 56:00.880] But you know, that extra ability to go that extra mile
[56:00.880 -> 56:03.200] is what we've got to put in the kids today.
[56:03.200 -> 56:07.360] And it comes down
[56:04.080 -> 56:09.560] like everything to money. We spend so many
[56:07.360 -> 56:11.760] billion a year on defence to
[56:09.560 -> 56:13.680] safeguard this country, which I accept,
[56:11.760 -> 56:15.320] but we're safeguarding the character of
[56:13.680 -> 56:17.280] the country and sport builds that
[56:15.320 -> 56:19.560] character of that country. So my
[56:17.280 -> 56:22.360] mindset says spend the same on both.
[56:19.560 -> 56:25.840] It's not about inviting Test Match
[56:22.360 -> 56:27.400] players or footballers to Downing Street for a photo
[56:27.400 -> 56:30.720] opportunity with the then incumbent Prime Minister.
[56:30.720 -> 56:35.560] I wouldn't go until you start doing something for grassroots that gets on my wavelengths
[56:35.560 -> 56:41.080] where every kid's got a chance, not just private school kids.
[56:41.080 -> 56:45.920] Equal opportunity, barriers to entry to
[56:43.420 -> 56:48.760] be removed, everything should be based on
[56:45.920 -> 56:53.640] ability because life is a meritocracy.
[56:48.760 -> 56:55.720] End of speech. Number nine on your list
[56:53.640 -> 56:57.800] for life is avoid being a secret. If
[56:55.720 -> 57:00.280] you're good, admit it. If you're great,
[56:57.800 -> 57:01.840] shout it from the rooftops. When I wrote
[57:00.280 -> 57:06.280] that I didn't realize how smart that was.
[57:01.840 -> 57:05.360] When you look at sport today
[57:05.640 -> 57:09.440] It's more important to be famous than be good. That's a bit of a generalization
[57:09.800 -> 57:15.760] But if you're not famous, you're never going to maximize your commercial earnings so many great sportsmen have gone under the radar
[57:16.320 -> 57:22.320] Take Errol Graham, one of the greatest middleweights of all time. He wasn't particularly famous
[57:22.320 -> 57:26.400] He didn't have a style that was particularly attractive commercially and no one wanted to fight him because he
[57:26.400 -> 57:32.600] was so good. He never made any money. Chris Eubank, Nigel Benn, I believe
[57:32.600 -> 57:36.320] Errol Graham would have boxed their ears off. Yeah, yeah. He never got the chance. So
[57:36.320 -> 57:41.400] it's about opportunity, it's about taking your chance at the right time. It's so
[57:41.400 -> 57:48.280] important in today's world to be
[57:44.720 -> 57:50.680] known. A huge social media following, you
[57:48.280 -> 57:52.840] know, look at the YouTube boxes, I mean
[57:50.680 -> 57:54.560] good luck to them, listen, good luck to
[57:52.840 -> 57:57.160] everybody that makes a living, it's a tough
[57:54.560 -> 57:59.840] old world, but don't tell me they're any
[57:57.160 -> 58:01.760] good, because they're not, but they're very
[57:59.840 -> 58:03.880] famous and they make millions and
[58:01.760 -> 58:06.000] millions of pounds more than a kid who's
[58:03.880 -> 58:06.000] come up the hard way and paid it, you know, famous and they make millions and millions of pounds more than a kid who's
[58:03.880 -> 58:09.640] come up the hard way and paid it, you know,
[58:06.000 -> 58:12.160] doesn't seem fair. When I was a chartered
[58:09.640 -> 58:13.560] accountant, I was from a different area
[58:12.160 -> 58:15.440] in those days, I was very lucky to become
[58:13.560 -> 58:18.680] a charter, to get in in the first place
[58:15.440 -> 58:21.840] from where I came from was unusual.
[58:18.680 -> 58:24.560] On occasions, not every day, I qualified
[58:21.840 -> 58:25.880] very young, I
[58:22.800 -> 58:29.120] was probably one of, if not the youngest
[58:25.880 -> 58:31.640] fellow of the Institute, full-time, I was,
[58:29.120 -> 58:34.640] I mean I'm super smart, now don't tell
[58:31.640 -> 58:36.240] lies, tell the truth. I used to wear a
[58:34.640 -> 58:39.600] white suit to work every now
[58:36.240 -> 58:43.240] and again, yeah, and people used to go
[58:39.600 -> 58:45.560] potty, but everyone knew who I was, when it
[58:43.240 -> 58:45.520] come up for thinking about jobs or but everyone knew who I was. When it come
[58:43.480 -> 58:48.960] up for thinking about jobs or
[58:45.520 -> 58:50.440] promotions, they knew me. They wouldn't have
[58:48.960 -> 58:52.840] known me otherwise, I'd have just been
[58:50.440 -> 58:54.280] another faceless individual. But I turned
[58:52.840 -> 58:56.760] up looking like John Travolta every
[58:54.280 -> 58:59.200] now and again and people would take the
[58:56.760 -> 59:01.880] mic. I remember getting into a lift with
[58:59.200 -> 59:03.840] a senior partner of my firm, one of the
[59:01.880 -> 59:05.440] biggest firms in the world, and he looked
[59:03.840 -> 59:05.800] down his
[59:04.240 -> 59:09.800] glasses, I'm in this white suit, and he
[59:05.800 -> 59:14.240] said, do you work here? I went, yes sir,
[59:09.800 -> 59:16.440] I'm Hearn from such-and-such. Good
[59:14.240 -> 59:17.840] lord, he remembered me the rest of his
[59:16.440 -> 59:20.640] career, and there's hundreds and hundreds of
[59:17.840 -> 59:24.240] people in that office. So when you talk
[59:20.640 -> 59:26.680] about boxers, we talk about personality as
[59:24.240 -> 59:25.600] opposed to ability.
[59:25.600 -> 59:28.320] Great if you've got both, but that's quite rare.
[59:28.320 -> 59:32.000] But then you go, look, isn't that not the case in all sports?
[59:32.000 -> 59:34.400] Is a cricketer better now than he was 20 years ago?
[59:34.400 -> 59:35.320] So who knows?
[59:35.320 -> 59:36.200] Is a boxer better?
[59:36.200 -> 59:36.840] Who knows?
[59:36.840 -> 59:38.200] Is a snooker player?
[59:38.200 -> 59:40.240] How many people know Ronnie O'Sullivan in comparison?
[59:40.240 -> 59:43.680] I mean, difficult to say that because Ronnie's been around for years and years and years.
[59:43.680 -> 59:47.800] But the personality and what and years, but the
[59:44.800 -> 59:49.760] personality and what they say, the media
[59:47.800 -> 59:52.440] work they do, how much they put themselves
[59:49.760 -> 59:54.680] out, that's why I say to people, you know if
[59:52.440 -> 59:56.400] you look back on the snooker era, I got
[59:54.680 -> 59:58.720] eight snooker players in a room and said
[59:56.400 -> 01:00:03.240] right we're in a soap opera here boys,
[59:58.720 -> 01:00:05.200] we all need a role, so I'm not going to
[01:00:03.240 -> 01:00:05.960] change anybody, but I'm not going to change
[01:00:03.520 -> 01:00:09.480] anybody but I'm going to accelerate and
[01:00:05.960 -> 01:00:11.880] accentuate your personality. So Dennis
[01:00:09.480 -> 01:00:13.560] Taylor, you're the little lovable fat
[01:00:11.880 -> 01:00:15.840] Irishman that tells jokes, tells jokes
[01:00:13.560 -> 01:00:18.160] all the time Dennis. Griffiths, you're
[01:00:15.840 -> 01:00:20.160] Welsh so you think you can sing so when
[01:00:18.160 -> 01:00:21.560] you're playing snooker have a little
[01:00:20.160 -> 01:00:23.960] sing-song every now and again and comb
[01:00:21.560 -> 01:00:26.480] your hair all the time. Davis, you're the
[01:00:23.960 -> 01:00:26.480] boring one, wear a white shirt, black tie, sing song every now and again and comb your hair all the time. Davis you're the
[01:00:23.880 -> 01:00:28.480] boring one, wear a white shirt, black tie,
[01:00:26.480 -> 01:00:31.400] you only drink water and you don't talk.
[01:00:28.480 -> 01:00:33.400] Jimmy you're the artful dodger, you
[01:00:31.400 -> 01:00:35.240] can't read or write but you can work a
[01:00:33.400 -> 01:00:37.640] six horse accumulator out faster than
[01:00:35.240 -> 01:00:40.360] any man I've ever known and we went through
[01:00:37.640 -> 01:00:42.160] all of this and then you just pick the
[01:00:40.360 -> 01:00:44.480] same thing up in darts, everyone gets a
[01:00:42.160 -> 01:00:46.680] nickname, everyone gets entry music and
[01:00:44.480 -> 01:00:50.400] they go out and live it. Tell the crowd you're happy to be there, show them by your face
[01:00:50.400 -> 01:00:56.800] you appreciate their support. Don't have a barrier, embrace. And how do we move that into the real
[01:00:56.800 -> 01:01:01.280] world if you like, like into people's everyday lives who are listening to this? What do they do
[01:01:01.280 -> 01:01:08.560] and how can they be better? That's how you start you starve. Yeah And it's not just being better at what I do is being better known for what they do
[01:01:09.680 -> 01:01:11.680] So you're doing a podcast?
[01:01:12.880 -> 01:01:14.880] There's a couple of people listen to this podcast
[01:01:15.360 -> 01:01:20.940] The better you market your podcast, which is marketing you the more successful you'll be
[01:01:22.000 -> 01:01:24.040] So don't be a secret
[01:01:24.800 -> 01:01:30.000] By the way, if you're shit, be a secret.
[01:01:30.000 -> 01:01:36.120] Final lesson is number 10. When you need a hand, you're more likely to get a kick
[01:01:36.120 -> 01:01:40.760] of the nuts. When you need no help, there'll be a queue of people waiting to
[01:01:40.760 -> 01:01:49.000] give you things, which is one of life's great mysteries. And it's more a mystery than a lesson really because it's what exists.
[01:01:49.000 -> 01:01:52.500] When you need a helping hand, you find out who your friends are
[01:01:52.500 -> 01:01:54.500] and you're surprised how few there are.
[01:01:54.500 -> 01:01:56.500] That's life.
[01:01:56.500 -> 01:01:59.000] You're much more likely to get a kick in the nuts.
[01:01:59.000 -> 01:02:01.500] People around you really want to see you fail most of the time
[01:02:01.500 -> 01:02:06.120] because your success reminds them of their
[01:02:04.000 -> 01:02:07.680] failure. So tell us more about where
[01:02:06.120 -> 01:02:09.240] that where you've observed that in your
[01:02:07.680 -> 01:02:10.600] life. We've a habit in this
[01:02:09.240 -> 01:02:12.160] country of building people up and
[01:02:10.600 -> 01:02:13.400] then knocking them down, we've done it
[01:02:12.160 -> 01:02:16.280] regularly over the years through the
[01:02:13.400 -> 01:02:18.720] media mainly, but that's just part and
[01:02:16.280 -> 01:02:22.800] parcel of our we look on our own
[01:02:18.720 -> 01:02:25.040] shortcomings and criticize those that
[01:02:22.800 -> 01:02:25.520] don't have
[01:02:23.280 -> 01:02:27.280] those shortcomings because we really want
[01:02:25.520 -> 01:02:32.520] them to be more like the failure that we
[01:02:27.280 -> 01:02:35.800] are in a bigger picture. So what
[01:02:32.520 -> 01:02:39.000] you would find is on the way up no one's going
[01:02:35.800 -> 01:02:40.680] to give you nothing. In a way that
[01:02:39.000 -> 01:02:44.040] differentiates between success and
[01:02:40.680 -> 01:02:46.000] failure. It's a greasy pole, some people
[01:02:44.040 -> 01:02:45.840] get up a greasy pole.
[01:02:42.960 -> 01:02:47.720] Some people get up a greasy pole over
[01:02:45.840 -> 01:02:50.040] and over and over again. Other people
[01:02:47.720 -> 01:02:53.280] will slide down and say I can't do it. When you
[01:02:50.040 -> 01:02:55.600] get success, that's the scary bit. You
[01:02:53.280 -> 01:02:57.320] don't pay for anything. I remember going
[01:02:55.600 -> 01:02:59.920] out with Steve Davis years ago when
[01:02:57.320 -> 01:03:01.800] snooker was massive in the 80s. When we
[01:02:59.920 -> 01:03:03.760] were mates, all of a sudden people just
[01:03:01.800 -> 01:03:06.160] give you things. We used to go out to
[01:03:03.760 -> 01:03:06.160] restaurants all the time. We used to go out to
[01:03:03.720 -> 01:03:07.440] restaurants all the time and we used to
[01:03:06.160 -> 01:03:11.240] toss a coin because we're mates, who's
[01:03:07.440 -> 01:03:15.480] gonna pay? When he had to pay
[01:03:11.240 -> 01:03:16.960] he would ask for the bill, invariably
[01:03:15.480 -> 01:03:19.240] they would say Mr. Davis it's a
[01:03:16.960 -> 01:03:20.680] pleasure to have you here. When I lost I
[01:03:19.240 -> 01:03:23.800] used to pass up, they'd give me the bill.
[01:03:20.680 -> 01:03:25.920] After a few times I said to him, let's not
[01:03:23.800 -> 01:03:25.240] toss a coin, you ask for the bill after a few times I said to him let's not toss a coin you
[01:03:25.240 -> 01:03:30.440] asked for the bill all the time which we did and we never paid it's bizarre
[01:03:30.440 -> 01:03:34.840] final question for the people that have listened to this conversation and it's
[01:03:34.840 -> 01:03:40.040] been absolutely full of amazing gems and life lessons and wisdom what would you
[01:03:40.040 -> 01:03:43.960] want to leave people with people from all walks of life and all ages and all
[01:03:43.960 -> 01:03:47.260] backgrounds and all levels of success listen to this podcast and it isn't a
[01:03:47.260 -> 01:03:52.100] podcast about success, it's a podcast about happiness and self-worth. I think
[01:03:52.100 -> 01:03:55.620] you do have a different attitude and I'm sure young people won't relate to some
[01:03:55.620 -> 01:04:00.020] of the things I say as much as the older people because what I'm talking about
[01:04:00.020 -> 01:04:05.200] is what your granddad might tell you or or your great uncle, or your dad told you
[01:04:05.200 -> 01:04:06.800] when you was younger.
[01:04:06.800 -> 01:04:08.520] The biggest lesson of all,
[01:04:08.520 -> 01:04:11.480] is just comes back to be the best you can be.
[01:04:11.480 -> 01:04:12.320] That's all you can do.
[01:04:12.320 -> 01:04:13.280] You can't do anything else.
[01:04:13.280 -> 01:04:14.120] So there's no pressure
[01:04:14.120 -> 01:04:16.400] because you can't be better than you can be.
[01:04:16.400 -> 01:04:19.220] And try and do it with a smile on your face
[01:04:19.220 -> 01:04:21.880] and don't take yourself too seriously,
[01:04:21.880 -> 01:04:23.560] because I'm not.
[01:04:23.560 -> 01:04:24.400] Brilliant.
[01:04:24.400 -> 01:04:29.080] ♪� I've really enjoyed that.
[01:04:30.760 -> 01:04:32.000] I loved it.
[01:04:32.000 -> 01:04:34.120] I think the origins of it was I was reading his book
[01:04:34.120 -> 01:04:35.680] in the summer and I got to chapter one
[01:04:35.680 -> 01:04:38.440] where he went through his 10 rules.
[01:04:38.440 -> 01:04:40.340] And as I was listening to it, I was reminded
[01:04:40.340 -> 01:04:43.860] of our brilliant interview we did with Rick Lewis
[01:04:43.860 -> 01:04:46.000] where I just thought sometimes that list rwy'n cofio ein cyfrifoldeb a gafodd gyda Rick Lewis, lle rwy'n meddwl, ar amser,
[01:04:46.000 -> 01:04:52.000] bod y rhestr o bobl sy'n dynnu 30, 40, 50 o flynyddoedd o ddyniad
[01:04:52.000 -> 01:04:55.000] yn rhestr fel hwn yn mwy pwysig.
[01:04:55.000 -> 01:04:57.000] Felly roeddwn i'n ddim iawn i'w ddod ymlaen.
[01:04:57.000 -> 01:04:59.000] Pa oedd eich pwysicau?
[01:04:59.000 -> 01:05:04.000] Rwy'n hoffi'r ffaith bod eich bywyd ddim yn newid hynny ar y sofa.
[01:05:04.000 -> 01:05:26.240] Gadewch i fynd allan, bod yn yr arena, ond dn meddwl, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud, dweud He's talking about that Christmas Eve story of, you know, literally his business was going under.
[01:05:26.240 -> 01:05:29.720] That, that to me is a man who's got the scars
[01:05:29.720 -> 01:05:31.520] and happy to share them.
[01:05:31.520 -> 01:05:33.040] I liked the, you know, he said,
[01:05:33.040 -> 01:05:34.680] I never planned for any of this.
[01:05:34.680 -> 01:05:35.840] I was just, what was he saying?
[01:05:35.840 -> 01:05:38.560] I was just going to snooze call him Romford.
[01:05:38.560 -> 01:05:41.360] Like, who knew where this was going to go.
[01:05:41.360 -> 01:05:43.240] And that was really interesting for me as well.
[01:05:43.240 -> 01:05:48.280] Cause I think that people often feel they have to see the end goal to be able to go on
[01:05:48.280 -> 01:05:52.600] the journey but he did not see the end goal he didn't have that grand plan it
[01:05:52.600 -> 01:05:56.400] was all about the process it was about as we heard in that really hard work
[01:05:56.400 -> 01:06:01.160] incredible optimism getting stuff done I mean I would I wish that the people
[01:06:01.160 -> 01:06:08.160] listening to the podcast could see the energy that he brought to the green room, to the studio, afterwards when we were having a few
[01:06:08.160 -> 01:06:11.520] photos, the message he wrote in our guest book that we ask everyone to write, like
[01:06:11.520 -> 01:06:15.640] it was energy, energy, energy and the guy's in his 70s, you know.
[01:06:15.640 -> 01:06:20.040] I know, yeah, I wish I had some of that energy now that I was looking at it but then you
[01:06:20.040 -> 01:06:22.740] think, well where does the energy come from? And it comes from her life of
[01:06:22.740 -> 01:06:27.140] passion, where does a passion come from? Finding the things that you really love and then
[01:06:27.140 -> 01:06:31.160] pursuing them. So that's a formula that any of us can take away and apply.
[01:06:31.160 -> 01:06:32.160] Toby Rees I loved it.
[01:06:32.160 -> 01:06:34.160] Damien Richter Yeah, me too. Thanks mate.
[01:06:34.160 -> 01:06:36.160] Toby Rees
[01:06:36.160 -> 01:06:41.160] Thanks a lot Damien. What a cool episode that was. But right now it's time to hear from you.
[01:06:41.160 -> 01:06:48.920] So let's speak then to another high-performance listener. before we do have a listen to these figures. The Department of Housing in Ireland say
[01:06:48.920 -> 01:06:56.440] there are 10,492 people registered homeless. Of that number over 3,000 of
[01:06:56.440 -> 01:07:01.120] them are children. Recent figures show that 74,000 households require support
[01:07:01.120 -> 01:07:09.360] for homelessness and it's estimated that across the UK, I mean this is a shocking number, 100,000 children and young people
[01:07:09.360 -> 01:07:13.480] are homeless. So it's an honour to welcome to High Performance Sinead Ryan.
[01:07:13.480 -> 01:07:18.640] Hi Sinead. Hi Jake. Thank you very much for joining us. Would you mind explaining
[01:07:18.640 -> 01:07:25.680] to us about Little Fitness and what you've done. So Little Fitness is a social enterprise.
[01:07:25.680 -> 01:07:29.280] It's a full and inclusive fitness programme
[01:07:29.280 -> 01:07:32.560] for children who are experiencing homelessness
[01:07:32.560 -> 01:07:34.920] and living in marginalised communities.
[01:07:34.920 -> 01:07:37.560] So the numbers there that you just said,
[01:07:37.560 -> 01:07:42.000] the 3000 children in Ireland that are homeless
[01:07:42.000 -> 01:07:48.120] and the over the English, the 100,000 children, they're the children that Little Fitness are trying to meet so
[01:07:48.120 -> 01:07:52.540] these are the children that are living in emergency accommodation and with no
[01:07:52.540 -> 01:07:57.120] access to community groups and actually feeling like that they don't belong.
[01:07:57.120 -> 01:08:00.200] And I'd love to know about the impact it has because I think when we hear
[01:08:00.200 -> 01:08:03.440] someone's homeless the first thing we think about is heat, the second thing we
[01:08:03.440 -> 01:08:07.480] think about is food, the third thing we think about is heat. The second thing we think about is food. The third thing we think about is, you know, maybe having
[01:08:07.480 -> 01:08:12.260] some company or someone to speak to. But fitness is quite a long way down that
[01:08:12.260 -> 01:08:16.860] list. Yeah, I know that you have seen a genuine life-changing difference when
[01:08:16.860 -> 01:08:21.840] you get people who are, let's be honest, really struggling with self-esteem and
[01:08:21.840 -> 01:08:24.580] confidence and happiness to do some movement.
[01:08:24.580 -> 01:08:28.280] Yeah, a hundred percent. And I think I think you know when I originally went in
[01:08:28.280 -> 01:08:33.040] and piloted it in one of the services here I didn't know whether it'd work I
[01:08:33.040 -> 01:08:36.840] didn't know whether we'd be able to engage the families and the children but
[01:08:36.840 -> 01:08:41.720] the response was really overwhelming but also the need and the want from the
[01:08:41.720 -> 01:08:46.960] children because like my children like your, they want to be part of something,
[01:08:46.960 -> 01:08:52.160] they want to be part of groups, and you know, the families were able to see that their children were
[01:08:52.560 -> 01:08:59.140] being part of a safe program, which was fun, but also helping with their self-esteem, their confidence,
[01:08:59.600 -> 01:09:05.600] and the parents, the chance to have that break away, because they are living in difficult and extreme
[01:09:05.600 -> 01:09:10.800] circumstances. They're living in rooms that some of them are only six meters so you're sharing a
[01:09:10.800 -> 01:09:16.400] room with your parents, your siblings, which quite often can cause a lot of tension along with the
[01:09:16.400 -> 01:09:20.560] difficulties of dealing with homelessness and the reasons behind why these families are in
[01:09:20.560 -> 01:09:28.840] homelessness. I'm not going in there as a social care worker. I'm not asking them questions. I'm offering them something for them. It's an outlet. It's a place where
[01:09:28.840 -> 01:09:34.560] they can be, be a child. I'm like, that's what children need to be able to do and offer
[01:09:34.560 -> 01:09:38.080] that kind of free movement, true physical activity and true fitness.
[01:09:38.080 -> 01:09:41.680] Well, look, thank you so much for sharing that with us. Thank you so much for the work
[01:09:41.680 -> 01:09:46.840] that you're doing. You know, you're not just impacting one or two lives, you're impacting hundreds because, you know, these
[01:09:46.840 -> 01:09:50.540] people will go on to live a totally different life because of the work that someone like
[01:09:50.540 -> 01:09:55.200] you has done. So thank you so much for doing that, for reaching out, for sharing your story
[01:09:55.200 -> 01:09:59.040] with us and for listening to the High Performance Podcast as well. It's incredible.
[01:09:59.040 -> 01:10:04.360] Yeah, no, thanks so much. And I just want to say thanks to yourself and Damien for having
[01:10:04.360 -> 01:10:09.160] a little fitness on to chat about it because we're not talking about homelessness, we're not
[01:10:09.160 -> 01:10:15.180] talking about children's, children in homelessness. And you know, this opportunity is amazing
[01:10:15.180 -> 01:10:20.300] for them, for me to make sure that people understand what's happening out there. So
[01:10:20.300 -> 01:10:26.000] I appreciate it. Thanks so much. Wonderful. Thank you.
[01:10:28.000 -> 01:10:31.000] Oh, how good was that? Listen, as always, it's great that you listened to this podcast.
[01:10:31.000 -> 01:10:35.000] It changes the game and means the world to us if you can subscribe.
[01:10:35.000 -> 01:10:38.000] Subscribe to the podcast, subscribe to us on YouTube.
[01:10:38.000 -> 01:10:40.000] It means we can grow the channel, the bigger we can grow the channel,
[01:10:40.000 -> 01:10:42.000] the greater the names that we can attract,
[01:10:42.000 -> 01:10:44.000] and the greater the names that we can attract,
[01:10:44.000 -> 01:10:48.640] the more impact we can have for your life. So please, if you can,
[01:10:48.640 -> 01:10:54.400] just hit follow or subscribe here or on YouTube and make high performance part of your routine
[01:10:54.400 -> 01:10:59.380] in 2023. Thanks to the whole team for their hard work today, creating this episode. Thanks
[01:10:59.380 -> 01:11:03.180] to Barry for coming on and sharing so much with us. But most of all, thanks to you for
[01:11:03.180 -> 01:11:05.720] listening. Remember, there is no secret.
[01:11:05.720 -> 01:11:07.040] It is all there for you.
[01:11:07.040 -> 01:11:08.840] Chase those world-class basics.
[01:11:08.840 -> 01:11:10.640] Don't get high on your own supply.
[01:11:10.640 -> 01:11:14.240] Remain humble, curious, and empathetic.
[01:11:14.240 -> 01:11:29.360] And we'll see you soon. Bye!

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